Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Remote work technology. Event safety. If you’re a regular person (i.e.,

St. Louis 341

St. Louis Technology Strategy Conference 341

CMA Solutions

NOVEMBER 17, 2022

When it comes to marketing, plenty of things have changed in a short amount of time. In 2023, we will see more inclusion in all forms of marketing, especially advertising. Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Now, it’s marketing in general.

Marketing 52

Marketing How To Social Media New Jersey 52

Association Success

SEPTEMBER 28, 2020

While print publications and events remain important, membership organizations now rely on emerging technology to drive engagement and growth. . Among the many forms this technology can take, three stand out: Mobile devices. Leveraging these technologies can help membership organizations thrive. . Scalable content.

Technology 78

Technology Newsletter Content Tools 78

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

Revenue 69

Revenue Survey Communications Newsletter 69

Reid All About it

OCTOBER 23, 2020

Billhighway describes how many associations are helping their chapters overcome technology challenges and pivot to the virtual model. orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. Chapter member virtual engagement. Count me in.

Revenue 300

Revenue Review Content Strategy 300

Reid All About it

AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Host: Brandt Krueger, founder Event Technology Consulting. More info/register.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Jen Maltba, Marketing Manager at Cvent.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

.orgSource

MARCH 18, 2024

There are endless unanswered questions about where technology, and particularly AI, will take us, our lifestyles, and our careers. Beyond technology, there are cultural shifts that are making a major impact on the association community. Our value is not in a magazine or even standards. Our lost innocence isn’t a bad thing.

Examples 88

Examples Revenue millennials Strategy 88

Reid All About it

FEBRUARY 15, 2013

Everyone (well, most everyone) knows the benefits of content marketing. How will this impact marketing? New technology is coming. He’s also talking about wearable technology combined with social media , and explains how marketers can prepare for these changes. It is happening again,” says Augie Ray.

Social Media 150

Social Media Revenue Content Marketing 150

Reid All About it

APRIL 23, 2021

Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Fri 4/23 at 12 p.m.

Revenue 370

Revenue Strategy Content Education 370

EventMobi: Association Events

AUGUST 11, 2023

Building an association website with valuable content and an attractive web design can help you: Retain current members Attract new members Raise the value of your sponsor packages Boost event registrations Drive non dues revenue Gather key data about member behavior Curious about what makes an association website shine? Sponsor placements.

Examples 130

Examples Directory Software Video 130

Reid All About it

JULY 30, 2021

Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. Why niche communities are the future of social media marketing—associations should have an advantage here. The countdown is on! Change fatigue.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. Phase 1: Pre-planning. How will the content be communicated?

Marketing 62

Marketing Social Media Revenue Communications 62

Reid All About it

JULY 10, 2020

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. Revenue and Pricing Strategies for Virtual Events. 1 CMP credit. Tue 7/14 at 12 p.m.

Montana 365

Montana Content Price Strategy 365

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. Phase 1: Pre-planning. How will the content be communicated?

Marketing 60

Marketing Social Media Revenue Communications 60

Velvet Chainsaw

NOVEMBER 30, 2022

To help you on your business priority program development journey, consider these six tips: Learning Pathways — Do not organize sessions by job function ( i.e., sales, marketing, or operations). Workforce and Technology — Quite a few conference organizers make the mistake of setting up a learning track around one or both of these topics.

Tips 65

Tips Conference Technology Education 65

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. The chamber describes the “Beyond the Line” magazine as “taking a deeper dive into our region than most directories.

Communications 78

Communications Directory Social Media Massachusetts 78

Reid All About it

OCTOBER 9, 2020

At MIT Technology Review, Tanya Basu shares ideas for helping remote workers recreate watercooler moments —the same ideas can help you simulate conference hallway conversations too. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). marketing and communication professional. 1 CAE credit.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

OCTOBER 16, 2020

Green beans are all over the farmers market right now. James Lancaster, Editor, AMI Magazine. Discuss new guidelines for social distancing, sanitation, and food preparation and review ways meeting professionals are utilizing technology to expand the reach of their events to include those impacted by travel restrictions.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

NOVEMBER 25, 2016

Planning an AMS selection/implementation or some other technology project? The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Grazia Mohren, vice president of marketing, BizBash Media. 4 Easy Ways to Generate Non-Dues Revenue. Tue 11/29 at 2 p.m. – Host: BizBash.

