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Skyrocketing Costs Squeeze Event Budgets

Velvet Chainsaw

Travel costs are rising due to strong demand (led by the leisure sector). According to a recent survey by The Exhibitor Advocate, exhibitors are seeing increased labor rates and material handling and shipping costs between 20-30% since 2017. The need to control costs will also place greater emphasis on proving event ROI.”

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A Critical Marketing Tool for Association Conferences

GrowthZone

It’s summertime and the 2017 association conference season is off to a great start. A key component of your overall conference marketing plan should be a letter/proposal template that can be used by potential attendees to pitch the idea to their boss/board, etc. Early registration cost savings.

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How to Get Board Support to Attend a Conference

GrowthZone

This article has been updated since it’s original publication in 2017. Associations everywhere are about to enter their program and conference planning seasons. Early registration cost savings. Cost breakdown, including details on how they’ve found ways to reduce spending.

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When to Consider Shortening a Conference

Associations Now

One area that popped into my mind was the length of conferences. For attendees, being at your conference often involves some kind of sacrifice that’s usually time- or money-related. Those are just some of the reasons why an association might consider shortening a multiday conference. Please tell us about it in the comments.

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Great Ideas 2017: The Challenges of Making Great Videos

Associations Now

A morning workshop on the first day of the 2017 Great Ideas Conference highlighted that there are many ways to make videos that work for your audience—but also many factors, including cost, approach, and overall strategy. Often, the largest cost that comes into play is the human resourcing. Looking to do video?

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For the Kids: Child-Friendly Conference Events

Associations Now

Sure, conferences are usually for adults, but that doesn’t mean there isn’t any room for “kids stuff.” So is an association offering child-friendly activities and events during its annual conference. At its January 2017 North American Beekeeping Conference & Tradeshow in Galveston, Texas, it held the “Kids and Bees” event.

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Conference Circuit: Foodservice Pros

Associations Now

The Association for Healthcare Foodservice’s 2017 Annual Conference begins in National Harbor, Maryland, next week. Conference: AHF 2017 Annual Conference. If you’d like us to consider your meeting for an upcoming Conference Circuit, contact Samantha Whitehorne at swhitehorne@asaecenter.org.