YourMembership

APRIL 24, 2015

Petersburg for Xperience 2015 , YM’s annual customer conference (you can view a recap video on our home page ). JP took a look at the past six months focusing on YM’s acquisitions of Job Target’s Career Center Division and Learning Management System provider, Digital Ignite. What I saw there (at Xperience 2015) is impressive.

Learning Management System 150

Learning Management System Member Engagement Technology Software 150

YourMembership

JUNE 12, 2015

This week I received an email from noted thought leader and speaker, Jeff De Cagna, FASAE, sharing his thoughts on my most recent blog post on member engagement. In it Jeff pushes back on the traditional practices of member engagement and suggests an alternative strategy that he has labeled “stakeholder development.”.

Sacramento 150

Sacramento CA Member Engagement Leadership 150

Higher Logic

MAY 23, 2019

This could be one email or a series of automated emails that welcome members when they join, and continues to draw them in by sharing benefits and including a call to action (CTA). CTAs are measurable and a core opportunity to get your members engaged. Be clear and direct about the action you want your members to take.

How To 226

How To Process Tips Tools 226

Higher Logic

JANUARY 12, 2016

Forrester predicted branded communities were going to be “the next big thing” in 2015. This growing interest in communities is centered around organizations’ need to facilitate collaboration and accelerate organic engagement with their constituents. an AMS/CRM, marketing automation software, a CMS or other systems).

Social Media 120

Social Media Case Study System Content 120

Higher Logic

MAY 8, 2019

Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Members may want email from you, but only on topics that are relevant to them. and you want to improve open rates, allow members to opt in to each of them separately.

Tips 166

Tips Email Marketing Newsletter Communications 166

Higher Logic

AUGUST 28, 2018

To your members. The North American Spine Society (NASS) gets extensive data from their community, which all leads back into their CRM system using Protech’s Link integration. They track data like profile updates to proactively reach out and assist their members. To your prospects. What’s that? Increased ROI.

Software 159

Software Illinois Revenue Member Experience 159

Associations Now

DECEMBER 19, 2019

Do You Know Your Members’ Engagement Potential? Case in point: this 2015 post by leadership blogger Mark Athitakis looking at the emotional impact of Amazon’s infrastructure on employees. Win Back Your Lapsed Members. In the six years since, this post has been one of Associations Now ‘s most enduring.

Video 52

Video America System Committee 52

Higher Logic

AUGUST 11, 2016

NAASF recognized a communication challenge and set out to develop a better system for its franchisees to gather and share knowledge. NAASF realized its franchisee members wanted to collaborate in a private space that was easy to navigate and quick to participate in. of community members. Total unique logins : 23.5%

America 120

America Software Resources Communications 120

Higher Logic

NOVEMBER 19, 2015

One example of a successful community launch that has sustained its momentum is the National Society of Black Engineers (NSBE), which launched its community in May 2015. NSBE was founded in 1975 and has around 30,000 members. Growth matters: five member engagement hacks. If you want to go far, go with others.”.

Social Media 120

Social Media FAQ Boston Content 120

Association Adviser

OCTOBER 13, 2016

The logical take-away from that statistic would be to reduce the amount of information sent to members, but associations reported they communicate more frequently , touching members four more times per month (on average 30 times) than in 2015. This struggle may be related to lack of measuring and recording reader engagement.

Communications 60

Communications Revenue Social Media Survey 60

Higher Logic

OCTOBER 10, 2016

In early 2012, Dynamic Communities was continuing its tradition of providing excellent programs, including webinars, chapter meetings and annual conferences, but the team recognized they were very limited in their ability to communicate with members and foster communication and engagement among them. “We Chapter Communities.

Team 120

Team eBook Conference Examples 120

Associations Now

JULY 1, 2015

Until earlier this year, it took staff at the North Carolina Association of CPAs as long as 16 hours—two solid business days—to generate a complete report of its key membership statistics, pulled from its association management system and compiled in Excel.

North Carolina 40

North Carolina Organization Analysis System 40

Associations Now

DECEMBER 24, 2014

Let me know which ones you find the most interesting, or share your other ideas for Associations Now membership coverage in 2015. We’ve gone from engagement to unmembership , sneckdowns to word clouds , online communities to free membership , and AMS systems to gnomes. Happy holidays, and see you in 2015!

New York 40

New York Revenue Industry Examples 40

Associations Now

JANUARY 13, 2016

Take a peek inside the rewards program at video-game retailer GameStop to see how incentives and personalization can drive greater member engagement. Today, though, PowerUp has 40 million members worldwide; 34 million participate at the free Basic level, while 6 million are Pro members who pay $14.99

San Francisco 40

San Francisco Discount Video System 40

Associations Now

JANUARY 20, 2015

The association world may be driven by membership, but in 2015, it may be time to start thinking in terms of customers—particularly those driven by online offerings. The idea of expanding the conversation beyond member engagement to customer engagement. Does the road to increased revenue run through technology offerings?

Revenue 40

Revenue System Project Library 40

Associations Now

JANUARY 14, 2015

In 2013, we highlighted a study from consulting and accounting firm Tate & Tryon that showed 86 percent of associations consider member engagement a “very critical” metric but only 33 percent measure it—a 53-point “value gap.” ” We’re two weeks into 2015. .

United States 40

United States Survey Software Report 40

Beth Kanter

SEPTEMBER 28, 2012

Their measurable goal is to get 5 million active teen members engaged in social change campaigns by 2015. Their use of social media, mobile, and data all strategically selected and use to reach that goal. The insights from these tests pushed up engagement and likelihood of forwarding at the end.

Survey 28

Survey Analysis Social Media Education 28