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Association Brain Food: 5.24.24

Reid All About it

TopClass LMS describes the advantages of credentialing exam study groups for candidates and associations, such as boosting pass rates, introducing people to your other programs, and generating new revenue. They start by reviewing the benefits of a well-crafted print magazine—in case you need to make a case to your leadership team.

LMS 248
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A Letter to My Association Family: Embrace the Pursuit of Non-Dues Revenue!

Association Adviser

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

Revenue 69
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Association Brain Food Weekly: 4.2.21

Reid All About it

By participating in Association Adviser’s annual Association Communications Benchmarking Survey , you can help yourself and others benchmark member communication challenges and improvements—and you’ll get the first look at the report this summer. Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not.

Revenue 335
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Association Brain Food: 6.9.23

Reid All About it

Raymond Carver, “Rain” Non-dues revenue. They pulled these recommendations from a report by the Council for Adult and Experiential Learning. This PCMA Convene article by Vanessa Page of mdg is essential and fascinating reading. Put myself entirely in the keep of this rainy morning. Would I live my life over again?

Revenue 206
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Association Brain Food Weekly: 10.30.20

Reid All About it

Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. Read the article (and report) to get the exhibitor perspective. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue. CAE credits.

Revenue 341
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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. Sponsored educational programs.

Revenue 53
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Why Your Strategy Needs a Story

Associations Now

In a recent Harvard Business Review piece, four leadership consultants discussed just how intimately connected story is to an organization’s strategy. Your association’s story is hopefully less creepy and more authentic. And all the conversation around AI should underscore just how important storytelling is for your audience.

Strategy 120