Reid All About it

APRIL 22, 2016

EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . In 2016, professionals should not be forced to keep track and self-report stacks of PDFs and paper certificates in order to demonstrate that they have met certification, CE, or professional development requirements. 1 CAE credit.

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Reid All About it

APRIL 22, 2016

EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . In 2016, professionals should not be forced to keep track and self-report stacks of PDFs and paper certificates in order to demonstrate that they have met certification, CE, or professional development requirements. 1 CAE credit.

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Aaron Wolowiec

JUNE 14, 2016

As markets grow, businesses will increasingly need the services associations provide, such as professional development, knowledge transfer, networking, education and professional certifications, according to Globalstrat , which recently released, “ 2016 Association Growth Global Trends Survey Report.”.

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WBT Systems

NOVEMBER 15, 2016

David Spinks (@DavidSpinks) November 14, 2016. Mertz, CAE (@DianaTMertz) November 14, 2016. We have also posted in the past about how to successfully market your association learning management system to appeal to members and potential members. What if your mbrs had the same brand loyalty that Harley riders have?

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Higher Logic

MAY 29, 2020

Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue.

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Potomac Core

JANUARY 6, 2016

It’s 2016 with Medical , and Pharmaceutical breakthroughs, Driverless cars , and industries that are busy producing a new wave of technological breakthroughs. These innovations help capture consumer imaginations, elevate company operating performance, and grow market share. Ring in the age of Driverless Associations.

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Reid All About it

JUNE 3, 2016

Also, learn what it takes to become a Certified Event Designer and obtain your certification. – MGI’s 2016 Membership Marketing Benchmarking Report. Find out firsthand the latest association growth trends with the lead authors of the 2016 Membership Marketing Benchmarking Report. Tue 6/7 at 1 p.m.

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Higher Logic

DECEMBER 2, 2019

We’re always talking about building community and how engaged communities can have an undeniable impact on our organizations. Although the Orangetheory Fitness Reddit doesn’t live in a traditional community software platform, its community is still thriving organically. Marketers want inspiration for new campaigns.

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YourMembership

AUGUST 15, 2016

As ASAE Annual Meeting 2016 got started this year in Salt Lake City, it’s preceded by AMCs Engaged!, Every quarter, you must always ask yourself: What was the most important strategic accomplishment your organization made during the past 90 days? Are You Built for Speed? one of my favorite events each year.

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Blue Sky eLearn

MAY 30, 2017

According to a 2016 Webinar Benchmarks Report*, the registrant-to-attendee conversion rate for most webinars is between 35 percent and 45 percent. But if your registrants aren’t showing up, they’re missing out – and so is your organization. The higher your webinar no-show rate is, the lower the return on your marketing investment.

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Reid All About it

MARCH 19, 2021

Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management.

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GlowGlobally

AUGUST 4, 2017

Kudos to organizers for a very good educational event and to the supplier community of Quebec and Canada for an excellent immersive customer experience. I was invited to moderate a panel discussion on the results from MCI’s Engagement Index Collaborative which includes data from the global (non-US) 2016 and domestic US 2017 study.

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Reid All About it

SEPTEMBER 30, 2016

American Water Works Association’s strategic objective to expand into seven priority markets was accompanied by the mission statement, “Better World Through Better Water.” Hear about the opportunities and challenges faced by a US association in penetrating the India market as well as the lessons they learned. More info/register.

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Higher Logic

SEPTEMBER 15, 2016

The Customer Experience Professionals Association (CXPA) was founded in 2011 as a premier, global non-profit organization dedicated to the advancement and cultivation of the customer experience profession. It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide. Check it out here.

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Higher Logic

OCTOBER 25, 2017

Driven by a change in what members want and are willing to pay for, associations are seeing changes in their key revenue streams, including which income sources sustain their organizations. That could – and should – change your organization’s priorities. Dues revenue most commonly comes in as annual payments from organization members.

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Forj

DECEMBER 29, 2017

As always, we try to use this blog post to speak from our experience as a learning technology partner to organizations that provide continuing education and professional development. We use our knowledge of practical use cases to put the media and marketing hype in perspective. You’ll notice that right away below the fold.

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Association Success

JANUARY 14, 2020

According to a 2016 survey of recruiters conducted by Deloitte, only 30% of job seekers mention volunteer experience on their résumés, despite the 82% of surveyed recruiters preference to applicants involved in volunteerism. Every organization, large or small, needs volunteers to fulfill their missions. The organization or me?

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Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Developing and Implementing Marketing Personas. 1 CAE credit.

