Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93

Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. You’re not alone!

Learning Management System 81

Learning Management System LMS Revenue System 81

NXUnite

MAY 30, 2024

More and more donors want to give non-cash appreciated assets like stocks and cryptocurrency, and your nonprofit can boost its fundraising revenue by empowering them to do so. Launch a strategic marketing campaign. With benefits and concerns for donors in mind, develop a multi-channel marketing campaign to promote non-cash giving.

How To 130

How To Social Media Process millennials 130

MemberClicks

DECEMBER 14, 2023

Exclusive content and experiences are an important part of your organization’s offerings, as well as an effective way to generate non-dues revenue. Yes, job boards are a profitable way to diversify your organization’s income, especially if you identify and address a niche market that your organization already appeals to.

Revenue 52

Revenue How To Software Press Release 52

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

Content 150

Content Marketing Education Course 150

Higher Logic

DECEMBER 19, 2017

Once considered a fad, content marketing has proven it’s “King” and shows no signs of slowing down. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives.

Content 227

Content Marketing Social Media Process 227

Higher Logic

APRIL 2, 2019

However, marketing doesn’t end when the ink is dry on the contract. As made clear, many companies are leaving money on the table if they don't continue marketing to existing customers once they make an initial purchase. The problem is that not enough companies connect these top goals with customer marketing. Increase revenue.

Marketing 195

Marketing Revenue eBook Software 195

Higher Logic

MARCH 19, 2019

By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue. You ready for those four tips?

Revenue 191

Revenue Tips Massachusetts Newsletter 191

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 276

Maryland LMS Revenue Strategy 276

Freestone

NOVEMBER 22, 2023

Is your organization looking for tips to generate end-of-year revenue? You’re not alone. Community Brands reports that while professional development contributes to a small amount of non-dues revenue, 51% of members want training opportunities and certifications or credentials.

Revenue 52

Revenue Education LMS Price 52

Reid All About it

OCTOBER 13, 2023

Associations usually rely on corporate marketing budgets for sponsorship revenue. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Revenue 276

Revenue Austin Tools Education 276

NXUnite

MAY 15, 2024

It can take six months or longer to plan a nonprofit event and market it effectively. For example, you might send a donor thank-you email immediately after the event and share the event’s impact in social media posts so that it reaches a wider audience. Provide valuable content.

Tips 130

Tips Social Media Survey Content 130

Reid All About it

JUNE 30, 2023

Non-dues revenue partners. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Professional development is a highly valued employee benefit, according to dozens of research reports, especially by early-career professionals. More info/register.

Chicago 206

Chicago Newsletter Revenue Education 206

NXUnite

MAY 14, 2024

These figures will allow you to determine your expected net revenue and better project your fundraising results. Responsibilities may include preparing fundraising and marketing materials, securing a venue for your fundraising event, or securing sponsors. Diversify your revenue streams. Delegate tasks. Offering recurring gifts.

Strategy 130

Strategy Revenue Examples Team 130

GrowthZone

JULY 26, 2018

sell memberships) maximizing your organization’s social media and digital marketing efforts. You have done the groundwork… your organization is online in all the right places, ensuring your target market is aware of its existence. Social media is no different. Again, social media is no different.

Social Media 74

Social Media Proposal Content Marketing 74

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Twenge says teens are in the midst of a mental health crisis because of phones and social media.

Tools 276

Tools Strategy Revenue Technology 276

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

GrowthZone

JUNE 20, 2017

A guest blog by Frank Kenny. What story is your association telling with its social media posts? Does your story resonate with your target market? Get 30 more quick and easy ideas for social media posts for your association now ». Now, apply this concept to your association’s social media posts.

Social Media 60

Social Media Video Price Maine 60

Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic.

Content 271

Content Survey Education Strategy 271

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign.

LMS 259

LMS Revenue Arlington Education 259

Association Success

JULY 16, 2020

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Fortunately, marketers have access to a range of free and paid tools designed to help small teams curate better and faster. Why curate content? Price: Free.

