Higher Logic

NOVEMBER 24, 2015

Publicly facing social sites, like an open community, are especially powerful and offer businesses the ability to interface with customers ‘where they are,’ to monitor what's being said about your brand on those sites and to incorporate that feedback into your organization's overall communications strategy.

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How To Software Social Media Resources 120

Eric Lanke

FEBRUARY 12, 2018

Allow me to ground this description in the results of our Board's last Scenario Planning exercise, conducted in 2013 and looking ahead to 2018. Then, the two Megatrends chosen were the hybridizaton of technologies in our industry and the globalization of our supply chains and market strategies.

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Principled Innovation

MARCH 25, 2013

This post originally appeared on the Associations Now Leadership Blog on March 7, 2013. By definition, membership-centric business models wrap all value into membership, leaving most associations with few alternatives for creating radical new value that are not dependent on membership to fill the gap.

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Beth Kanter

DECEMBER 10, 2013

Note from Beth: Last week, I had the pleasure of facilitating two workshops on becoming a Networked Nonprofit: Effective Social Strategy for nonprofits in Santa Barbara hosted by the Fund for Santa Barbara. This is a great tool to help them do just that, thanks for sharing it! ” – John Kenyon, 2013.

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Associations Now

MAY 9, 2013

Everything from how you organize to who’s sitting at the table during a strategy session will influence how you execute. That, and more questions you should be asking, in today’s Social Media Roundup: Strategizing Strategy. — Meredith Low (@LowMeredith) May 9, 2013. 8 Questions to Ask Before Starting ow.ly/kNT9z

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Velvet Chainsaw

SEPTEMBER 3, 2013

Her responsibilities included directing both a show and member marketing strategy, along with, sponsorship and advertising sales for Campus Market Expo (CAMEX), a Trade Show News Network (TSNN) top 150 show. Our deliverables will often include strategies that map back to our client’s membership, or customer acquisition and retention desires.

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Associations Now

AUGUST 22, 2013

— Phil Gerbyshak (@PhilGerb) August 22, 2013. — Monica Bussolati (@bussolati) August 22, 2013. Instead, Bussolati says you should first focus on building a strong, consistent content marketing strategy that delivers measurable ROI. The details, and more, in today’s Social Media Roundup: Remembering Names.

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Associations Now

APRIL 23, 2013

The differences may be more subtle, but according to one study, they definitely show—especially at events. — JPdL(@JPdLEvents) April 23, 2013. Social Media Strategy: What to Do Before, During, and After Your Event bizba.sh/13s0L5i — BizBash News (@BizBash_News) April 23, 2013. kl9FR TY @ eventmb for sharing.

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Association Briefings

JUNE 22, 2021

In other words, it’s content without a definitive advertising message that ultimately conveys the values of a brand, allowing consumers (or in this case, members) to make a connection with it. It’s actually a specific type of content within an organization’s overall content marketing strategy.

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Mizz Information

JUNE 12, 2019

actually, I did go down that rabbit hole back in 2013, come to think about it. If you don’t read the whole report–which you definitely should–at least read co-founders Rachel Happe and Jim Storer’s introduction and the executive summary. Advanced Strategies Enable Success. Communities transform organizations.

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Associations Now

DECEMBER 13, 2013

Plus: The value component of your email strategy. — Adrian Segar (@ASegar) December 13, 2013. The truth IS out there and your association is definitely needed (or should be)! — Jim Dougherty (@leaderswest) December 13, 2013. What you should look for, before signing the contract. ht @ ASegar ). Truth Be Told.

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Associations Now

JANUARY 9, 2014

And while website articles are a somewhat smaller priority timewise compared to email and Facebook, websites remain the most prominent marketing communication channel, with 62 percent of respondents saying they are “very important” to marketing strategy. A missed opportunity? Apple’s App Store.

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Velvet Chainsaw

MARCH 20, 2015

This explained the entire conference’s registration revenue decline from 2013 to 2014. A growing number of conference organizers are on to this and are developing improved strategies for group registration and conference experiences. Group Strategy and Offers 1. Here are four approaches to consider.

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Association Adviser

APRIL 16, 2013

We’ll also look closer at pricing strategies and activation. That trend has definitely changed because, after all, who knows your membership better than you? As you move forward with your NDR plans for 2013 and beyond, here are four sponsorship essentials that you should always keep in mind: 1. Conclusion.

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Associations Now

DECEMBER 3, 2015

The BDS movement, first called for by Palestinian nongovernmental organizations in 2005, is intended to evoke strategies used during anti-apartheid campaigns against South Africa. We’re basically redefining feminism and putting solidarity with Palestine into that definition of what it means to be a feminist,” Sharoni said.

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Associations Now

DECEMBER 6, 2016

The league is starting to reverse course, but it nonetheless remains a great example of how not to manage a social strategy. And because this is the NFL we’re talking about, the strategies were attached to fines of up to $100,000 per violation—penalties that were more costly than anything happening during a game.).

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Associations Now

MAY 30, 2014

The one-day meeting brings together association and independent event executives to discuss meetings and tradeshow strategy with their peers and hear from those inside and outside the meetings space about trends affecting the industry. Our strategy was to embrace this disruption.”. ” Loggia said. Share in the comments.

