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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

1 thought—not an afterthought—because It is a highly cost-effective tactic that gets results. Your SEO strategy should be clear: Move your brand on the first page of search engine results. SEO Strategy Tip #2: Original Photos, Graphics Stock photos have been hurting your SEO results. It should be your No. close rate. of traffic.

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Accessible, Affordable: The Strategy Behind One Group’s Online Learning Efforts

Associations Now

The offering will be free to (ISC)²’s members and associates, according to an association press release. The post Accessible, Affordable: The Strategy Behind One Group’s Online Learning Efforts appeared first on Associations Now. That led to the creation of its online-based format.

Strategy 105
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Five Strategies to Ensure Your Digital Product Has a Killer Launch

Associations Now

A guide from the marketing platform HubSpot suggests a variety of steps for building out your messaging for the first time, including creating mock press releases and workshopping it internally. Have a post-launch strategy. Workshop the message internally before you launch.

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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

It’s crucial for healthcare organizations and medical practices to adjust accordingly and shift away from traditional marketing strategies and fully embrace digital marketing to locate, engage with and satisfy patients needs effectively. But where should you begin? Consider the approach taken by Vein Specialist Centers (VSC).

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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Virtual

These reports, issued with a frequency appropriate for your association, allowing you to: identify cost benefits such as how many individuals attended discounted educational programs, the number of free briefings received, etc. 3. Take advantage of press releases. 4. Plan ahead with your social strategy.

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Tuesday Buzz: Cloudy Days Ahead

Associations Now

But in a new press release , Gartner says that anti-cloud sentiment is likely to fade away in a few years, as the offerings improve and bleeding-edge technology becomes cloud-only—think, for example, Adobe’s Creative Cloud offering, which is only available as a subscription service but is frequently updated for end users.

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Creating an Event Communication Plan

MemberClicks

These might include email, social media, event apps, websites, press releases, and signage. Event Budget : Consider the cost of implementing your communication plan, including any tools or resources you may need. Ensure that these costs are factored into the overall event budget.