Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Learn more below.

Social Media 254

Social Media Tools Member Engagement Revenue 254

WBT Systems

JANUARY 24, 2017

The American Music Therapy Association offered an online disaster-response course covering the core principals of psychological first aid to both members and non-members, with free access until the end of 2016. Best Benefit Ever = Association Education and Certification Programs.

Certificate 150

Certificate Education millennials Innovation 150

WBT Systems

NOVEMBER 8, 2016

Inviting attendees of conferences or online courses to join an online community provides an opportunity to extend the conversation after the conference is over, or the online course session is completed. Seamlessly Track Activity to Increase eLearning Revenue. Increase Member Retention with Integrated Learning Communities.

Learning Management System 262

Learning Management System Arlington Social Media System 262

WBT Systems

NOVEMBER 15, 2016

David Spinks (@DavidSpinks) November 14, 2016. Mertz, CAE (@DianaTMertz) November 14, 2016. When promoting your education or certification programs to learners, remember that while you need to describe the learning outcomes and available credits of a course in the course catalog, this is not the whole story.

Learning Management System 150

Learning Management System LMS Certificate System 150

Higher Logic

JANUARY 23, 2018

You’ll likely face questions and concerns even after you present your team with details on how an online community can improve acquisition, retention, and revenue. You can also recoup a lot of expenses by using your community to generate revenue. Analyze your budget and how an online community could influence your revenue streams.

Social Media 195

Social Media Software Revenue Project 195

Socious

OCTOBER 24, 2016

Here are three of the best ways to use your member engagement metrics to help increase revenue. 3 Ways to Use Engagement Metrics to Increase Revenue. Sponsors are often an important source of non-dues revenue for associations. Fully engaged customers or member exhibit a 23% premium in terms of wallet, profitability, and revenue.

Member Engagement 100

Member Engagement Revenue Recruiting Recruitment 100

WBT Systems

SEPTEMBER 13, 2016

We have a tremendous opportunity to both diversify and expand our revenue streams while also providing a critical service to the next generation of workers (and members).”. Generate Revenue from Education Content and Events. This helps the association to reach a wider audience online and generate incremental revenue from education.

Education 150

Education Certificate LMS Learning Management System 150

Higher Logic

DECEMBER 2, 2019

The nonprofit leverages its community to encourage course attendance and discussion, and uses the community as a virtual conduit to discuss the latest research and collaborate with each other on cases. It launched its community in mid-2016, and recently won “most successful online community” at our annual conference, Super Forum.

Examples 156

Examples Software Newsletter Review 156

Associations Now

JUNE 20, 2017

The most successful podcast network, of course, is NPR, which reported 3.5 million weekly downloads in 2016, a jump of 1 million from the prior year. Of course, a $200 million ad industry is nothing to shake a stick at, either— and associations could gain some perks from podcasts as a source of nondues revenue.).

Revenue 85

Revenue Survey Course Industry 85

WBT Systems

JANUARY 10, 2017

Educational offerings for not just members, but also the public at-large, will be a big revenue drive for associations.” The Brandon Hall Learning Technology Study 2016 identified that the top priority for organizations in 2017 is to invest in social and collaborative tools to enhance their learning technologies.

LMS 150

LMS Learning Management System Certificate System 150

Associations Now

AUGUST 1, 2017

The 2016 Chapter Benchmarking Study [PDF] by Mariner Management & Marketing found that only 5 percent of organizations actually measure their chapter ROI, which means some may be contributing too little or too much to their chapters. Few organizations measure their association chapter ROI. Here’s why they probably should.

Revenue 54

Revenue Cost Recruiting Recruitment 54

Reid All About it

AUGUST 19, 2016

An association industry professional for more than 25 years, entrepreneur JP Moery’s favorite quote from racing legend Mario Andretti has seemingly set the course for his career path: “If everything seems under control, you’re just not going fast enough.” Increase Engagement and Drive Revenue with Marketing Automation. 1 CAE credit.

Price 150

Price Social Media Email Marketing Innovation 150

.orgSource

JUNE 5, 2023

We’re pleased to report that since the program’s launch in 2016, more than 7.7 And, of course, we all know about the pay gap. The ability to generate revenue brings freedoms, options, and opportunities. “They can’t hire an attorney, stay at a domestic violence shelter, or get a lease for an apartment.

