Associations Now

APRIL 21, 2015

Through the partnership, Autoshop Solutions will offer ASA members a free marketing diagnostic as well as a $20 discount on monthly marketing services. Since 2013, Autoshop Solutions has maintained ASA’s three websites: ASAshop.org , AutoInc.org , and TakingTheHill.com.

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Associations Now

MARCH 2, 2015

As part of a recently renewed agreement, the National Society of Black Engineers and the American Society of Civil Engineers are working to retain and support African-American engineers through educational and professional development programs, mentoring opportunities, and discounts on membership. According to the U.S.

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Associations Now

OCTOBER 8, 2015

Between 2013 and 2014, charities gained $3.611 billion in gifts from new, current, or previously lapsed donors. “The importance of fundraising staff and a well-known brand cannot be discounted. That’s a sum any industry or economic sector would be overjoyed to look at — until the offsets are considered. .

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Recruiting Recruitment Survey Discount 40

Associations Now

SEPTEMBER 23, 2013

— michael cardus (@teambuildingny) September 23, 2013. But Segar notes that you shouldn’t discount the traditional schedule. — Plexus Consulting (@PlexusforAssns) September 23, 2013. The details, and more, in today’s Social Media Roundup: Annotated Agenda. ht @teambuildingny ). Behavior Modification.

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Associations Now

MAY 2, 2014

While only 75 out of 400 exhibiting companies used the campaign at the 2013 meeting, it led to 123,000 emails being sent to 46,798 unique email addresses. An easy one could be a discount for exhibitors that reserve a booth for next year’s show during the current one.

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Associations Now

FEBRUARY 27, 2015

But as of 2013—the most recent year for which member data is available—that number had increased to 228,000, with medical students and residents helping to drive the surge. A 2013 study conducted by AMA and Rand Health found that electronic records actually slowed many doctors down.

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Velvet Chainsaw

MARCH 20, 2015

This explained the entire conference’s registration revenue decline from 2013 to 2014. We’re seeing a trend that includes both more aggressive discount packages and customized experiences. Top company participation trended down in 2014 to 36 percent and 34 percent, respectively. Here are four approaches to consider.

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Associations Now

JULY 28, 2017

This week, for instance, it put out a call for beta testers for an updated version of the cloud-computing certification exam it released in 2013. That’s a lesson that CompTIA, an association of information technology professionals, has learned through its exam development process.

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SCD Group

APRIL 30, 2013

Rather than offering the standard “under 30” membership dues discount, why not offer a “Sociassociation” membership level that is not discounted at all, but actually is a premium because it provides access to a much deeper layer of content of personal and professional development from your association? ©2013, OrgStory LLC James R.

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Associations Now

JULY 21, 2016

It’s the latest of several dozens of courses that ACES and Poynter have developed since their partnership began in 2013. She also said that the partnership drives new member growth since members will get their membership fee back in the discounts for Poynter courses.

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Nashville Tennessee Course Discount 40

Achieve

FEBRUARY 24, 2015

Although there is very limited data on Millennial attendance each year, AAM’s Trendswatch 2013 report highlights that Millennials have a tendency to give to and connect with other causes first. Younger Millennials, especially, are always on the lookout for discounts. The American Alliance of Museums (AAM) seems to think we won’t.

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millennials Indianapolis United States New York 52

YourMembership

MARCH 8, 2013

Socializing Your CEO 2013,” conducted by global public relations firm Weber Shandwick, found that 66 percent of CEOs engaged online in 2012 as opposed to 36 percent in 2010, and most of the engagement is happening on company websites. 4) Can Your Conference Really be Personalized? Socially engaged online, that is.

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SCD Group

SEPTEMBER 25, 2012

I just finished working with a group on the draft budget for its 2013 annual meeting. Should we show the real cost in the conference brochures and show the “exhibitor/sponsor discount?” Stronger by Association. Tuesday, September 25, 2012. When Do You Tell Your Association Members What It Really Costs? at 4:30 PM.

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ChatterBachs

DECEMBER 1, 2013

The first 25 session commitments for 2014 received prior to December 31, 2013 will receive a 10% discount off standard rates. Sessions can be combined or customized for a given audience, and new topics will be developed upon request.

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Social Media Discount Innovation Team 28

Associations Now

DECEMBER 20, 2013

According to an Associated Press report , retail sales during the 2013 holiday season are up only modestly from 2012, despite far more aggressive discounts this year. Retailers See Ho-Hum Holiday Sales The Target news comes at a time when the retail industry is already having a less-than-jolly holiday.

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Experts in Membership Marketing

JANUARY 2, 2014

Fuchs, CAE, who is the Senior Director of Marketing for the Association for Professionals in Infection Control and Epidemiology, to present just a few tidbits of "things" she learned in 2013. Data can lie —we learned that the 2013 location was influential in the decision by some members NOT to attend. The lesson here?

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Associations Now

SEPTEMBER 5, 2014

The alert particularly took issue with promotions that fail to tell consumers that the full balance of the card must be paid each month to take advantage of the discounted rate. The Wall Street Journal reported this week [subscription] that commercial banks saw a 21 percent decline in fees between 2009, when the levels peaked, and 2013.

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Associations Now

JUNE 25, 2014

To keep employees productive and reduce healthcare costs, employers are also spending more on preventative health and wellness benefits such as health and lifestyle coaching, rewards for completing health and wellness programs, quit-smoking programs, and healthcare premium discounts for completing an annual health-risk assessment. “It

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Associations Now

JULY 27, 2015

In 2013, Andrew S. We have used discounting, but our overall approach is to maintain pricing and then build more customized products. But giving things away also demands some consideration about who’s coming for what you’re giving away, what you’ll offer once they arrive—and what price tag you’ll attach to those things.

