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4 things you can learn from WaPo’s TikTok strategy

Association Success

Dominated by dancing videos, lip syncing and too many inside jokes and references within subcultures to easily explain, TikTok has become a space where organizations can reach prospective new members in ways that specifically appeal to them. . Take the Washington Post, for example.

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Association Brain Food Weekly: 11.13.20

Reid All About it

The weekly list of free educational events and resources for the association community… Looking forward. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Here are the educational events scheduled for next week. The future of work.

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Association Brain Food Weekly: 1.22.21

Reid All About it

The weekly list of free educational events and resources for the association community…. WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. They share ten strategies for motivating members to volunteer and mentally show up for meetings.

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Association Brain Food Weekly: 2.26.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience.

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Association Brain Food Weekly: 5.15.20

Reid All About it

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Marketing virtual/online education. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment.

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Association Brain Food Weekly: 1.15.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Content/education strategy. Here are the educational events scheduled for next week. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. ASAE Gold Circle Awards.

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Association Brain Food Weekly: 3.5.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. Here are the educational events scheduled for next week.