Associations Now

DECEMBER 10, 2015

A book was practically copied and pasted into a blog post for all to use as a resource on content marketing. The Content Marketing Handbook , written by Rohin Dhar, cofounder and CEO of Priceonomics, focuses on “how to write about information and make it spread.”. — Rohin Dhar (@rohindhar) December 9, 2015. wm7ZK3Yv83.

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YourMembership

DECEMBER 30, 2014

Part of that need is being driven by fast moving competition that, while not specifically targeting associations, are on a course to run […]. creates the first overall image someone experiences when looking at your web presence, marketing and member communication pieces and should […]. Your association likely has a website.

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Recruiting Recruitment Tips Strategy 150

Reid All About it

SEPTEMBER 30, 2016

Here’s the description from TechCrunch : “…an ambitious e-learning portal tailored to individuals, but also catering to businesses looking to keep training their employees, and beyond that even educational institutions exploring e-learning courses.”. Its first office outside North America was opened in Mumbai, India in 2015.

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Maryland millennials Education America 150

Association Success

JANUARY 9, 2020

But both women — Fernando works as the membership engagement manager for the National Community Reinvestment Coalition and Thomasson as the marketing director for the Congress of Neurological Surgeons — have found that developing their sounding boards to turn to when making career decisions have been vital additions to their own development. .

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Higher Logic

MAY 17, 2016

Effective blog posts both educate the reader and benefit the writers -- or the writer’s organization. It’s easy to write a blog that’s interesting, but doesn’t advance your organization. Traffic alone is not the objective; your blog must carry a payload of persuasion and education about your organization. Both are necessary.

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Higher Logic

MAY 8, 2019

The logic here being, if someone wants to be a member, then that person also wants to receive emails from the organization. Resource: Email Marketing vs. Marketing Automation [Explained]. The same is true of email marketing communications. Many associations see membership as an automatic email opt-in.

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Tips Email Marketing Newsletter Communications 166

Associations Now

JULY 24, 2015

A recent report on the city’s real-estate market could offer a good starting point for your search. You may look at stories like this one and wonder to yourself whether your organization can afford to make a real estate move of its own. — Sue Pelletier (@spelletier) July 24, 2015. Looking for a new office in DC?

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Forj

DECEMBER 29, 2017

As always, we try to use this blog post to speak from our experience as a learning technology partner to organizations that provide continuing education and professional development. We use our knowledge of practical use cases to put the media and marketing hype in perspective. You’ll notice that right away below the fold.

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elearning predictions Mooc LMS Price 150

Virtual

DECEMBER 29, 2014

Of course, it’s not all about us. Social Media for Associations As a full-service association and alliance management company, we help groups create smarter marketing campaigns—including active social media profiles. If you’re participating in one of today’s many standard-setting organizations, this post is well worth a read.

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Social Media Video Association Management Technology 100

Associations Now

APRIL 23, 2014

A new association with big goals for membership gives affiliate marketing a try, in hopes of connecting with its target audience via groups already working at the ground level. Launching a brand-new, national membership organization is no easy task, especially if the goal you’ve set for yourself from the start is 1 million members.

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Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Lately BigData and the Internet of Things has created a lot of buzz for marketers. Since Meerkat came onto the market, 20+ Live Streaming apps have followed. First Facebook, then Twitter, Instagram and Snapchat popped up.

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Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Lately BigData and the Internet of Things has created a lot of buzz for marketers. Since Meerkat came onto the market, 20+ Live Streaming apps have followed. First Facebook, then Twitter, Instagram and Snapchat popped up.

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Organization San Francisco Social Media Austin 28

Socious

SEPTEMBER 23, 2016

They were the centers of their fields and didn’t compete with other organizations. Instead they’re going head-to-head with other nonprofit and for-profit organizations, websites, and media companies. the names of the organizations you’re fighting with for relevancy) will depend on your industry. Online Communities.

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millennials Course Tools Industry 100

Association Adviser

FEBRUARY 27, 2019

I knew I could do practice management for other types of physicians, too, and because I had reached a glass ceiling within the Baxter organization, struck out on my own at 28 years old. Our business grew organically through client referrals — all of our clients have come to us through referrals! —

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Associations Now

AUGUST 18, 2019

“Having unhealthy, greasy chain food is going to make you feel worse,” says Maddy Barnas, marketing director of Patachou restaurants in Indianapolis. To Barnas, this means fresh, locally sourced, seasonal, organic food options—the types of foods Americans are searching for more and more. Patachou Inc. Everything is made from scratch.

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Indianapolis San Francisco New York Course 57

Association Adviser

NOVEMBER 2, 2017

A majority of the ones we spoke with said they don’t currently have a training program in place, yet most employees polled by organizations like Glassdoor say that they would stay in a job longer if provided with professional development. Job training can be either formal or informal. About The Author.

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Leading Learning

JULY 12, 2021

The transformation of learning is, of course, very often a part of larger digital transformation efforts, and research by our colleagues Maddie Grant and Elizabeth Engel highlights just how important culture is to digital transformation. Why is that? For-profits don’t have anything analogous to chapters or affiliates. Where do you start?

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Associations Now

MARCH 5, 2015

A new survey of nonprofits forecasts employment growth within the sector in 2015, but many nonprofits report they’re struggling with recruiting and retaining employees. The nonprofit sector could grow more than its corporate counterpart this year, according to Nonprofit HR’s 2015 Nonprofit Employment Practices Survey [PDF].

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Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market? Aside from being U.S.-centric,

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Marketing Mooc Course Education 52

Smooth The Path

FEBRUARY 17, 2016

Members want us to solve problems that they can’t solve for themselves – Greg Melia , Director of Membership for ASAE at MASAE’s 2015 mid-year conference. Of course he is right. It’s actually the essence of all successful organizations for-profit and non-profit. Not starting is the biggest barrier for most organizations.

