Reid All About it

JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. They’re interested in the content, that’s it. Membership.

Technology 195

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Spark Consulting

OCTOBER 17, 2017

According to ASAE’s Benchmarking in Association Management: Membership and Components Policies and Procedures , the average association invests $20,000 a year on recruitment and $15,000 on retention. It’s cheaper and easier to keep an existing member than to get a new one.

Recruiting 225

Recruiting Recruitment Cost Price 225

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. To get a sense of what your association is missing, take a few minutes to read Jeff’s article and then share it with your staff and board. Online learning myths. 1 CAE credit.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

NOVEMBER 27, 2020

The weekly list of free educational events and resources for the association community… . . If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Online learning. CEO pandemic insights.

Las Vegas 369

Las Vegas Virginia Content Washington 369

SCD Group

JULY 22, 2012

AMR Management Services. Stronger by Association. 7 Association Membership Articles Worth Saving. You may want to share these articles with your membership and marketing teams. Seven Levers to Increase Membership Recruitment Posted in the Membership Marketing Blog. Market penetration.

Discount 40

Discount Price eBook Recruiting 40

Reid All About it

APRIL 29, 2016

Here’s the webinar line-up for the association community for the week of May 2. EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. Speaker: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. Recruitment Jam. Learn from forward-thinking association leaders the first half of the day.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

APRIL 29, 2016

Here’s the webinar line-up for the association community for the week of May 2. EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. Speaker: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. Recruitment Jam. Learn from forward-thinking association leaders the first half of the day.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

OCTOBER 9, 2020

Enjoy compelling future-focused learning and discussion about this article. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). marketing and communication professional.

Utah 370

Utah LMS Conference Technology 370

Delcor

MAY 16, 2023

With calls to temporarily pause development on AI technology and growing concerns about how AI may impact the job market, you may be feeling a growing sense of anxiety about the future. With Hinton leaving Google, other companies and research organizations may try to recruit top AI researchers and engineers away from the company.

Technology 52

Technology Recruiting Recruitment Content 52

EventMobi: Association Events

SEPTEMBER 28, 2023

A membership directory is the #1 way to accomplish what your association does best: keep your members connected to one another and you. Membership directories help your organization in multiple ways: Providing networking opportunities Most of the time, members join a community or association for the networking opportunities.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

MARCH 19, 2021

This is one of the best articles about self-care I’ve read because it dismisses the usual tripe spewed out as self-care advice. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

LMS 370

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YourMembership

JUNE 21, 2012

Membership Software Association Management Software. Associations. Management Team. June 21st, 2012 | Posted in Membership Management. Yesterday I came across a really motivating article on Harvard Business Review, entitled “Don’t Like Your Job? Nonprofits + Foundations. Chambers + EDCs.

Social Media 150

Social Media Software Membership Management Price 150

Achieve

SEPTEMBER 15, 2023

These goals can impact the way your association promotes the online community during recruitment. Book or article clubs. Similar to traditional book clubs, members will read an industry-specific book or article in advance and then meet to discuss it. She leads the marketing teams and strategy at Fonteva and Protech.

Committee 52

Committee Newsletter Social Media Technology 52

Membersuite

JUNE 21, 2023

But apparently, Gen Zers don’t see associations as relevant. Maybe they don’t even see associations at all. With the affordable technology on the market, it’s easy to launch a paid membership community. How Can Associations Compete With These New Communities? What Do Gen Z Membership Communities Offer?

How To 78

How To Education Discount millennials 78

YourMembership

APRIL 14, 2015

online article: “In a world of constant change, the fundamentals are more important than ever. To his point, association leaders are facing change in unprecedented ways and at a pace that can seem more than a little overwhelming. They want to dominate the job board market. ” As Collins was quoted in a subsequent “Inc.”

millennials 150

millennials Course Recruiting Recruitment 150

SCD Group

JULY 11, 2012

AMR Management Services. Stronger by Association. 4 Ways Content Marketing Builds Associations. Managing Content Marketing , the relatively new book from Joe Pulizzi and Robert Rose offers valuable information for associations and nonprofits interested in connecting with their members and prospects.

Content 40

Content Marketing Columbus Ohio 40

Fonteva

FEBRUARY 9, 2021

As an association leader yourself, you already know that this value often revolves around the experiences you offer, the people members will meet, and the abundance of opportunities you provide. These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

MemberClicks

OCTOBER 24, 2023

This support network can be a big help in assisting you with industry challenges, staying up to date with changing trends, and doing well in competitive markets. Let’s take a closer look at the key benefits of trade associations that can really appeal to both individuals and companies. What is a Trade Association?

How To 52

How To Social Media Industry Recruiting 52

SCD Group

JUNE 10, 2013

Content Marketing Using Niche Networks By Monica Bussolati via Bussolati.com. Here are a few tips that will help you finalize a solid content marketing plan. Yet despite countless courses and seminars on the techniques of association management, they are continually overwhelmed by unmanageable events.

Mooc 40

Mooc Tennessee Georgia Colorado 40

SCD Group

SEPTEMBER 12, 2012

10 Reasons Why Content Marketing Benefits Associations. Done strategically, content marketing attracts members to your association. Whether designed to serve as a thought leader or add member value, most associations produce great volumes of content. To recruit/retain more members. Are there other reasons?