Tools 122

Tools Content Marketing Newsletter 122

YourMembership

APRIL 17, 2012

YourMembership.com Blog. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . Sadly, some organizations confuse communicating revenue goals with organizational ones. Leave a Reply.

Revenue 150

Revenue Strategy Software Membership Management 150

Reid All About it

FEBRUARY 16, 2024

Lately, I’ve noticed more discussion during events and on blogs about community. Over on the Mariner Management blog, Chelsea Killam of Easy Tiger Insights shares cost-effective strategies for collecting member feedback. One of her suggestions, social media polls, regularly pop up on LinkedIn. More info/register.

Case Study 271

Case Study Newsletter Strategy Revenue 271

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Non-dues revenue capabilities: Offset the cost of purchasing your AMS by choosing one that allows you to collect non-dues revenue through it. Email marketing software.

Organization 270

Organization LMS Software Social Media 270

Reid All About it

JANUARY 5, 2024

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. If any of these topics are on your mind, you’ll find lots of good reads on their blog. 1 CAE credit.

Revenue 281

Revenue LMS Price Education 281

Protech

JUNE 11, 2020

In our recent webinar with Web Scribble ’s Marketing Director Dawn DiLorenzo, she shared a jaw-dropping fact: Indeed’s data has revealed a 35% drop in its 7-day average of job postings year-over-year. Speaking of something being underutilized, you’ll want to build a strong marketing strategy around your online career center.

Revenue 83

Revenue Tips Social Media Communications 83

YourMembership

MARCH 20, 2012

YourMembership.com Blog. Improving the Bottom Line with Non-Dues Revenue. The following is a guest blog post from Chad Slager, Director of Sales for Directory Solutions. Launching any number of these programs requires planning, analysis and ultimately marketing. Partner Programs. Corporate Responsibility.

Revenue 150

Revenue Directory Price Software 150

CMA Solutions

NOVEMBER 17, 2022

When it comes to marketing, plenty of things have changed in a short amount of time. In 2023, we will see more inclusion in all forms of marketing, especially advertising. Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Now, it’s marketing in general.

Marketing 52

Marketing How To Social Media Video 52

Reid All About it

DECEMBER 3, 2021

70 content ideas for social media posts. Kat Sullivan, Marketing Solved ). Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. 5 Digital Non-Dues Revenue Models That Work for Both Members AND Sponsors. Quick hits. CAE credits.

Revenue 195

Revenue Technology Innovation Social Media 195

Reid All About it

APRIL 26, 2011

My recent posts on other blogs — Avectra, Socialfish and SmartBlog Insights – include: Member Communication: Have It Their Way. And must you add social media to the mix? In a quest for revenue, the Times will erect a paywall on March 28. The folks at TMG’s Engage blog explain the Times’ new metered approach.

Social Media 150

Social Media Case Study Library New York 150

Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market?

Marketing 52

Marketing Mooc Course Education 52

Membership Marketing

MARCH 8, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Fundraising with Social Media. Labels: Social Media. And give your remarks on email marketing book.

Social Media 40

Social Media Marketing Price Survey 40

MemberClicks

OCTOBER 27, 2023

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Why is Video Marketing So Effective for Associations? Currently, 137.4K

Video 52

Video Marketing Recruiting Recruitment 52

NXUnite

NOVEMBER 21, 2023

Nonprofit professionals are used to wearing many hats while working for their organization—from serving as event planners to social media managers to volunteer coordinators. Blog posts are a top educational resource because they serve as a first stop for professionals seeking more information about specific nonprofit topics.

Resources 130

Resources Education Cost Conference 130

Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). If you’re a home cook, check out the irregularly published In The Kitchen posts on my Grabbing the Gusto blog. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Quick hits. This is so me.

LMS 361

LMS Revenue Tips America 361

GrowthZone

NOVEMBER 15, 2022

Chambers have a business model with recurring revenue. Just over the last few years you’ve seen lots of businesses realize what an amazing thing it is to have recurring revenue. You’ll find that not only is it easier to sell, it increases retention and brings in more dues and non-dues revenue. Marketing and Sales.

Analysis 78

Analysis Revenue Cost Social Media 78