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JUNE 25, 2021

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Amanda Milligan, Content Marketing Institute ). The Global Journey: Cultural Tips To Help You Soar.

LMS 361

LMS Revenue Tips America 361

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SEPTEMBER 15, 2023

TopClass LMS wants you to know about the coalition supporting legislation to extend the use of tax-exempt 529 savings plans to association credentialing programs. Hat tip to Tip Tucker Kendall, CAE who, also on Collaborate, recommended nonprofitready.org as a primer on accounting and financial statements for nonprofits.

LMS 256

LMS Revenue Arlington Education 256

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JANUARY 12, 2024

If you’re a regular reader of Association Brain Food, this post from TopClass LMS will be familiar ground for you. Bill Conforti at Association Analytics shares six tips to transform your association’s dirty data in 2024. More info/register (ASAE Marketing Professionals Community). Dirty data. More info/register.

LMS 266

LMS Education Member Engagement Revenue 266

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JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Board Leadership ( Chatting with Agnes & Cecilia). every Monday.

LMS 369

LMS Certificate America Committee 369

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APRIL 12, 2024

. – Fluent by John O’Donohue from Conamara Blues (hat tip to Swiss Miss for sending this poem my way) Attendee attention. TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. by Tony Rossell, Marketing General Inc. Distraction is an occupational hazard for all of us.

Revenue 256

Revenue Strategy Price Newsletter 256

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MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

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AUGUST 25, 2023

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. Get yourself a bag of dough from the market. What cultural leadership characteristics keep an organization from reaching its potential?

millennials 370

millennials Survey Team Education 370

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MARCH 8, 2024

Education program marketing. TopClass LMS published another recap from the recent Learning Business Summit. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Humans… so persuadable! Mentoring programs. More info/register.

Social Media 250

Social Media DC Strategy Education 250

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JANUARY 19, 2024

It will also explore which business functions are leading the way, how leadership is supporting AI efforts, and how policies are affecting adoption. TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Marketing to Gen Z and millennials.

Revenue 256

Revenue Strategy Member Engagement United States 256

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APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. AI vs human interactions. 2024 membership pains. Gamification at events. More info/register.

Revenue 256

Revenue Price Denver Tools 256

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MARCH 19, 2021

Questions for leadership. Two proven tips to increase your newsletter’s open and click rates. Tune in and learn about what virtual event platform options are in the market and why one may be a better fit than another for you. Presenters: Kara Campuzano, Founder & CEO, KC Creative Marketing. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

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FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. I’m hoping to somehow. Learning subscriptions.

DC 261

DC Washington Member Engagement Innovation 261

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OCTOBER 9, 2020

Luring members/customers to your LMS. WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS. Host: Zoom.

Utah 370

Utah LMS Conference Technology 370

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news.

Survey 256

Survey Project Strategy Education 256

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SEPTEMBER 17, 2021

Companies have dozens of options for spending their marketing dollars. He describes some solutions on the market now and where he thinks we’re headed. Jodi Harris, Content Marketing Institute ). Learn about key tips and strategies for executing an event with purpose, inclusion and authenticity at its core. Quick hits.

Content 195

Content LMS District of Columbia Tips 195

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MARCH 24, 2023

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. They explain how to use AMS data for planning and marketing events. Women in the workplace. Member onboarding.

Revenue 227

Revenue Chicago Leadership Education 227

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DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Explore practical tips and strategies to initiate your data hygiene journey.

Strategy 272

Strategy Video Technology Innovation 272

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APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Quick hits Follow these tips to counteract ten major survey response biases and improve your survey data. But there’s just one problem: they’re confused by digital badges too.

Leadership 195

Leadership Education Revenue Strategy 195

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MARCH 12, 2021

. – The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. The world of digital marketing is becoming increasingly sophisticated but achieving success doesn’t have to be daunting. Host: American Marketing Association. 1 CAE credit.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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AUGUST 4, 2023

TopClass LMS explains how online education programs can help increase member engagement. Their tip sheet goes through the steps of defining your purpose, identifying your target audience, getting input and developing the copy. Quick hits Five things to do to heat up your content marketing game during the summer lull.

Atlanta 195

Atlanta Price Revenue Denver 195

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FEBRUARY 2, 2024

If your association is looking for a sure-fire way to attract young professionals, TopClass LMS has the answer: early-career microcredentials. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Hear tips and practices to get members engaged in your association.