DC 184

DC Project Ohio Washington 184

Association Adviser

JANUARY 18, 2019

Too often, associations think of their technology solutions from too narrow a perspective: How can my AMS more effectively manage my member data, or, how can my career center help me provide increased member value? But can your technology more effectively amplify ALL your content??

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Higher Logic

SEPTEMBER 25, 2018

Organic Conversation Jumps Despite Technology and Privacy Concerns. MSCPA marketed its community in its print magazine and reminded members of its launch through its website and email. CPAs can be more cautious when trying new technology,” said Kara. Community Advertising Increases Non-Dues Revenue by $14,000.

Case Study 120

Case Study Massachusetts Newsletter Software 120

Reid All About it

NOVEMBER 25, 2016

Planning an AMS selection/implementation or some other technology project? The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Grazia Mohren, vice president of marketing, BizBash Media. 4 Easy Ways to Generate Non-Dues Revenue. Tue 11/29 at 2 p.m. – Host: BizBash.

DC 150

DC Project Ohio Washington 150

Reid All About it

FEBRUARY 21, 2020

Joe Williams, Content Marketing Institute ). Danny Lewis, Smithsonian Magazine ). We eat collards just about every week since they’re one of the best-looking vegetables at the farmers market during the cold season. Presenter: Josh Kashorek, Director of Marketing at Journity . Time, for everyone, is money. Yes, they do.

DC 221

DC Washington Content Education 221

Reid All About it

SEPTEMBER 16, 2016

Deb Fiscella, president, Center Stage Marketing. Lisa Hurley (Moderator), Content Director, Special Events magazine. You’ll hear about practices designed to help you: create unlimited event value; be where your members are; leverage your data; make it personal for members; and identify and drive new revenue opportunities.

Arlington 150

Arlington Phoenix DC Virginia 150

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Explore how to create a sponsorship strategy that will generate revenue through sponsorships, partnership and other sales opportunities through in-person and digital events. Implicit bias.

Montana 370

Montana Conference Content Education 370

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Advanced Medical Technology Association (AdvaMed); Saving Jobs and Lives – End Device Tax. E-Magazine.

Newsletter 52

Newsletter Austin Committee America 52

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Guest: Alex Plaxen, Nifty Method Marketing & Events.

San Diego 259

San Diego Strategy North Carolina Conference 259

Velvet Chainsaw

JANUARY 14, 2014

More companies are demonstrating their products and services via digital technology rather than face-to-face events. That’s the bad news for your convention’s revenue-diversification model. As an organization, you need to shift those revenue dollars from industry suppliers by developing a strategy around your sponsorship offerings.

Conference 40

Conference Marketing Revenue Maine 40

Reid All About it

DECEMBER 18, 2020

Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Susan Schramm of Go To Market Impact describes five ways to “de-risk” your next virtual (or hybrid) event —”drawn from real-world experiences and scars (my own and others).”

Video 221

Video Certificate Review LMS 221

Associations Now

AUGUST 23, 2013

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. But does the same hold true for exhibitions and their digital marketing efforts? Johnson Experience Marketing. Revenue generation is a priority.

Industry 40

Industry Marketing Social Media Revenue 40

Reid All About it

MARCH 3, 2023

They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. That’s the question the Professionals for Association Revenue asked several association executives and consultants. Sponsorships. More info/register. 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

APRIL 14, 2017

The association tech market is a hot destination for private equity and many in our community think more acquisitions are likely to come. Tue 4/18 at 11:30 a.m.* – How Are Organizations Using Marketing Automation? Marketing automation is not just a buzz word for an updated approach to email marketing. Host: ON24.

Content 150

Content Chicago Marketing DC 150

Association Success

MAY 27, 2019

It is a database driven technology that allows your sales staff to track prospects through the sales process and develop promotional campaigns specifically targeted to companies within each segment you manage. It can be linked to an online calendar, as well as email marketing programs.

Price 60

Price System Email Marketing Products 60

Association Adviser

OCTOBER 13, 2016

Technology continues to evolve to serve the needs of the association community, and while cost may be a barrier, tech products and services provide so much more than database management. Associations should consider the positive impact technology can have on the entire organization and make necessary investments.

Communications 60

Communications Revenue Social Media Survey 60

Association Adviser

NOVEMBER 14, 2013

Membership Marketing Blog. How to Keep Your Non-Dues Revenue Going. New England Society of Association Executives Technology Conference. ASAE Technology Conference & Expo. Does your association have a magazine, newsletter, directory or website in need of revival? SmartBlog on Leadership. Tony Rossell.

Directory 60

Directory California Social Media Newsletter 60