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What to Consider Before Launching a Membership Renewal Discount

Associations Now

While a discount might sound like a good way to get more members to renew, consider your options before moving forward. Choosing to offer a discount during a membership renewal campaign can convince more members to stay, but it’s important to do some thoughtful planning before you make that decision. “If

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Your Online Membership Directory: Benefits + 5 Examples

MemberClicks

For example, the Better Business Bureau offers a public directory of accredited member businesses. For example: A chamber directory can help send your members’ businesses leads for business partnerships, open roles, and those needing a subject matter expert. You’ll help your members grow their businesses.

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Data Wrangling Blues

Association Analytics

We had to validate registration member rates against current memberships to ensure members were receiving the appropriate discount or group rate. And the examples go on and on. However, I wished they could have utilized me to help grow their revenue and monetize data for their industry. Three employees, countless hours.

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Do Discounts for Bad Customer Service Work? A Lesson From Newspapers

Associations Now

If you want to keep a subscriber—or member—happy after a customer service mishap, a discount won’t be enough, according to a recent study from the newspaper industry. Will a temporary discount do the trick? According to a recent study, discounts actually discourage customers from sticking around.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Are they relevant to your mission or industry? For example, if you see your social media posts aren’t taking off, you can always try rescheduling them to that prime Monday 9 a.m. What is a Membership Drive?

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How the Events Industry Is Coming Together Amid COVID-19

Associations Now

Despite the large economic hit the meetings sector is dealing with due to coronavirus, industry professionals, venues, and organizations have still found ways to support one another and their communities. Earlier this week, close to 11,000 industry professionals came together for Global Meetings Industry Day: Virtual.

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How to offer member-only discounts for your association

SilkStart

In this blog post, we’re highlighting some techniques to offer member-only discounts and make your memberships stand out. . Why offer discounts? Because discounts are quantifiable, members can quickly measure the value they’re getting when compared to the general public. 2) Stay consistent. Learn more ).