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Data Wrangling Blues

Association Analytics

We had to validate registration member rates against current memberships to ensure members were receiving the appropriate discount or group rate. The manual compiling of data, lists, and reports was not professionally challenging, and we longed for better work-life balance. And the examples go on and on.

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Do Discounts for Bad Customer Service Work? A Lesson From Newspapers

Associations Now

If you want to keep a subscriber—or member—happy after a customer service mishap, a discount won’t be enough, according to a recent study from the newspaper industry. Will a temporary discount do the trick? According to a recent study, discounts actually discourage customers from sticking around.

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How to offer member-only discounts for your association

SilkStart

In this blog post, we’re highlighting some techniques to offer member-only discounts and make your memberships stand out. . Why offer discounts? Because discounts are quantifiable, members can quickly measure the value they’re getting when compared to the general public. 2) Stay consistent. Learn more ). 4) Raise awareness.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Are they relevant to your mission or industry? Have a temporary membership discount Offering limited-time discounts for new memberships gives you an opportunity to prove that your member benefits are valuable enough to pay the full price. The best partner discounts are ones that are relevant to your organization.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Looking to create even more value for your association in the industry? Don’t discount thought leadership for the top of funnel audiences. Or offer them a discount on membership?

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Associations Share Their Impediments to Growing Membership

Membership Marketing

The good news from the 2023 Membership Marketing Benchmarking Report is that many associations experienced a remarkable rebound in membership counts. A total of 49% of associations report an increase in membership counts. Our industry has changed, and yet our offerings are essentially the same.” Membership value.

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Innovation and Communication Cited as Priorities for Associations

GrowthZone

GrowthZone recently released the 2022 Association Industry Survey results. Member discounts, online meetings, directories, and medical or retirement benefits were added programs respondents mentioned. To see all of the trends, download your copy of the report. and Canada. Member engagement programs.