Aaron Wolowiec

DECEMBER 10, 2013

I recently attended an app swap (we public relations professionals are obsessed with new trends) and discovered a Lansing-based mom-and-pop store has joined the app market. Mobile is a great opportunity to serve your members better with tools and services to meet each member’s need,” she said. And, it’s not hard.

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Association Adviser

MAY 20, 2014

But suppose you received a large and unexpected bump in your annual budget for communications and technology. What they did seem more interested in was “improving the quality of their existing communication vehicles” (54 percent) and “upgrading their publishing tools, technologies and processes” (48 percent).

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Tools Indiana Technology Analysis 60

Association Adviser

MAY 20, 2014

.” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. feature, you’ll see that our research shows association leaders are more likely to invest in new tools, technologies and processes than they are in hiring more people.

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Technology How To Video Social Media 60

Associations Now

JUNE 18, 2014

Tech tools were the talk of ASAE’s 2014 Marketing, Membership, and Communications Conference. Also: the things that marketers want most, according to a poll taken at the conference. Some of those highlights in today’s Social Media Roundup: Tools to Watch. Marketers Want Data.

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Social Media Newsletter Tools Conference 40

Associations Live

FEBRUARY 4, 2014

50 members made the cold, snowy trek to join MSAE for our second annual Networking Group Day on January 30th, 2014. It was a great way to kick off 2014, showcase and participate in six of MSAE''s networking groups, connect with members and share ideas. It is a great tool to utilize. Use technology. They exist to help you.

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Association Adviser

DECEMBER 17, 2013

” Naylor Marketing Manager Dana Plotke said she’s surprised by the number of associations that are still grappling with the print versus digital question. Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed. Re-thinking membership. Measuring social media.

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Higher Logic

NOVEMBER 8, 2018

This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers. Introduced marketing automation , powered by Informz. This is the first complete overhaul since their launch in 2014.

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Michigan Certificate Handbook Directory 190

Aaron Wolowiec

JUNE 17, 2014

It’s a constant source of debate, which may explain why associations have been reluctant to enter the MOOC market. The massive nature of MOOCs makes them incredible marketing tools. But only 8 to 10 percent of those enrolled actually complete the class. So is it worth it? While only 6.6

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Association Adviser

DECEMBER 15, 2017

According to the 2014 Economic Significance of Meetings to the U.S. Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. By Scott D. Oser and Aaron Wolowiec.

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Marketing Social Media Revenue Communications 61

YourMembership

AUGUST 24, 2015

president of Integrated Marketing Solutions said, “Free shipping the same day is a total differentiator in the U.S., completely unique for those major markets where it is offered. There is no way today to determine how this will impact local brick and mortar businesses. In an article published by Forbes , Chris Petersen PhD.,

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Austin Analysis Member Engagement Technology 150

Association Adviser

DECEMBER 15, 2017

According to the 2014 Economic Significance of Meetings to the U.S. Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. By Scott D. Oser and Aaron Wolowiec.

Marketing 60

Marketing Social Media Revenue Communications 60

Forj

MARCH 2, 2021

There are few digital tools in the world that enable companies to understand and connect with their customers better than Salesforce. And the association professionals and executives that do very important work have the right to use the best available tools out there. Before you begin the journey, consider what the job entails.

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Associations Now

APRIL 21, 2016

New research shows that email marketing is still a strong player for many organizations, which are planning to increase the time and resources spent toward this type of marketing in 2016. Email, as part of an overall marketing strategy, is most likely not going anywhere anytime soon. The survey of more than 3,500 U.S.

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Marketing Email Marketing Report Content 40

Associations Now

MAY 20, 2019

Some might have a sunnier mindset , but when a story like the 2014 Heartbleed exploit hits, it only bolsters the case of skeptics. Internet-based tools, mobile apps, marketing technology, and cybersecurity had the highest percentages of open-source code in their bases, with martech in particular built around 78 percent open-source software.

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Leading Learning

MAY 24, 2022

It has also meant that integration between learning platforms and other platforms like customer relationship management systems, association management systems, Webinar platforms, and marketing automation systems has become dramatically easier and less costly. See e-learning stats for the course creator market here.).

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Association Adviser

MARCH 18, 2014

There has been so much talk about Big Data and analytics lately, but sometimes you just need to ask your audience or target market a quick question that can be easily answered and shared in real-time. Text polling could be one such technology that makes sense for helping you grow engagement at your events. Dana Plotke, Naylor.

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Association Adviser

NOVEMBER 19, 2013

But that’s the approach many associations seem to be following when it comes to taming the technology beast. To help your figure out where to devote your tech energies for 2014 and beyond, we reached out to some of the association world’s best technology minds for guidance. Sound familiar? We’re wired to our work 24/7/365.

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Technology Social Media Ohio Louisiana 60

ISAE

OCTOBER 12, 2023

A well-designed website can help you attract new members, retain existing members, and firmly establish your brand identity online so you can build credibility for your organization. However, launching a website or revamping your existing website can quickly become overwhelming without the right strategies and tools. Let’s begin.

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Tips Social Media Resources Directory 52

Expo Logic

FEBRUARY 28, 2020

iBeacon is Apple’s implementation of Bluetooth low-energy (BLE) wireless technology to create a different way of providing location-based information and services to iPhones and other iOS devices. c measurements using state-of-the-art technology that’s cost effective and enhances your exhibitors’ ROI. What is iBeacon?

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Technology Innovation Products Software 36

Associations Now

JUNE 12, 2015

In fact, according to Tagoras’ “Association Learning + Technology 2014″ report , 88.7 percent of organizations provide some type of technology-based or technology-enabled learning. percent in 2014. The report says increased audience engagement is the result of growth in the use of interactivity tools.

