Remove 2015 Remove Organization Remove Recruiting Remove Recruitment
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In Recruitment, a Little Recognition Goes a Long Way

Associations Now

There’s no one way to make a member-get-a-member program a success, but recognition for recruiters is a must. In a perfect world, your members would do your recruitment for you. Your recruitment budget would be zero: All word of mouth, all the time. Here’s why. Recognition is a rare resource.

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New Year Planning Resource Round-up

Wild Apricot

Here is a list of resources to help you get your organization (e.g., member renewals, events, volunteer recruitment, website and much more) off to a good start in 2015. membership-technology'

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Survey: Charitable Groups Losing More Donors Than They Recruit

Associations Now

The latest Fundraising Effectiveness Project survey revealed that less than half of charitable donors contributed to the same organization two years in a row. The challenges associated with attrition are worse for smaller organizations. percent, but organizations that raised at least $500,000 had an average growth of 10.4

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The growth spurt continues for associations

Aaron Wolowiec

The largest individual member organizations (those with more than 20,000 members) were the most likely to see increased growth. In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Nor did the top methods for recruiting new members: word of mouth and email.

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Now Open: The 2015 Membership Marketing Benchmarking Questionnaire

Membership Marketing

We have just launched the questionnaire for the 2015 Membership Marketing Benchmarking Report and I want to invite you to participate. The annual Benchmarking Report is the association industry’s most comprehensive study on membership marketing and gives you the opportunity compare your organization against almost 1,000 other associations.

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Wednesday Buzz: Social Media Mistakes of 2015

Associations Now

As the year nears conclusion, it’s time to review some of the biggest marketing mistakes of 2015. From the misreported death of the Queen of England to inappropriately suggestive advertising, CIO has compiled its list of the most cringeworthy media campaigns of 2015. — TIME.com (@TIME) December 9, 2015. byfU6tyGFb.

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The growth spurt continues for associations

Aaron Wolowiec

The largest individual member organizations (those with more than 20,000 members) were the most likely to see increased growth. In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Nor did the top methods for recruiting new members: word of mouth and email.