Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. Social media strategy is much greater than merely nudging or bribing your members to share, tweet or follow your content and calling that engagement. percent agree); member recruitment (10.8

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Associations Now

AUGUST 7, 2014

Rebelmouse: Check out Associations Now ‘s live event page to see the latest updates. Heading to the 2014 ASAE Annual Meeting & Exposition in Nashville? In advance of 2014 ASAE Annual Meeting & Exposition , several expert content leaders shared their wisdom in articles and interviews with Associations Now.

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Associations Now

MARCH 21, 2014

Entice members to register for your events without sounding self-serving. Stuffing inboxes with self-serving hype about the awesomeness of your association’s upcoming events is passé. Yet, as Cvent contributor Jenise Fryatt points out , even this popular strategy can become self-centered. Again, posting ‘Attend my great event!’

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Associations Now

APRIL 18, 2014

Even with a comprehensive online community management strategy, your nonprofit organization can still isolate and disappoint its members. — MultiBriefs (@MultiBriefs) April 17, 2014. Also: An executive explains what adjustments associations can make to satisfy their members from different generations. Stay 10 Steps Ahead.

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Associations Now

FEBRUARY 19, 2014

Take a few cues from Olympic athlete recruiters on creating your powerhouse team. Yet, according to Mashable contributor and ClearCompany CEO Andre Lavoie , recruiting the best of the best is easier said than done. And how can you reduce no-shows at your events? What’s your no-show strategy?

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Associations Now

MARCH 12, 2014

Also: why more event planners should take Pinterest for a spin. They can uncover positive and negative reviews, find ways to improve strategies, and strive to better appeal to potential members. In the event that your association has slipped into online obscurity, she says, it’s even more imperative to take action.

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Associations Now

MAY 13, 2014

found that more than 200 million records were lost or stolen in the first quarter of 2014—that’s the equivalent of 93,000 records an hour for those three months. A recent report from information security firm SafeNet, Inc., Cybersecurity has become a cost of doing business in the modern age.”.

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Associations Now

APRIL 18, 2014

Here’s a look at three ways to use photo-sharing tools effectively at your upcoming events—from associations that have tried these tactics out. If you’re just introducing Instagram at your meeting, or if your attendees are unfamiliar with the tool, you’ll want to keep your strategy simple at the start. Keep It Simple.

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Association Adviser

JANUARY 21, 2014

This three-part series will help you use data to improve your marketing strategies and, ultimately, your bottom line. ” Some 19 percent of business leaders expect to recruit a CDO in 2014, while 17 percent foresee a CDO appointment, according to a study by Gartner. It can help formulate marketing strategies.

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North Carolina Tools Analysis United States 60

Velvet Chainsaw

JUNE 3, 2014

ELEVATE 2014 had two primary strategic priorities: Participant professional development. Recruit volunteers and leaders to help embed connexity and professional development in the meeting design. This has been a winning formula for us says Gina Sutherland, CMP, CalSAE Director of Education and Events. Fostering community.

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Associations Now

JANUARY 20, 2016

He told me SPE had been spinning its wheels in recruiting student members for all the presumable reasons. ” SPE decided to run an experiment in 2014, eliminating the $31 membership fee for plastics engineering students, “to see if the modest dues were a roadblock,” he says. Sure enough, students came pouring in.

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Associations Now

MARCH 12, 2015

Earlier this year, a survey on social media usage from Pew Research Center found that, for the first time, more than half of young adults (ages 18-29) use Instagram, and, between 2013 and 2014, usage of the platform increased significantly in almost every demographic. Nonprofits should be looking to visualize compelling true stories.”.

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Beth Kanter

APRIL 8, 2014

What’s the best way to recruit and train volunteers on a Giving Day? These additions, created by our partners at Third Plateau Social Impact Strategies , complement the existing playbook content, which includes recommendations, checklists and templates for everything from early planning to post-campaign analysis. for five hours.

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SCD Group

JANUARY 13, 2014

How to Create a Mobile-First Content Marketing Strategy By Devika Girish via Content Marketing Institute A recent study by Nielsen and Google suggests that 77 percent of mobile searches are performed at work or home — areas where a PC is also likely to have been available. Your events team? For Mr. Blake, it is about speed, and volume.

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millennials Texas Content Marketing 40

Association Adviser

MAY 20, 2014

While word of mouth and referrals are still key to recruiting, Rosenberger said “inbound marketing with the use of specialized software is where associations should be going.” Is technology a department, a strategy or something in between? Is technology a department, a strategy or something in between?

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