Certificate 266

Certificate Denver South Carolina Project 266

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AUGUST 18, 2023

TopClass LMS suggests offering peer-to-peer online learning programs. Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. The weekly list of free educational events and resources for the association community… Love. Daughtry, M.Ed., 1 CAE credit. .

Certificate 195

Certificate Education Revenue Marketing 195

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Hat tip to Bruce Rosenthal for sharing this on ASAE Collaborate. Please email me if you have a piece you’d like to discuss. 1 CAE credit.

Certificate 281

Certificate Price Tools Technology 281

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MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. They explain how podcasts can benefit associations and their audiences, provide tips for starting an association podcast , and describe the planning process and issues to consider before you decide to move forward. 1 CAE credit.

Committee 195

Committee Education Software Technology 195

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DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

LMS 221

LMS Software Revenue Cost 221

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FEBRUARY 12, 2021

. – Delivering Your Hybrid Event: Tips From The Trenches. Presenters: Harneet Singh, Director of Marketing, Preseem. Howard Givner, Event Leadership Institute Founder & CEO. Let’s talk about how you’re applying what you learned last year to market your virtual meetings this year and increase engagement. 1 CAE credit.

Revenue 370

Revenue North Carolina Industry Technology 370

YourMembership

JULY 31, 2015

As I mentioned last time , Learning Management Systems, and e-Learning in general, are hot topics for many associations as they look to keep up with their members’ growing professional development needs, and the disruptive innovations and the players driving change in this dynamic market. You can watch it below.

Learning Management System 150

Learning Management System LMS System Leadership 150

YourMembership

JULY 27, 2015

We just held our Monthly Thought Leadership webinar entitled 5 Must Haves for Your Association’s eLearning Efforts. While it is true that the cost to implement and maintain an LMS has decreased, every dollar still counts. And like with most technologies, those costs can be substantially impacted by not being prepared.

LMS 150

LMS Ohio Learning Management System Cost 150

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DECEMBER 18, 2020

Billhighway explains how to get access to real-time chapter financial data , reduce the risk of financial mismanagement and alleviate the chapter leadership burden. Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. 1 CAE credit.

Video 221

Video Certificate Review LMS 221

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MAY 26, 2023

In other news, Forj acquired community platform Mobilize after gobbling up LMS platform Web Courseworks earlier in the year. Brightfind’s guide to association websites is loaded like a baked potato with advice on essential web elements for acquiring, engaging, retaining and converting users into loyal website visitors and members.

Technology 195

Technology Education Arkansas Leadership 195

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FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Twitter tips.

Newsletter 266

Newsletter Certificate Denver Case Study 266

WBT Systems

APRIL 25, 2017

Existing Technology: Between learning management systems (LMS), association management systems (AMSs) and social media, many associations have a robust technology ecosystem in place to support rapidly changing skills-based training and digital badges. The learning community has been seeking a serious use for LMS gamification.

LMS 253

LMS Certificate Library Education 253

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SEPTEMBER 11, 2020

LMS/CRM integration. The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list. LMS Demo Day. So what features should you be looking for in an LMS? To help with this ASAE has developed LMS Demo Days.

LMS 329

LMS Montana Revenue Price 329

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AUGUST 11, 2023

Leadership pipeline. TopClass LMS suggests your association offer management training programs for industry professionals. TopClass LMS suggests your association offer management training programs for industry professionals. Erin Lemons, Vice President, Marketing, Fonteva & Protech Wed 8/16 at 2 p.m. Caputo, J.D.

Chicago 195

Chicago Certificate Marketing Content 195

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JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ).

DC 275

DC Washington Learning Management System LMS 275

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JULY 21, 2023

But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. from CMS to CRM or AMS to LMS) is often where user experiences go south and what to do about it, and recent examples of user experiences optimized for clients and what we learned as a result. Hear tips to recruit and retain these generations.

Atlanta 195

Atlanta millennials Price Technology 195

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JANUARY 28, 2022

For entrepreneurs or anyone who wants to develop an entrepreneurial leadership style, John Pence shares his takeaways from MIT’s Entrepreneurial Masters Program. Leadership development. Leadership training shouldn’t be reserved for top performers and senior management, say Navio Kwok and Winny Shen at Harvard Business Review.

Newsletter 195

Newsletter Survey Team Software 195