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Association Brain Food: 6.7.24

Reid All About it

A few common issues come up in GrowthZone’s latest association survey report. The report spotted a lack of intention in solving these issues: most associations admit to not having documented plans for member engagement, young professional recruitment and lapsed member reengagement. Location: Washington DC.

Chicago 206
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Association Brain Food: 4.28.23

Reid All About it

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. Frankly, we’re smarter about it now. Online community.

DC 206
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4 things you can learn from WaPo’s TikTok strategy

Association Success

For associations, taking advantage of this platform could be a crucial part of your newest recruitment strategy. Take the Washington Post, for example. After searching for ways to attract younger demographics, the Washington Post turned to the more unconventional aspects of social media. Speak your mind.

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Association Brain Food: 2.23.24

Reid All About it

Hear about the benefits of a Chapter Ambassador Program, how to recruit Ambassador members, the steps needed to launch the program, how to leverage this as a member benefit, and the overall value proposition. Location: Washington DC. Location: Washington DC. 1 CAE credit. More info/register. More info/register. 1 CMP credit.

DC 265
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Association Brain Food: 6.14.24

Reid All About it

Long ago, I copied the Washington Post recipe to Word since I’m no longer a subscriber. Membership to Leadership: Recruiting Millennial and Gen Z members to the Leadership Pipeline (CRVM June Crunch and Munch) An active volunteer leadership pipeline and succession planning are integral to healthy, thriving chapters. More info/register.

Arlington 200
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Association Brain Food Weekly: 10.5.18

Reid All About it

A new report shows that “word of mouth” (WOM)—both online and offline—impacts every business, organization and cause. Jay Baer at Convince & Convert shares 17 interesting WOM statistics from a new research report, Chatter Matters. Chapter Roundtable in Washington DC. Location: Washington DC. Location: Washington DC.

DC 170
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Association Brain Food Weekly: 11.29.19

Reid All About it

. – AWTC End-of-Year Reception (Washington DC). Location: Washington DC. When you recruit members, you’re inviting them to your organization’s “party.” Organizer: ASAE Greater Washington / National Capital Community. Location: Washington DC and online. Join AWTC for our biggest event of the year.