Content 40

Content Marketing Recruiting Recruitment 40

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? I know the web is overrun with posts about productivity, most of which are crap, but I was inspired by this article on morning routines to change my own. Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing.

LMS 150

LMS Arlington Content Review 150

Virtual

APRIL 2, 2015

What if the burning issue that brings a set of founders together is more about overcoming a negative market perception and less about the technology itself? A hot list was developed and a cross vendor recruiting plan initiated. The Marketing Working Group was tasked with working on the perception issue.

Tools 100

Tools Technology Proposal System 100

Blue Sky eLearn

JANUARY 14, 2019

This content will vary based on the characteristics of your organization, but common ideas include educational articles or interviews with relevant experts. Jake Fabbri is the Vice President of Marketing at Fonteva with over 18 years of experience working in marketing management. About the Author.

Strategy 157

Strategy Social Media Discount Newsletter 157

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? I know the web is overrun with posts about productivity, most of which are crap, but I was inspired by this article on morning routines to change my own. Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing.

LMS 150

LMS Software Arlington Cost 150

Blue Sky eLearn

JANUARY 14, 2019

This content will vary based on the characteristics of your organization, but common ideas include educational articles or interviews with relevant experts. Jake Fabbri is the Vice President of Marketing at Fonteva with over 18 years of experience working in marketing management. About the Author.

Strategy 150

Strategy Social Media Discount Newsletter 150

Reid All About it

JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Challenges and Hopes: Insights from MGI’s 2021 Membership Marketing Benchmarking Report. What should you do to recruit more members, increase your renewal rates, and grow your membership?

Video 195

Video Technology Content Strategy 195

Membersuite

JUNE 6, 2023

You’re thinking, “That percentage has got to be better at our association.” I hope it is too, especially if you’re introducing enterprise-level technology, like an association management system (AMS). Learn about the psychology of change and change management strategies. I’m with you. Instead, resolve to be proactive.

Technology 78

Technology Strategy Project Team 78

Associations Now

APRIL 27, 2017

Why having a great, well-organized website is important for member recruitment. According to a recent SBI Association Management blog post, it’s why your organization needs to focus on making your website easy to use. Also: Going viral is more complicated than you think. Now imagine prospective members doing just that.

Recruiting 52

Recruiting Recruitment Video Tools 52

MemberClicks

OCTOBER 10, 2023

This will give you an insight into market standards and help you set competitive rates that cater to both your nonprofit’s financial needs and your members’ capacity to pay. There are many different options available for membership management software and it is important to find the right fit for your nonprofit.

Software 52

Software Membership Management Newsletter Revenue 52

Fonteva

FEBRUARY 9, 2021

If your association is made up of professionals in a similar field, online courses can even be offered for official accreditation that members can present to their peers. If you want to expand your own online learning opportunities for association members, this article is here to provide you with some guidance. Let’s begin.

Course 98

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Reid All About it

AUGUST 27, 2021

I’m seeing a wave of articles about the “bad science” of generationalism. Historically relied on to provide education and networking opportunities, how are associations competing with the plethora of free virtual content and networking opportunities that are flooding the market place? Host: American Marketing Association.

Tampa 200

Tampa Revenue Education Content 200

Association Navigator

APRIL 12, 2013

Hopefully my presentation will make the students more aware of associations and non-profits so that when a door opens they will be more inclined to pursue an association opportunity. I blogged about the ASAE Associations Now article in January on basic association law issues. The article was written by Jerry A.

Alabama 100

Alabama Handbook Washington Pennsylvania 100

YourMembership

MAY 31, 2012

Membership Software Association Management Software. Associations. Management Team. There have been many articles written on how to attract millennials and hopefully, by now, you’ve put some processes and activities in place to attract this very large generation. Nonprofits + Foundations. Chambers + EDCs.

Innovation 150

Innovation millennials Class Software 150

.orgCommunity

JULY 18, 2019

He said this approach is: “…inefficient, overly-expensive, a heavy burden on marketing and product development, and often results in a confusing and under-utilized array of products that are labeled as ‘member benefits’ simply because members get a price discount compared to non-members.”. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Association Adviser

FEBRUARY 7, 2018

You set up the campaign, and your association management software and marketing automation software run in the background, sending notices out on schedule to everyone who still hasn’t renewed her membership, registered for the meeting, or bought the webinar or book. And many associations are NOT in crisis.

Social Media 71

Social Media Recruiting Recruitment Software 71

Reid All About it

MAY 27, 2022

The same observation was made by Dean West, FASAE, in an Association Laboratory article I featured last week. Recruiting volunteers and leaders has always been a challenge for some associations and chapters, but as the Fortune article pointed out, now you’re dealing with a whole new set of issues. AMS requirements.

Technology 41

Technology Case Study Education System 41

Associations Now

JUNE 1, 2016

While an in-depth look at the state of membership retention in associations awaits in the mid-summer issue of Associations Now , get a preview with these bonus ideas on boosting retention from several association pros and experts. Rigsbee has long urged associations to put dollar values on their benefits.

Recruiting 40

Recruiting Recruitment Report Course 40