article thumbnail

Why you should pony up the cash for your social media strategy

Association Success

Still, that’s exactly the thought behind social media marketing, when you can pony up some cash to go about getting more followers on Facebook, Twitter, Instagram and other social sites. . It might seem counterintuitive to decide to pay for something everyone usually gets for free. . But why would you do it?

article thumbnail

Association Brain Food: 12.15.23

Reid All About it

At Texas SAE’s Association Leadership, Miguel Neves of Skift Meetings describes a human way to boost event networking: networking ambassadors. He saw the idea in action at the Social Media Market World conference. Uncover key strategies to consider when adjusting your digital roadmap. Event networking. More info/register.

Iowa 256
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food: 1.5.24

Reid All About it

The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. He shares five resources for getting up to speed and staying informed about AI. Non-dues revenue. Hot association topics.

Revenue 277
article thumbnail

TSAE Rallies to Hold First Meeting in Houston After Hurricane Harvey

Association Adviser

W hen the Texas Society of Association Executives gathered in Houston earlier this month for the New Ideas Annual Conference , it was the first major event to take place in the city after Hurricane Harvey devastated Southern Texas with historic flooding. Photo courtesy of Kayla Prasek Photography. About The Author.

Houston 101
article thumbnail

Hurricanes and Asynchronous Communication

Eric Lanke

My social media feeds were full of examples of associations pitching in to help storm victims or otherwise changing their marketing and communications strategy to give members in the hurricane affected areas a break from what otherwise must be an onslaught of association messages. I'm not bragging.

article thumbnail

Make a Splash With Micro-Influencers

Associations Now

Influencers on social media don’t always have millions of followers. Just ask Amelia Grana, senior manager of membership strategy at the American Chemical Society. These are voices that associations can harness to connect with audiences they may not otherwise reach. ACSSX17 #SXSW pic.twitter.com/hLjy62wwkb. — Daniel M.

Austin 96
article thumbnail

Association Brain Food Weekly: 3.5.21

Reid All About it

Hear about the precautions being taken for the 2021 Best Practices Summit in Plano, Texas and Meet Well Summit in Phoenix, Arizona later this year, including liability waivers and attendee agreements, on-site check-in procedures, attendee communications, meeting room setups, and safe food and beverage. Presenter: Ashleigh Brookshaw, M.A.,