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Ace 2019 with 6 Expert Marketing Strategy Tips

Higher Logic

Using the data: Personalization can happen anywhere – emails, your website, your online community – and your goal for the data you pull should be to improve the experience your user has with your organization. Be more educational and less promotional. How Will You Adapt in 2019? Be More Transparent with Your Audience.

Marketing 184
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2019 State of Community Management: What Now? 5 Stats with Action Items for Executive Stakeholders + Community Leaders

Higher Logic

The data published in The Community Roundtable’s 10th Annual State of Community Management report was collected from 325 community programs between January and March 2019. The 2019 State of Community Management report reveals that communities are transforming organizations in fascinating (and profitable) ways.

Report 166
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A Last Look at Leadership in 2019

Associations Now

The economy is generally doing well, so most organizations have been able to avoid belt-tightening with staff. Much of what I wrote about in 2019 for this blog revolved around the challenges and opportunities created by these upsides. The post A Last Look at Leadership in 2019 appeared first on Associations Now. Congratulations!

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39 Online Community Stats You Should Know in 2019

Higher Logic

Benefits of Community for Your Organization. Where Communities Fit into Organizations. Benefits of Community for Your Organization. On average, internal and external communities generate 6,469% ROI for organizations. Where Communities Fit into Organizations. Learning/Education/Training (31%). 21% validate.

Strategy 195
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High Quality Educational Content Remains Key for Attendees

Associations Now

Despite the increasing desire for novel experiences and non-traditional venues, attendees’ first consideration when deciding to attend a meeting is the quality of the educational content—they go to learn new information and improve skills, according to the The Experiences Institute’s Decision to Attend Study. We packed the place.

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Book of the Month—January 2019

Association Success

How is your association committing to a competitive education strategy? Competitive Advantage: Create Continuing Education That Is Profitable, Sustainable, and Impactful by Tracy King, MA, CAE. Presently, a large majority of associations do not have an education strategy. Old learning formats and pricing models are failing.

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Conference Circuit: International Society for Technology in Education

Associations Now

The International Society for Technology in Education’s 2019 Conference begins this weekend in Philadelphia. Organization: International Society for Technology in Education. Conference: ISTE 2019. The post Conference Circuit: International Society for Technology in Education appeared first on Associations Now.