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AANA Uses Data-Driven Insights to Increase Non-Dues Revenue and Create World-Class Member Experiences

Association Analytics

The post AANA Uses Data-Driven Insights to Increase Non-Dues Revenue and Create World-Class Member Experiences appeared first on Association Analytics.

Class 130
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AANA Uses Data-Driven Insights to Increase Non-Dues Revenue and Create World-Class Member Experiences

Association Analytics

The post AANA Uses Data-Driven Insights to Increase Non-Dues Revenue and Create World-Class Member Experiences appeared first on Association Analytics.

Class 130
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Use Data for New Revenue Opportunities

Association Analytics

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. No two members are alike. Get Started!

Revenue 169
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Member Engagement Strategies: A Guide for Associations

Fonteva

Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

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Association Professional Development as a Revenue Diversification Strategy

Ewald Consulting

Here’s why you need to keep up with those changes… Traditionally, many associations rely on revenue from at least one major conference or event each year. According to new research from LinkedIn , of 1,800 marketers across 13 countries, 85 percent held virtual events last year. So, how can you keep members engaged and money flowing in?

Revenue 52
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Association Brain Food: 9.15.23

Reid All About it

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign.

LMS 256
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Association Brain Food: 9.1.23

Reid All About it

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Membership engagement.

Revenue 227