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Associations Now

JULY 6, 2016

Launched in 2013, the effort includes waiving the $150 application fee for graduating FITs who apply within six months of completing their training, and ACC sends packets to training directors and local chapter leaders with a guide for getting their FITs ready to apply for the FACC designation and template recommendation letters.

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Associations Now

JUNE 25, 2014

Measuring the effectiveness of a membership-model change requires an apples-to-apples comparison on a metric whose definition doesn’t change in the course of a restructure. Grefe said that AIGA’s new membership structure was conceived in tandem with a new set of strategies also aimed at greater engagement.

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Aaron Wolowiec

JULY 16, 2013

Simply doing more of what your association has always done definitely is the wrong answer,” De Cagna said. “It It lays the groundwork for new strategies and helps association leaders plunge into a future that may seem murky, at best. De Cagna is author of the e-book “ Associations Unorthodox ,” which discusses six shifts in thinking.

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Mizz Information

JUNE 12, 2019

actually, I did go down that rabbit hole back in 2013, come to think about it. If you don’t read the whole report–which you definitely should–at least read co-founders Rachel Happe and Jim Storer’s introduction and the executive summary. Advanced Strategies Enable Success. Communities transform organizations.

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Leading Learning

MAY 22, 2022

While it’s still too early to say that this issue has been sorted out definitively, there are clear signs of progress. The company had been operating for 17 years before it took on it first outside funding in 2013, at least part of which was earmarked for developing a mobile strategy and expanding internationally.

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Velvet Chainsaw

AUGUST 9, 2013

To make sure we are all on the same page, here are the definitions of outboarding and suitcasing as defined by IAEE: Outboarding : The result of a third party’s organization of an event in proximity to but not sanctioned by an existing exhibition. I’ll wait here while you read and comment. It’ll be worth it.

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Beth Kanter

JANUARY 9, 2013

In 2013, social media will continue the trend of “going visual.” ” If you have decided that your nonprofit going to go visual in 2013, figure out your goal. .” If you need a professionally designed infographic for your work, definitely work with a professional.

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Colorado Social Media Tools Proposal 28

GlowGlobally

JANUARY 31, 2014

Thanks to the visionary leadership of the Council of Engineering and Scientific Society Executives (CESSE) who clearly saw the value of such an Index, we were able to partner with CESSE to launch the first edition of the GSI in July 2013. GSI 2013′s Key Findings. A Global Satisfaction Index.

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Associations Now

JANUARY 27, 2014

Kahan discussed some of the data from his research on associations, Association Transformation , pointing out that while CEOs are optimistic about growth, 87 percent do not have an innovation strategy. Bloomberg reported on one 2013 survey saying that as much as a third of the U.S. workforce is made up of independent workers. (

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Associations Now

MAY 12, 2015

The project emerged from the work of three Harvard Law School researchers—professors Jonathan Zittrain and Lawrence Lessig and student Kendra Albert—who noted that only half of all links used in recent Supreme Court decisions were still active at the time they published a 2013 paper on the topic.

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Idea Architects

JULY 20, 2012

Absent this collective definition of success and individuals (and individual department areas) participate in the discussions trying to affect a decision that supports what they believe success to look like. When definitions of success compete, thoughtful deliberations of the issue at-hand often degenerate into protecting self-interests.

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Associations Now

MAY 20, 2014

91 % The percentage of respondents that reported a data center outage in 2013, according to an Emerson Network Power study. It’s the very definition of mission-critical. Just because the medium is changing doesn’t mean the strategy does. You know, just in case.

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Associations Now

DECEMBER 17, 2013

So, when I got the chance to wear a pair around ASAE’s 2013 Technology Conference & Expo, my goal was to see if it was mere novelty, the future of devices, or a bubble of hype that needs a pin poked into it. This was a successful strategy, albeit one that won’t necessarily work if everyone has one of these things.

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Association Adviser

JUNE 27, 2018

Since becoming Director, Membership for the American Speech-Language-Hearing Association (ASHA) in 2013, Mike Skiados, CAE has enjoyed a 98 percent member retention rate. Skiados credits ASHA’s successful member engagement and retention levels with a focused strategy of engaging members from day one of their membership.

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Beth Kanter

APRIL 8, 2013

Last week I was in Chicago to facilitate a session as part of Knight Digital Media Center’s Digital Strategy for Community Foundations and Nonprofits workshop. He went through the definitions of strong vs weak ties and that there is a new audience layer – people who follow you but may not have met you.

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Association Mavens

JULY 16, 2013

I wanted to start really digging into some questions that I had coming out of the presentation you gave at ASAE’s Great Ideas 2013 Conference. Those expectations are definitely shifting. Jeff: It’s my favorite thing to talk about. Bryan: All right. I look forward to bringing you more great interviews. We’ll see you next time.

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Beth Kanter

FEBRUARY 19, 2014

The report begins with a simple, holistic definition of transparency and why it is important for funders to be transparent: “Transparency is, in a word, openness. A foundation that operates transparently is one that shares what it does, how it does it, and the difference thatit makes in a frank, easily accessible, and timelyway.

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Beth Kanter

JANUARY 14, 2014

Every time I have taught a social media and digital communications strategy over the past decade, I always include useful research studies about the who and how people are using these tools. 2013: A Year in Social Media. Here’s what I learned: Global Social Media and Mobile Usage Studies and Internet Penetration.

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