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Associations Now

DECEMBER 22, 2014

per member in 2014—down $2.25 percent in 2014, and will hopefully continue to do so, the future of association publishing remains cloudy. Join us in January for: Tools for More Effective Board Meetings – Free Expert Webinar featuring @rickmlent [link] #assnchat. — Wild Apricot (@WildApricot) December 22, 2014.

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Associations Now

JUNE 24, 2014

As a session at ASAE’s 2014 Marketing, Membership & Communications Conference highlighted, for all the skills your IT department has, your best tool for leveraging their know-how may be to build a good working relationship with them. — Ernie Smith (@ErnieSmithAN) June 18, 2014. It's a pain.

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Association Adviser

MAY 20, 2014

You may have recently seen a new analytics tool online called Universal Analytics. Universal Analytics is Google Analytics’ new Web data and analysis tool. Universal Analytics is Google Analytics’ new Web data and analysis tool. Kelly Donovan is the team leader for online marketing at Naylor. Kelly Donovan, Naylor.

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Analysis Report Tools Maine 60

Association Adviser

NOVEMBER 19, 2013

Social media is a great tool for connecting with non-members, i.e. prospective members, in your industry. Technology and social media is not going away. In order to keep our different members—and prospective members engaged, we did a major revamp of the magazine and have really leveraged technology, mobile and social media.

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Social Media Louisiana Video Technology 60

Associations Now

JUNE 17, 2014

Anthony Shop, co-founder and chief strategy officer at Social Driver, outlined three techniques associations can use to help ensure successful social strategies and greater connections with members at ASAE’s 2014 Marketing, Membership, and Communications Conference. Progress is social not technological,” Shop said.

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Association Adviser

JANUARY 21, 2014

Twitter Images - January 2014. Like everything else on the Web and social media, you need to experiment, tinker and ask around to see if a new tool, enhancement or technique is right for you or your organization. Hillary Levitz is an online marketing specialist with Naylor, LLC. Have you added images to your tweets? Let us know!

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Video Social Media Revenue Technology 60

Associations Now

OCTOBER 6, 2015

Travelers have access to free tools like Kayak, Expedia, and Priceline to book their own accommodations for work-related travel, and this practice is changing the way hotels do business. Similar to “ Shadow IT ,” employees are taking advantage of technology for more control over their work and life. Image source: Skift.

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Associations Now

JUNE 26, 2015

Business travelers are continuing to use new tools and apps inspired by the leisure travel and retail industries. And now a new report sheds more light on how leisure travel technology is changing business traveler expectations. Association meetings need to adopt them in order to remain relevant to attendees. Customization.

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Press Release Report Technology millennials 40

Associations Now

DECEMBER 13, 2013

Here are five that associations will want to keep in mind as they plan for 2014 and beyond. It’s less than three weeks until the start of 2014, which means that a lot of groups are making predictions about what next year will mean for the meeting and event industry. customize the exhibition experience for each generation.

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Industry Social Media Tools Technology 40

Associations Now

DECEMBER 11, 2013

Live contact: In the the always-on world of mobile technology, it’s not uncommon for people to have tens, maybe even hundreds, of friends and colleagues who they’ve never actually met in person. Events 2014: Chances are you’ve got at least one big association event coming up this year. Tell us in the comments.

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Newsletter Nashville Social Media Revenue 40

Associations Now

AUGUST 25, 2017

A new partnership gives a large Chinese retailer access to cutting-edge supply-chain technology. APICS, the supply-chain association, gets access to a tough market to penetrate. In 2014, APICS merged with the Supply Chain Council, which already had a Chinese presence. So a partnership made increasingly good business sense. “We

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Strategy Technology Tips System 42

Associations Now

MAY 9, 2014

Also: how social media tools are really superheroes in disguise. — Incline Marketing (@InclineMktg) May 8, 2014. So says Incline Marketing Blog. Meanwhile, Facebook, with its arsenal of tools, is compared to Batman, and Pinterest is a lot like everyone’s favorite web-slinger: Spider-Man.

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Social Media Tools Video Marketing 40

Associations Now

AUGUST 11, 2016

GSMA, which is the world’s largest association focused on mobile devices, has focused on payments as a part of its long-running Connected Society Programme , designed to improve outcomes in the developing world through the use of mobile technology. Both mobile payments and microfinancing are large parts of that.

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Leading Learning

MAY 22, 2022

And it seems inevitable that Facebook will rock this market at some point. Given this shift, it’s worth considering what some of the Big Learning companies seem to know and do that could be worth emulating – and, crucially, that it seems possible for the average association or other market-facing learning business to emulate.

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Mooc Course Video Education 72

Associations Now

DECEMBER 23, 2014

Over the next few weeks, you’re going to hear a lot of hype about up-and-coming technologies to watch in 2015—including from me. The prognosticators—complete with pointy hats—were out in full force at the ASAE Technology Conference & Expo last week in National Harbor, Maryland. Let’s get real.

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Maryland Technology Conference Innovation 40

SCD Group

AUGUST 30, 2012

Yet, share of auto insurance market shrunk to 4.1%. So, if your association wants to create awareness (and action) for the industry/profession, start with your desired outcomes … then, your target audience(s) … then, your 1-3 key messages … finally, the tools (media) to deliver the message to the target audience(s).

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Associations Now

JUNE 23, 2014

Plus: a new tool to see if audiences really like your online content. took the top spot for large companies, while Applied Predictive Technologies won the midsize-company category (151 to 499 employees). — MultiView (@MultiView) June 23, 2014. Real estate firm JBG Cos. A key takeaway? “Emotion = distribution.”

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