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Protech Associates Creates “Tier 1 Support on Steroids”

Higher Logic

In early 2015, Protech Associates Director of Customer Care Matt Bruffey recognized the need to improve the customer support experience. Our account managers would have weekly or monthly calls with the customer project lead, but otherwise, the only real touchpoint was a support ticket. “Our Launching the Community.

Library 180
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15 Changes in the Learning Business Landscape

Leading Learning

In our earliest learning management system selection projects, whether to host an LMS yourself or have the vendor host it was still a legitimate question, and more than a few of our clients did choose to host the LMS software on their own servers. See e-learning stats for the course creator market here.). The Creator Economy.

Course 101
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To Deepen Member Engagement, Redefine Volunteering

Associations Now

Often volunteering is one of the “stickiest bonds” that an association can have with its members, says Peggy Hoffman, CAE, president of Mariner Management and Marketing. In the third and final phase of the project, the team compared staff and volunteer satisfaction with structures of volunteer management. she says. “It

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6 Quick Website Tweaks that Make a Big Impact

Higher Logic

Websites are the white wall of your marketing plan. Because “paint jobs” are affordable, they help small businesses and small-staff organizations move on to bigger and brighter projects. Because many non-marketers feel like the next step for visitors to take on their website is obvious. White walls hardly ever remain white.

Indiana 120
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2018 eLearning Predictions: Updated Hype Curve

Forj

We use our knowledge of practical use cases to put the media and marketing hype in perspective. There are other projects underway to solve it, including the MedBiquitous Activity Report standard and (in a sense) the Mozilla Open Badges project. You’ll notice that right away below the fold. Innovation Trigger.

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Monday Buzz: Kickstarter Becomes a Benefit Corporation

Associations Now

For Kickstarter, this means meeting several reporting requirements, including an annual statement that will report on public-benefit projects the company has announced as part of its new charter. Big Data Makes For Better Outbound Marketing by @aventioninc [link]. — Marketing Land (@Marketingland) September 21, 2015.

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Student Loan Debt Is Rising. Can Your Association Help?

Associations Now

According to recent research by the Institute for College Access and Success , students who graduated with a four-year degree in 2015 are saddled with an average burden of $30,100. Like an elephant on their back, student loan debt can be a crushing burden for young adults—and the problem is only growing.