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Six Social Media Trends Expected in 2016

Higher Logic

Social media continues to evolve, and if you want to leverage social media for your organization, you need to be aware of the current trends for 2016. Here’s a closer look at some of the top 2016 social media trends to watch throughout the year. Trend #1: Social Prospecting.

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How to Manage Social Media with Hootsuite and Buffer

Reid All About it

This article was originally published in the Association Executives of North Carolina’s Success By Association magazine, February 2016 issue. ~~~. Social media is a great way to connect with others, find and share resources, and build a community. I can’t imagine using social media without these two tools.

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Looking for Your Best Social Media Stories!

KiKi L'Italien's Acronym Soup

I just signed a contract to start writing regular articles for a popular blog in the events industry in 2016. My posts are primarily going to cover stories about social media for associations, which is a natural area for me to write about and share. If you have article ideas for stories I can cover, please let me know.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings. MTI chose online community as a tool for digital transformation. Objection 2: Social Media.

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2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

We want to learn what associations are doing differently and better, what resources are being utilized to engage members and whether communication tools are being monetized to their fullest degree. These tools help communication staff learn more about member preferences and provide a data-based foundation for more targeted communication.

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Alright stop: collaborate + listen, part 1.

YourMembership

Editor’s note: This is the first in a four-part series looking at member engagement for associations and the importance of implementing a social networking platform equipped with the right tools to ensure early adoption and consistent engagement. Finding the right social tool. Consider that Facebook boasts 1.71

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2016: An Association Blogging and Podcasting Odyssey

Spark Consulting

What are your favorite tools for creating content? What about the reverse: what happens when you love a story and no one else does? How do you market and promote posts successfully? How do you create good writing habits? Why did you start creating and sharing content? How has that changed – or remained the same – today?

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