[ROUNDUP] 2018 State of Marketing Automation: Association Benchmark Report
Higher Logic
JUNE 21, 2018
Our new 2018 benchmark report, the first of its kind strictly for associations , combines our traditional email benchmarking report with a new industry survey focused on marketing automation (MA). The wait is over. The results are in. Not only are an increasing number of associations utilizing MA, but they’re starting to prioritize it.
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