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Higher Logic

SEPTEMBER 15, 2016

The Customer Experience Professionals Association (CXPA) was founded in 2011 as a premier, global non-profit organization dedicated to the advancement and cultivation of the customer experience profession. It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide. Client Profile: CXPA.

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Certificate Texas Resources Member Experience 120

Associations Now

JANUARY 7, 2015

If they evoke images of movie protagonists, bicycle parts, and toothbrushes, you should read the following for a refresher course on one of the hottest trends in marketing, courtesy of today’s Social Media Roundup. — Gdn Media Network (@GdnMediaNetwork) January 6, 2015. Lifting a Successful Strategy. aJQNeTKSKp.

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Associations Now

AUGUST 19, 2015

Ideas like this, from a Learning Lab at the 2015 ASAE Annual Meeting & Exposition , are the norm: “If you’re looking at growth rates of less than 5 percent , you’re at the top of the business lifecycle curve.” It’s through this lens that I view the latest edition of Marketing General, Inc.’s

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Survey Report Newsletter Marketing 40

Associations Now

MARCH 20, 2015

Plus: How the mechanics of content marketing differ for associations. Except, of course, for that shoe-throwing incident during her Institute of Scrap Recycling Industries keynote last year. Content Marketing’s Association Evolution. Fab article: Seven ways #content marketing is different for #associations #assnchat https://t.co/ThqlH4NZXe

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Associations Now

JULY 29, 2015

and the Saint Louis Zoo is just the latest effort by the organization to raise awareness on animal conservation with children. Proceeds from in-app purchases benefit the organization’s animal conservation work. — Zebra Pen (@ZebraPen) July 24, 2015. Earlier this year, AZA launched its TailsUp!

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Associations Now

MAY 25, 2016

That same observation has arisen in Marketing General, Inc.’s But you probably don’t have to look any farther than the clothes you’re wearing to find an example of a product whose price has increased over time, without your approval, without any specific justification, and of course without any advance notice at all.

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Price Proposal Course America 44

Associations Now

AUGUST 12, 2016

Of course, there was gambling involved, but that wasn’t the thing the group was most excited about. But, it turns out Dig This also says markets itself as a team-building activity for companies and will custom design tasks to fit what organizations are looking to accomplish—whether building better communication or generating camaraderie.

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Associations Now

MARCH 11, 2015

It’s even repeating the offer in 2015. “Everyone thought it looks like we don’t value the organization,” Wagner said at the time. “Contrarily, I think it means that we know how good AOA is and, if they can sample the organization, then they will see how valuable the resources are or how it works.”

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Beth Kanter

JANUARY 2, 2015

I didn’t do a complete unplug, as we’re so dependent on the Internet for information in navigate our daily lives, which is a huge change since I first got online in 1993. And, now with those beautiful sunsets behind me, I look ahead to 2015. 2015 will be another year of learning for me. My Theme for the Year: Learning.

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San Antonio North Carolina Omaha Social Media 28

Associations Now

OCTOBER 26, 2016

On two separate occasions last week, I found myself rethinking the same line of conventional wisdom—namely, that transparency in organizations is a universal good. And that got me wondering about the conventional wisdom of associations and membership organizations. A renewal notice is a bill for membership.

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Associations Now

NOVEMBER 19, 2014

Government-focused trade shows were delivered another blow last week when the producers of FOSE, one of the premiere events for government technology professionals, announced that the conference and accompanying exposition would not return in 2015. But others pointed to the ongoing difficulty of bringing in the federal audience. “Of

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Washington DC Review Industry 40

Leading Learning

MAY 24, 2022

During those 15 years, we’ve worked with a lot of organizations, done a lot of research, published hundreds of articles and podcasts along with numerous reports , hosted more than a hundred Webinars , and run multiple events , online and off. That’s just not true anymore. More on current costs to produce e-learning here.).

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Course Video Cost Certificate 101

Mizz Information

DECEMBER 22, 2014

So here’s to 2015 being awesome, right?! And maybe you’re just ready for a fresh, clean digital slate to start 2015. Of course, there are still the social media purists who insist that there’s a right way and a wrong way to use Twitter, and that doing it this way is the wrong way.and maybe they’re right. is a gift from the gods.

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Associations Now

AUGUST 9, 2015

A native of the host city for this week’s 2015 ASAE Annual Meeting & Exposition , Linkner pointed to Detroit’s rise, fall, and re-emergence as a metaphor for the outlook association leaders must take to move their organizations into the future. “You can think that way without being the startup,” he says.

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Associations Now

JANUARY 13, 2016

Last month, Knowledge@Wharton shared GameStop’s story after Eric Oria, senior director of marketing strategy at GameStop, spoke at the second annual Customer Centricty Summit in San Francisco. This is where PowerUp shows its real benefits for GameStop’s marketing and sales efforts. GameStop launched PowerUp in 2010.

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Associations Now

SEPTEMBER 16, 2015

In Marketing General Incorporated’s “ 2015 Membership Marketing Benchmarking Report ,” 49 percent of associations ranked “word-of-mouth recommendations” among their top three recruitment marketing channels, more than any other marketing channel by a wide margin (email was next at 32 percent).

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Beth Kanter

AUGUST 13, 2015

And of course I thought about our community’s online day of giving on September 1 and 2 from noon to noon. September 1 and 2 is an AMAZING time to celebrate the good things your organization makes possible in this community. What Sesame Street Can Teach Us About the Giving Challenge – Guest Post by Susie Bowie. and James L.

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