Leadership 88

Leadership United States Resources Committee 88

Associations Now

SEPTEMBER 5, 2017

billion in revenue annually and counts 59.3 These regulations are generally new—when Virginia regulated fantasy sports in March 2016 , it was the first state in the country to do so. Before the 2016 FSTA annual meeting, attendees were unsure of the way that regulations would affect the industry. million players in the U.S.

Industry 59

Industry New Jersey Press Release Virginia 59

Reid All About it

OCTOBER 21, 2016

Check out the course description if you’re interested in joining them. Hear about five web strategies that will help you beat the competition, engage members and prospects, and grow revenue. Crash Course in Visual Design (Managing eLearning Thought Leader Series). . Mon 10/24 – Design Thinking for Innovation (Coursera).

Survey 150

Survey Louisville DC Maryland 150

Association Adviser

NOVEMBER 21, 2016

Alberta Chamber of Resources Stays the Publishing Course. Case in point: 2016 has been a rough year for businesses that rely on natural resources in Alberta, Canada. In addition, the province was ravished by wildfires in May 2016. Don’t feel bad about inviting your members to advertise.

Case Study 60

Case Study Directory Cost Revenue 60

Reid All About it

SEPTEMBER 9, 2016

And of course, the technology to support sales teams (even if it’s a team of one) is getting better and better. The series is available in the iCohere Academy, a free, worldwide professional community of practice dedicated to the evolution of webinars, web meetings and courses, and hybrid/virtual conferences. More info/register.

Social Media 150

Social Media New Jersey Tips Recruiting 150

Leading Learning

MAY 19, 2022

Learning and subscription work so well together that, after offering a learning subscription at the American Speech-Language-Hearing Association (ASHA) for more than two years, the old pay-per-course model looks downright hostile to learning. So is non-dues revenue. Not every learning subscription needs to be a content factory.

Revenue 97

Revenue Price Course Content 97

ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52

Revenue Learning Management System Course eBook 52

Associations Now

SEPTEMBER 17, 2018

I could keep going, of course. The way that companies implement the deceptive practices has gotten more sophisticated over time,” UX designer Jeremy Rosenberg, who helps run the Dark Patterns website, explained to Ars Technica in 2016. Don’t take the bait. Startups may be able to play this game, but the ethical costs are high.

Newsletter 81

Newsletter Examples Revenue Course 81

Associations Now

JANUARY 15, 2016

The Association Learning + Technology 2016 report reveals that an overwhelming majority of associations offer technology-enabled learning like webcasts, virtual conferences, and self-paced tutorials. According to Association Learning + Technology 2016 , published earlier this month by Tagoras, Inc., and sponsored by YM Learning, 87.4

Mooc 40

Mooc Press Release Class Survey 40

Associations Now

JUNE 30, 2016

Of course, safety is a major concern this time of year , and the APA is already working on it. “Our [member] companies are reporting strong consumer fireworks sales numbers, and we predict revenues could exceed $800 million for the 2016 fireworks season,” APA Executive Director Julie Heckman noted in a news release.

Maine 42

Maine Revenue Education Video 42

Achieve

AUGUST 25, 2023

For nonprofits, it’s an extremely helpful way to diversify and stabilize their revenue streams. Of course, donors should discuss the fine details with professional advisors and planners before making decisions. Retained life estates. The world of planned and non-cash giving extends far beyond bequests.

Team 52

Team Email Marketing Examples Process 52

Forj

DECEMBER 29, 2017

From a five-mile-high perspective, however, lower prices for education shouldn’t bother us (if you’re currently looking at shrinking CE revenues in your annual report, just try to bear with me for a second). It’s a great attractor for learning experiences at conferences and multi-day live courses. All the MOOCs out there.

elearning predictions 150

elearning predictions Mooc LMS Price 150

ISAE

APRIL 4, 2024

ABOUT THE AUTHOR Patrick Schmitt, Co-CEO of FreeWill Patrick Schmitt and fellow FreeWill co-CEO Jenny Xia founded at Stanford University’s Graduate School of Business in 2016. Legacy or planned giving unlocks a wide range of benefits for both your organization and your donors.

Examples 40

Examples Strategy Review Discount 40

Associations Now

MAY 10, 2016

(The company gave away its product for free, but made money on the backend, through revenue on insurance and other benefits offered through the service.) However, Zenefits Cofounder Parker Conrad didn’t like the requirement that employees spend 52 hours taking online courses before they received their licenses.