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Associations Now

OCTOBER 21, 2013

The 2013 Maritz Loyalty Report found that, on average, people join roughly 7.4 Drake’s idea: Implement a “passport program,” allowing members to accumulate points that can be used toward free (or discounted) registration at your next conference event. So why not add one for your association?

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Idea Architects

MAY 8, 2012

Dont discount price. They include cutting back the number of engagements I do in 2013 and beyond to allow more time for reading, research, reflection and writing, as well as bundling various components of my work to make a greater difference. Ill officially open 2013 scheduling at the same time. Do good work. Price it fairly.

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Associations Now

AUGUST 7, 2013

The best and brightest in association thought leaders shared their bold ideas on association membership at ASAE’s 2013 Annual Meeting. Attendees at ASAE’s 2013 Annual Meeting & Expo are heading home today after three days of learning and knowledge exchange. Here are four standouts.

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Associations Now

SEPTEMBER 25, 2013

August 2013 was its 29th consecutive month of membership growth. In a field with strong CE requirements, ACA learned that discounted rates on education for members weren’t quite enough. August 2013 was its 29th consecutive month of membership growth. March 2011 was the last month in which ACA’s membership declined.

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Associations Now

APRIL 30, 2014

Prior to November 2013, NICSA asked its 170 member companies to join into one of 18 different member categories. Additionally—and this is where the behavioral data is paying off—members can buy one of three optional membership packages that offer extra benefits at a discounted rate. ” Click to enlarge.

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Velvet Chainsaw

OCTOBER 6, 2014

Alarming Learning Budget Data Several data points from the Association for Talent Development’s (ATD) 2013 State of the Industry report puts Masie’s comments into context: The average direct expense per employee per year for professional development is $1,195 (down from $1,600 in 2005). Just Google discount CEUs and add your profession.

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Experts in Membership Marketing

JUNE 10, 2013

The 2013 Membership Marketing Benchmarking Report indicated that the Top Five ways “…members initially discover (your) association” are: Word-of-mouth recommendation.86% Target Market: People looking for discounted tools Promotion Channels: Expired members; Google PPC (key words TBD) Offer: 150 Free Coupons Time Period: July 1 to October 31.

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Associations Now

MARCH 10, 2014

million members in 2013 alone, according to a recent study from Trefis noted by The New York Times. It seems Costco pushed a little too hard on discounts for its members during the holiday season, and consumers often went for the deals rather than the big-ticket items.

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Associations Now

JUNE 6, 2013

billion in research and development funding for projects in 2013 , including $6.4 ASAE also recommends that federal agencies scale back unnecessary expenditures, such as social events, and seek discounts where available. billion from Department of Defense funding , $1.5

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Technology Guidelines Discount Conference 40

Associations Now

JULY 2, 2014

Among associations that offer a free or discounted year of membership with an annual-meeting registration, they report an average of 44 percent of those members renew the following year. Here are a few other tidbits I found interesting: Student and Attendee Conversion. If you’re really lucky, you’re going to get 0.6.”

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Associations Now

JULY 22, 2015

By meeting a threshold of employees enrolled as SCTE members, a company can become a Corporate Alliance Partner and be eligible for discounts on those members’ dues as well as fees on training programs and SCTE’s Leadership Institute. Schankel attributes 90 percent of that growth to the partnership program.

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Associations Now

APRIL 2, 2014

Wes Trochlil, in “ Titles Vs. Roles ,” August 6, 2013. Andrea Pellegrino, in “ Association Value-in 25 words or less ,” August 25, 2013. Meagan Rockett in “ How Market Penetration Shapes Associations’ Success ,” August 2013. Value Propositions. Online Community Participation.

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Associations Now

DECEMBER 10, 2013

At ASAE’s 2013 Technology Conference & Expo, the path-oriented approach illustrated something long clear for both associations and vendors: Technology is a bigger conversation than ever, and our needs often might diverge—even when we have a common end. — Ernie Smith (@ErnieSmithAN) December 4, 2013. The AMS Divide.

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Membership Marketing

JULY 12, 2013

In our 2013 Membership Marketing Benchmarking Report only 16% of responding associations said that they conducted A/B split testing (a control versus a test segment) as part of their membership marketing efforts. These might include a free trial, a discount, a voucher for future purchases, or installment payments.

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Beth Kanter

SEPTEMBER 24, 2013

Note From Beth: Next month I’m lucky enough to be doing the keynote at Social Media for Nonprofits Conference in San Francisco to share some ideas from my book, “ Measuring the Networked Nonprofit ,” winner of the 2013 Terry McAdam Nonprofit book award.

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Social Media San Francisco Discount Conference 28

Associations Now

FEBRUARY 2, 2016

times that college students/millennials/”snake people” did the same thing in 2013. That line of argument didn’t really fly with me all too well , as you might remember—in part because it seemed to discount the value of communication on digital devices—but the idea of distraction is a little bit different.

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Associations Now

AUGUST 6, 2018

That could be a big win for an industry giant—Amazon Web Services (which won a similar, though smaller, contract for the CIA in 2013) is widely considered the front-runner, though companies like Microsoft, IBM, Google, Oracle, and General Dynamics are also on the list. You’ll go more slowly, because you’re having to train your people twice.

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