Associations Now

DECEMBER 23, 2016

As a new year begins, associations reveal their predictions of what’s to come in their respective industries in 2017. From cruising and business travel, to retail and realty, here’s what associations think 2017 will bring. For instance, from 2016 to 2017, U.S. million in 2017. Travel is taking off. In its U.S.

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Industry millennials Price Press Release 40

Associations Now

DECEMBER 7, 2016

A new report suggests that events will continue growing next year, but due to narrowing GDP growth, planners should work to rein in costs. Heading into 2017, our forecast predicts significant growth in meetings and events for regions around the world,” CWT’s vice president and global head, Cindy Fisher, said in a statement. “By

Los Angeles 40

Los Angeles Report San Francisco Long Beach 40

Association Adviser

DECEMBER 19, 2017

When deciding whether or not to renew or become a new member, cost is usually not the main decision point, Vivian Swertinski of Informz and Elizabeth Arritt of the American Association of Airport Executives explained. at the 2017 ASAE Technology Conference & Expo held Dec. 12-13, 2017. 12-13, 2017. “‘Is

Technology 62

Technology Marketing Cost Tools 62

Associations Now

MARCH 5, 2017

A morning workshop on the first day of the 2017 Great Ideas Conference highlighted that there are many ways to make videos that work for your audience—but also many factors, including cost, approach, and overall strategy. Often, the largest cost that comes into play is the human resourcing. Looking to do video?

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Video Cost Florida Resources 40

Association Adviser

DECEMBER 19, 2017

When deciding whether or not to renew or become a new member, cost is usually not the main decision point, Vivian Swertinski of Informz and Elizabeth Arritt of the American Association of Airport Executives explained. at the 2017 ASAE Technology Conference & Expo held Dec. 12-13, 2017. 12-13, 2017. “‘Is

Technology 60

Technology Marketing Cost Tools 60

.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond. These statistics highlight the value and impact of conversational marketing.

Las Vegas 100

Las Vegas Marketing Software Tools 100

Velvet Chainsaw

MAY 21, 2018

Only time will tell what impact these reductions will have on these chains’ market share. In my opinion, the two underlying market shifts that led to making this move are: Growing cost of sales beyond commissions; and. loyalty-plan costs for the group, third party, and attendee — everyone has their hand in the points pot.

Marketing 61

Marketing Cost Revenue America 61

Association Success

OCTOBER 15, 2020

At least 112 million Americans have listened to podcasts , a figure up 11 percent from 2017, with 67 million listening to podcasts every month. YouTube also allows you to produce a live feed with up to 6 cameras that you control, for little to no cost. First look at market research. Paper copy of online resources (nominal fee).

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Revenue Directory Certificate Cost 148

Associations Now

OCTOBER 20, 2016

The latest edition of an annual American Express report, predicting meeting trends for 2017, suggests that tradeshows and conferences in North America will see a decline in growth, with smaller events taking their place. The post Looking Forward: American Express Forecasts 2017 Meeting Trends appeared first on Associations Now.

America 40

America Project Report Conference 40

Potomac Core

JANUARY 4, 2017

in the third quarter of 2016 growth forecasts for 2017 remain mixed. What is becoming increasingly more clear is how Associations can accelerate their business impact for their members in 2017. The Fertilizer Institute’s, TFI , Advocacy Strategy is laser focused on helping its members manage its costs through a slow growth cycle.

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Cost Member Engagement Recruiting Recruitment 132

Associations Now

JANUARY 27, 2020

For some, the social media platform is no longer a part of their marketing plans. With concerns over privacy and cost effectiveness, some organizations have cut Facebook out of their marketing strategies, Inc. As a result, these organizations have shifted their marketing efforts to other platforms. Other Links of Note.

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Social Media Cost Price Content 93

Reid All About it

NOVEMBER 3, 2017

WBT Systems explains how to earn long-term loyalty (active loyalty) in the fickle lifelong learning market. Ok, maybe this next post is self-serving but I know many organizations (for- and non-profit) still do not understand how content marketing can help them develop and deepen relationships with prospects, customers, and members.

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GrowthZone

DECEMBER 18, 2018

This article has been updated since it’s original publication in 2017. A critical component to marketing your organization’s program should be a letter/proposal template that can be used by potential attendees to pitch the idea to their boss/board, etc. Early registration cost savings.

Conference 94

Conference How To Proposal Cost 94

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Digital Marketing for the Event Planner: Organic Search. – How Much Does Membership Software Really Cost? Meeting Budget and Cost-Savings Strategies.

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LMS Software Arlington Cost 150

Reid All About it

JUNE 23, 2023

The weekly list of free educational events and resources for the association community… “It was only a sunny smile, and little it cost in the giving, but like morning light it scattered the night and made the day worth living.” ―F. Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations.

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Metro Strategy Technology Marketing 195

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

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DC Washington Tools Education 150

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Digital Marketing for the Event Planner: Organic Search. Meeting Budget and Cost-Savings Strategies. Presenters: Aiden Callery, marketing manager, ASHA.

LMS 150

LMS Arlington Content Review 150

Reid All About it

JANUARY 26, 2018

Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. Make Your Marketing Technology Resolutions for 2018. How Much Does an AMS Really Cost? Learn about pricing confusion, what you can expect to pay for an AMS, and how you can keep costs down. Keep learning!

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DC Washington millennials Chicago 225

Reid All About it

AUGUST 25, 2017

Look out associations, colleges and universities are discovering that there’s money to be made in the lifelong learning market. – Top Social Media Tools to Boost Your Event Marketing. A 2017 Gallup survey found that 70% of employees in the U.S. 20+ Marketing Hacks to Get More Butts on Seats. 1 CMP credit.