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Reid All About it

JULY 15, 2016

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Your Favorite Association Bloggers and Podcasters of 2016 (Association Chat on Blab). Sponsors are from Mars, organizers are from Venus, or does it just seem that way? More info/register.

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Associations Now

JUNE 28, 2017

Preliminary findings from this year’s Marketing General Membership Benchmarking Report indicate that membership growth is holding its own amid a whirl of challenging external forces. Where people are engaging now when it comes to membership is on social networks, through online webinars, certifications, and young professional groups.

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Association Adviser

JULY 28, 2016

If this sounds like your organization, you’re not alone. Rather than folding up the tent on the membership association model, however, many high-performing organizations are rethinking their brands and their business models. Source: Association Adviser and Naylor Association Solutions 2016. Certifications. And guess what?

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Associations Now

FEBRUARY 23, 2017

This organization in particular is incredibly collegial,” Cohen said. People are … focused on the mission, rather than what being a leader in the organization does for them personally.”. From 2012 to 2016, these efforts have resulted in a 21 percent uptick in membership, along with the accompanying membership dues.

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Association Adviser

MAY 18, 2018

On average, associations communicate with members an estimated 31 times per month (via print, online, social media and video) vs. 30 times per month in 2016 and 26 times per month in 2015. Certification level. We host several events throughout the year that our real estate members attend and our vendor members sponsor. Student status.

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Association Success

NOVEMBER 5, 2019

As technology has evolved, it’s (become) all visual,” said Jason McKee, the chief marketing officer for Accessibility Shield, a firm that helps companies reach ADA compliance. A World Health Organization study in 2011 pegged the number at about 15 percent. . A study from Pew Research in 2016 showed that rarity has a big impact.

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Association Adviser

MARCH 16, 2017

You’ve probably heard of grants in the context of academia or community building: An organization offers a sum of money to any individual or group that promises to pursue a project, an idea or a program within certain parameters. ” Amanda Bowen, 2016-17 FSAE Young Professionals Task Force Chair. The answer?

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Associations Now

JUNE 26, 2017

Emily Bratcher’s report last week on a global certification launched by the National Association of Insurance and Finance Advisors spotlights one example of that trend.) But the problem goes back further than 2016: A report earlier this year from Edelman trumpeted (or, rather, sad-tromboned) a “ global implosion of trust.”

United States 40

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Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market? Aside from being U.S.-centric,

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Association Adviser

JUNE 30, 2016

New leaders should really learn the culture of their organizations before trying to implement changes. . Most associations think of a job board as a lot of extra work, especially for small staff organizations. Associations need leaders who can make a well-informed decision quickly so their organizations remain relevant.”

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Associations Now

APRIL 4, 2016

To that end, there’s an interesting data point in Association Laboratory’s “ Looking Forward 2016 ” report that signals the importance of getting deep into what you measure. If you’ve got your market locked down, why look beyond it? And how do you encourage your organization to do that measuring?

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Reid All About it

MARCH 6, 2020

You can have the best content money can buy, but… (Jodi Harris, Content Marketing Institute ). This series of 15-minute videos cover hot topics and issues related to 501c organization management. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Joni Taisey, WorkCast ).

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Reid All About it

MARCH 13, 2020

Quick hits before we get to the list of this week’s free education: Why your organic traffic might be dropping… and how to fix it. Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Levi Wardell, Association Chat ).

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Reid All About it

JUNE 1, 2018

If your content marketing isn’t producing the results you expected , you may need to address one of the five issues described by TechHQ. I’ve seen companies struggle because of #4: they don’t create a marketing ecosystem around their content. Rethink your marketing and PR tactics: 53% of journalists in the U.S. PR Daily ).

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Leading Learning

MAY 24, 2022

During those 15 years, we’ve worked with a lot of organizations, done a lot of research, published hundreds of articles and podcasts along with numerous reports , hosted more than a hundred Webinars , and run multiple events , online and off. See e-learning stats for the course creator market here.). The Spread of Social.

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Leading Learning

MAY 22, 2022

And it seems inevitable that Facebook will rock this market at some point. Given this shift, it’s worth considering what some of the Big Learning companies seem to know and do that could be worth emulating – and, crucially, that it seems possible for the average association or other market-facing learning business to emulate.

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Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Orbit Media released the results of its 2016 survey of 1000+ bloggers.

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Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Orbit Media released the results of its 2016 survey of 1000+ bloggers.

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Reid All About it

NOVEMBER 11, 2016

Considering that 93% of all online experiences begin with organic search, organizers should learn the basics of SEO in order to drive more qualified visitors to event websites and to ultimately increase event registrations. Insights from the Global Engagement Index 2016: Strengthening Member & Customer Relations Globally.

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