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New Year Resolution: Invest in Association Learning Technology

WBT Systems

Whether your association is planning to launch new education or certification programs, or revitalize and restructure existing programs, our suggestion for your new year resolution is to invest in association learning technology. New Year, New Goals, New Technology.

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Which Association Learning Trends Predictions Came True in 2016?

WBT Systems

With just a couple of weeks to the end of the year and a huge variety of association learning solutions being showcased this week at ASAE Technology Conference 2016 , it’s a good time to look back at the association learning trends that were predicted for 2016 and see which of these are still relevant.

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14 of Our Favorite Examples of Storytelling in Marketing

Higher Logic

John Lewis’s ad humanizes something that can be dull (insurance) by portraying a charming example of why you’d want insurance. Their yearly Christmas ad is eagerly anticipated in the UK, and this one from 2016 was no different. Have you subscribed to the Higher Logic blog? It also uses an old classic song to evoke nostalgia.

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How Technology Partners Help Associations Comply with GDPR

WBT Systems

Since the EU approved GDPR on April 14, 2016, association technology firms have had lots of time to prepare for GDPR. In this post, we describe what your technology providers should do to help your association comply with GDPR. It also means: Asking co-workers and technology partners a lot of questions.

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Change Management Strategies for Successful Technology Adoption in Associations

Membersuite

Let this stat from Gartner sink in: “The share of employees willing to support enterprise change collapsed to just 38% in 2022, compared with 74% in 2016.” I hope it is too, especially if you’re introducing enterprise-level technology, like an association management system (AMS). Change, especially technology change, is inevitable.

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The communications struggle continues

Aaron Wolowiec

If you’ve been following this blog for the past five years (heck….even Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. While under staffing remains a top concern among associations, especially in the communications department, some positive trends emerged in the 2016 survey.

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Reflections on Three Years of Blogging About Membership

Associations Now

I have some bittersweet news to share with you today: This will be my final Membership blog post for Associations Now. When I started this job in November 2016, I invoked the “Six Degrees of Kevin Bacon” principle as inspiration for associations seeking to build a member engagement strategy. What does that mean?