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Five Strategies to Ensure Your Digital Product Has a Killer Launch

Associations Now

Whether it involves expanding your scale or workshopping your messaging, a well-considered approach to launching a new tech product can really pay off. Launching a new digital product or service for your members soon? Launching a new product (or completely overhauling an existing one) will have a big impact on your organization.

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IMEX America picks Swapcard

AssociationChat

[ Read full press release ]. After a year of mostly online content, people now – quite rightly – expect high production values, interactivity and content that’s of tangible benefit.

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Higher Logic Acquires Informz and Real Magnet

Higher Logic

These are two successful companies with leading technologies and talented people behind them, all which complement our team, products, and services. Read more about the acquisition in our press release. These acquisitions will be a major reinvestment in Higher Logic’s own product line.

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Higher Logic Acquires Kavi: Powerful Collaboration for Thriving Communities

Higher Logic

Last month we announced our acquisition of Socious, bringing the best minds in member engagement together to lead in product innovation and the community industry. Read more about the acquisition in our press release. 2017 is shaping up to be our best year yet! Workspace, Kavi’s Powerful Collaboration Tool.

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AMS News: Fonteva Acquired by Togetherwork

AssociationChat

The combination of Togetherwork’s resources and product capabilities, particularly in payments, will be a huge win for our customers, our partners, and our employees.”. Read the full press release.

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You’ve Got to Read This: October 11, 2011

Reid All About it

I usually start off my selection of good reads with something to help you save time or be more productive, but nothing wowed me this week. So I wrote my own: Be Productive While Having a Beer (or Two). Standard press releases are often misdirected, irrelevant and boring. start with this slideshow of AD screen captures.

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World Health Organization Publishes Coronavirus Event-Planning Guide

Associations Now

Several associations with conferences coming up in the next few months have already taken some of these precautions to ensure a safe and productive onsite experience for attendees. To that end, NAB is dedicated to providing rapid responses and assistance in support of the global NAB Show community’s participation plans.”.