Social Media 153

Social Media Survey Tools Innovation 153

Potomac Core

MARCH 3, 2020

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Research sets the stage for market focused discussions. Communicate Industry and Profession ROI.

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DC Arlington Virginia America 232

Reid All About it

JUNE 23, 2017

Low-Cost Tools for Data Visualization. Presenter: Anna Toon, learning product marketing manager, Abila. How to Build an Engagement Driven Demand Generation Strategy in 2017. In this digital age, how you interact with your prospects will determine the success of your marketing. Host: American Marketing Association.

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DC Content Education Software 153

Reid All About it

OCTOBER 27, 2017

Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Marci Thompson, Vice President, Knowledge and Professional Development, Society for Marketing Professional Services. Digital Marketing: Research. For many organizations, digital marketing is a new undertaking. SURGE 2017.

LMS 150

LMS millennials Blended Learning System 150

Higher Logic

AUGUST 9, 2018

In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Reid All About it

DECEMBER 1, 2017

If you haven’t looked over LinkedIn lately as part of your market research, it’s time you do. Hear about the communication challenges facing associations, according to the 2017 Association Communications Benchmarking study, and recommendations to help you improve your communications program as you head into 2018. 1 CAE credit.

North Carolina 158

North Carolina Chicago Washington DC 158

Reid All About it

JUNE 16, 2017

Get the lowdown on the voice-enabled speaker market in this post from eMarketer. Presenters: Kimberly Scott, MBA, CMP, HMCC, senior regional marketing manager, Illumina, Inc. Kevin Yanushefski, product marketing manager, Cvent. Host: American Marketing Association. – HighRoad U 2016-2017 Wrap Up.

Raleigh 186

Raleigh DC Washington Social Media 186

Higher Logic

MARCH 30, 2017

This combination of factors creates profound hurdles in identifying the cost of community and the monetary value of a registration, or a post, or an event. The 2017 Business Impact of Online Communities study shared the perceived connection between online communities and competitive advantage, per 271 marketing and community professionals.

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Strategy How To Sample Class 120

Associations Now

SEPTEMBER 15, 2017

Two new reports suggest that Midwestern and Southern cities have a better balance of job openings and cost of living than their coastal counterparts. If you’re in the job market, you might want to head to Pittsburgh—especially if you’re just starting out in your career.

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San Jose San Antonio Metro San Francisco 75

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

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Survey Newsletter Price Technology 195

Higher Logic

SEPTEMBER 25, 2018

MSCPA marketed its community in its print magazine and reminded members of its launch through its website and email. To keep the community from becoming a marketing channel, ads are offered only in sidebars and top banners, and only one ad space is available in each weekly newsletter. MSCPA’s first ad ran in December 2016.

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Case Study Massachusetts Newsletter Software 120

Associations Now

OCTOBER 16, 2018

Richard Thaler, a University of Chicago professor and 2017 Nobel Prize in Economics winner, launched the idea with Harvard Law Professor Cass R. I like the book’s notion that a nudge rests on easy choice, rejection (you might not agree with it), and a free market approach. Simple, elegant, low cost, and so obvious (in hindsight).

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Texas Chicago Cost Examples 95

Associations Now

SEPTEMBER 6, 2018

In 2017, the event saw a record attendance of over 67,000. Determine indirect, fixed and variable costs. How can you keep costs down—for your organization and your attendees—while still creating a high-quality meeting? Hazlett analyzes the overall costs but also digs deep to determine costs for each portion of the meeting.

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Tips Indianapolis Social Media Survey 97

Higher Logic

FEBRUARY 20, 2017

Think about it: every industry, from logging to marketing to finance, has standards. Computers were expensive and internet access cost about $3 a minute. Good human practices never change, whether it’s 1985 or 2017. Let’s take a look at what the history of virtual communities and the internet can teach us.

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Industry Cost Marketing Tools 224

GrowthZone

MARCH 12, 2019

Consider the true cost when you have to purchase multiple third-party systems to do everything a good AMS can do.” IT ELIMINATES COSTS. Consider the true cost when you have to purchase multiple third-party systems to do everything a good AMS can do. 2017 GrowthZone Association Industry Survey. Click To Tweet.

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Software Directory Cost Tools 97

Associations Now

OCTOBER 4, 2018

The rise of non-traditional meeting spaces has been supercharged in recent years, as meeting planners look to cut costs and attendees continue to seek unique, memorable experiences. percent in 2017, while demand for other spaces remained flat, according to an Eventbrite report. Create something that you would want to go to yourself.”.

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Indianapolis Indiana Georgia California 92

Associations Now

FEBRUARY 6, 2020

“For example, if hiring managers can rapidly sign off on dozens of new hires with just a few clicks, your approval process instantly drops from several weeks to mere hours,” writes Craig Peasley, the director for marketing at Adobe Document Cloud, in an article for Digital Commerce 360. Why It Matters.

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Strategy Process Recruiting Recruitment 76

Associations Now

MAY 8, 2017

To help patients deal with the rising costs of cancer care, the Association of Community Cancer Centers has launched a Financial Advocacy Boot Camp for healthcare providers. The boot camp takes it one step further”—it is a more intensive online training program, said Lori Gardner, senior director of communications and marketing.

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Cost America Tools Team 74

Forj

DECEMBER 29, 2017

We use our knowledge of practical use cases to put the media and marketing hype in perspective. Value-based accreditation: Continuing with the CE credit economy, we note that many CE providers are concerned with competition in the market, which we can describe in economic terms as deflation of the price of CE credit.

elearning predictions 150

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