California 40

California America Course Social Media 40

Associations Now

SEPTEMBER 12, 2016

” The supporters tier, which is $100 annually, is available for all individuals and artists whose labels generate $100,000 or less in revenue each year. — KiKi L'Italien (@kikilitalien) September 11, 2016. How Learning Makes You Uniquely Talented. "Living " https://t.co/1QQoE67ygf

Discount 40

Discount Newsletter Maine Review 40

Reid All About it

MARCH 19, 2021

Since the implementation of ASU 2016-14 many nonprofits that did not previously have to present a statement of functional expense are required to. LaShonda Brenson, Ph.D., Senior Fellow of Diversity & Inclusion, Joint Center for Political and Economic Studies. Wed 3/24 at 11 a.m. CAE credits. Host: Halmyre. Thu 3/25 at 12 p.m. –

LMS 370

LMS Nashville Strategy Video 370

Higher Logic

AUGUST 29, 2017

Websites are par for the course. A strong, carefully crafted website that gets new visitors and consistently brings loyal supporters back can become of your nonprofit’s most powerful tools for increasing awareness and revenue. In 2016, nonprofits raised $1.19 Just having a website isn’t enough. per website visitor.

Revenue 174

Revenue How To Content Project 174

Associations Now

APRIL 27, 2016

ASPB hired a digital strategist, consulted with another, and engaged an analytics firm in the course of building it. The traditional approach to that audience segment has been to sell them resources outside of membership (marked up, of course), or to get them to subscribe to publications, or to just sell them membership even harder.

Content 40

Content Resources Tools Course 40

Associations Now

NOVEMBER 2, 2016

Learn More For a deeper look at member value in trade associations and professional societies, check out these articles from ASAE [member login required]: “ What Value in a Trade Association Really Means ,” by Cecilia Sepp, CAE, April 25, 2016. “ How the Membership Experience Becomes Member Value ,” by Paula Aviles, CAE, June 27, 2016.

North Carolina 40

North Carolina Missouri Communications Resources 40

Associations Now

APRIL 20, 2016

Of course, countless nonprofit activist organizations court the young generation and advocate for causes that the young strongly support, but few if any engage young people based on their age primarily nor adopt a membership model to do it. The big question, of course, is will they join? So, why not?

millennials 40

millennials Strategy Recruiting Recruitment 40

Association Adviser

NOVEMBER 11, 2016

Last month, we asked our readers: What are your most valuable sources of non-dues revenue? It’s not surprising that this group was cited as the most valuable source of non-dues revenue by half of our poll’s participants. Government sources of non-dues revenue were deemed the most valuable by 17 percent of poll respondents.

Revenue 87

Revenue Directory Cost Discount 87

Reid All About it

MARCH 13, 2020

What did we have on the side, besides mashed potatoes, for the coq au vin—greens, of course! Under Rick’s helm, NCGA has corrected course, now seeing 6% membership growth year over year since 2016. 6 Non-Dues Revenue Opportunities Hidden in Your AMS. Not complaining! What else would you expect from me? 1 CAE credit.

DC 44

DC Washington Revenue Communications 44

Association Adviser

JANUARY 2, 2019

Start by setting your course. Is driving non-dues revenue an essential function? So, how do you start the task of creating a first-class career center? Here are six helpful tips and tactics. As a first step, identify your goals, said Baker. Bonus: Going forward – monitor career center performance.

How To 75

How To Project Content Recruiting 75

Leading Learning

DECEMBER 3, 2023

In a pre-pandemic article, Forbes reported that the adult learning services market in the United States, both online and offline, was about USD 10 billion as of 2016. While, by its nature, content marketing may not produce revenue directly, it is a huge indirect driver of revenue for the companies and individuals that produce it.

Marketing 52

Marketing Mooc Course Education 52

Reid All About it

JUNE 8, 2018

Associations excel at engaging members deeply over the course of two or three days, once a year, hosting meetings and providing extensive educational programming. More importantly, how can you fill this hole of tens of thousands (or hundreds of thousands) of dollars in the revenue budget? More info/register. Host: Billhighway.

Cleveland 31

Cleveland DC Washington Press Release 31