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Reads of the Week: November 2, 2012

Reid All About it

At Copyblogger, Eric Enge provides “ 9 tips on how to build a lean content marketing team in a way that might just make the size of the task a lot more manageable.”. VIN has “a growing membership of 44,000 and revenues upwards of 30 million.” How do they do it? Don’t despair. Do paywalls work?

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How a Sharpened Focus on Mission Upped Revenue, Membership

Associations Now

The American Association of Cardiovascular and Pulmonary Rehabilitation finds that a focus on purpose yielded new memberships and increased revenue. Here’s some tips on how you can do the same. From 2012 to 2016, these efforts have resulted in a 21 percent uptick in membership, along with the accompanying membership dues.

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Stronger by Association: How to Start an Association

AMR Management Services

Monday, June 4, 2012. How to Start an Association. Develop a tentative budget and revenue sources Setting dues level is difficult. The remaining revenue comes from meetings and conventions, publications, contributions, suppliers, etc. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2).

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Membership Marketing Blog: Just Released: The 2012 Membership.

Membership Marketing

Friday, May 25, 2012. Just Released: The 2012 Membership Marketing Benchmarking Report. It is my pleasure to announce the release of the 2012 Membership Marketing Benchmarking Report. I hope that you find the 2012 Report of help as you seek to maximize the membership results for your organization. at Friday, May 25, 2012.

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Membership Marketing Blog: Participation Grows for the 2012.

Membership Marketing

Thursday, January 26, 2012. Participation Grows for the 2012 Membership Marketing Benchmarking Report. We have closed the questionnaire for the 2012 Membership Marketing Benchmarking Report and I am happy to report that we had the highest level of participation ever. at Thursday, January 26, 2012. ▼ 2012. (18).

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Fast Facts from the 2012 Membership Marketing Benchmarking Report

Membership Marketing

Wednesday, April 4, 2012. Fast Facts from the 2012 Membership Marketing Benchmarking Report. We have started compiling the data for the 2012 Membership Marketing Benchmarking Report. at Wednesday, April 04, 2012. Labels: 2012 Benchmarking Survey. How to Calculate Where your Membership is Headed. Newer Post.

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Non Dues Revenue and Affinity Programs for Members

Membership Marketing

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Labels: new products , Non-Dues Revenue. January 4, 2012 10:46 AM. January 4, 2012 11:02 AM. ► 2012. (18). Technology.

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