Reid All About it

APRIL 26, 2011

My recent posts on other blogs — Avectra, Socialfish and SmartBlog Insights – include: Member Communication: Have It Their Way. Like many large national associations, the American Library Association has struggled with a “digital image problem” in the last decade. Stupid for the association, stupid?

Social Media 150

Social Media Case Study Library New York 150

Reid All About it

MARCH 31, 2011

I’ve been cheating on my blog again. Here are some of my posts on other blogs — Avectra and Socialfish. What if you did your research, filled your community with valuable content, marketed it in all the right places and your members are still MIA? Yes, You Can Be Private in Public.

Raleigh 150

Raleigh Case Study Chicago Social Media 150

Association Analytics

JULY 27, 2021

We often hear from associations that they have limited capacity and/or time to produce content, which is why it’s so important to know exactly what content resonates with your members. If you don’t have a taxonomy in place, we suggest you implement one that is association-wide. Association Analytics is here to help.

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Content Strategy How To Course 169

Reid All About it

JANUARY 22, 2015

If you’re looking for me, check out my food blog, Grabbing the Gusto. You can also find me online writing on the blogs of some of the best technology vendors in the association market, but I’m doing that undercover in collaboration with some of the best brains in the industry.

Case Study 150

Case Study Tips Technology Strategy 150

ReviewMyAMS

AUGUST 28, 2020

Guest blog post by Michelle Schweitz, Marketing Manager, Community Brands Does your association ever say, “we don’t need more revenue”? You must continuously prepare for revenue streams to keep flowing as your association and member behaviors change – be it member churn, cancelled events, lost sponsorships, or anything else.

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Revenue Marketing 78

Membersuite

MARCH 17, 2023

I know people in the association community who used to be road warriors but are now content to be homebodies. Use that data when planning and marketing events. Plan quarterly orientations and meetups for first-year members so they can expand their network and feel like part of your association community.

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Event Planning Marketing Discount Conference 150

Reid All About it

JULY 1, 2016

It’s not the ideal time to attend a webinar which explains why no one in the association community, as far as I could tell, scheduled one for this week. Here are a few of my favorite association learning spots. The Editors’ Blogs are always worth reading as are the daily Buzz articles. Are you still jonesing for a learning fix?

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Newsletter Education Communications Technology 150

Reid All About it

FEBRUARY 19, 2021

The weekly list of free educational events and resources for the association community…. Jeff De Cagna has come up with ten purposeful provocations that every board member and association professional should commit to heart. They also describe how credentialing programs can help your association increase member engagement and revenue.

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Revenue Las Vegas Marketing Leadership 322

Reid All About it

NOVEMBER 17, 2017

The weekly list of free educational events for the association community… Next week, I find hard to believe, is Thanksgiving week so only a few webinars are scheduled. Ok, so you’re on board with content marketing, but then you run into the silo problem. JP Moery’s Association Playbook. I can’t imagine it.

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Revenue Conference Education Content 178

Reid All About it

AUGUST 25, 2017

The weekly list of free webinars and events for the association community… Amanda Kaiser (aka Smooth the Path) has partnered with Dynamic Benchmarking on the association community’s first benchmark survey on new member onboarding. In both my association jobs, I worked closely with our state and local affiliated associations.

Social Media 153

Social Media Survey Tools Innovation 153

Higher Logic

MARCH 6, 2020

Most Successful Community Launch (Association): American Society of Plumbing Engineers (ASPE). Top Digital Marketer of the Year: Beth Arritt, American Association of Airport Executives (AAAE). Best Community Manager: Emily Sitzberger, Association to Advance Collegiate Schools of Business International (AACSB).

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Certificate California Tips Innovation 156

Reid All About it

FEBRUARY 17, 2016

This article was originally published as “Writing Online Content for Distracted Humans and Web-Crawling Spiders” in the Association Executives of North Carolina’s Success By Association magazine, November/December 2015 issue. ~~~. A few years ago, marketing experts proclaimed, “Content is king.”

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Content North Carolina Class Tools 150

Reid All About it

JANUARY 29, 2016

One of the ways I’m contributing to the Association Executives of North Carolina (AENC), as a member of its professional development committee, is by compiling a list of professional development opportunities that’s shared in AENC’s weekly newsletter. In the future, I’ll also include websites, blogs, and books.

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North Carolina Newsletter Email Marketing Committee 150

Reid All About it

AUGUST 18, 2017

Your weekly list of free webinars and events for the association community… It drives me nuts when I hear about associations that don’t give their employees a decent professional development budget. Association Chat. Marketers need content. Host: American Marketing Association. Follow Blog via Email.

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Price DC Washington Team 153

Reid All About it

MARCH 3, 2017

It’s a must read for anyone in an association membership, marketing or executive position. One of the saddest sights on the web is an abandoned blog. If your blog is gathering dust, these 9 tips will help you get your blog back on track. I definitely agree with the #1 blogging tip: create a content strategy.

millennials 150

millennials Recruiting Recruitment Revenue 150

Reid All About it

JULY 1, 2015

As a writer/marketer, I like seeing how vendors in my community use email marketing. The list ASAE provides to exhibitors includes association execs and staff as well as consultant members like myself. Someone who works for a home builders association has no interest in an abstract collection tool. That is a big deal.

Email Marketing 150

Email Marketing Learning Management System Content Tips 150

Reid All About it

OCTOBER 6, 2017

The weekly list of free professional development events for the association community… Only 10% of Americans love cooking. WBT Systems spots some disappointing news about association e-learning programs in Association Learning + Technology , a recently released report from Tagoras. Tue 10/10 at 2 p.m.* – Association Chat.

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Arlington Charlotte Arizona Certificate 158

Reid All About it

JUNE 30, 2017

Your weekly list of free webinars and events for the association community… The latest cybersecurity threat rampaging around the world is a cyber weapon , not ransomware, says the CEO of security awareness training firm KnowBe4. Should your association or company be concerned? Host: Association Forum. What do you do?

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Chicago DC Washington LMS 153

Reid All About it

MARCH 4, 2016

Here’s a list of upcoming free education for the association community. Association Chat on Blab: How do you take your meetings from mindLESS to mindFUL? Facilitator: Colleen Harper, CAE, Director of Membership & Marketing at A.S.P.E.N. – Best Practices: Blogging Your Brand. Tue 3/8 at 2 p.m. More info. (1

Social Media 150

Social Media Revenue Education System 150

Reid All About it

DECEMBER 22, 2017

The weekly list of free educational events for the association community… I heard the bells on Christmas day. Thanks for being a loyal reader of Association Brain Food Weekly. More advice, this time from DelCor Technology Solutions on what your association needs to know before jumping on the Office 365 bandwagon.

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Nashville Chicago DC Maine 153

Reid All About it

DECEMBER 9, 2016

Well, it does in my world and the world of my fellow association tech geeks – you know who you are. I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. Tue 12/13 – Association Chat live streaming at the ASAE Tech Conference. Kerry Plowman, product marketing manager, Quickmobile.

Tools 175

Tools Social Media Marketing Case Study 175

Reid All About it

JUNE 9, 2017

Your weekly list of free webinars and events for the association community… My friends at DelCor Technology Solutions have kicked off their 15th Annual.org Community Food Drive to support the Capital Area Food Bank. Find out about the latest association growth trends revealed in MGI’s 2017 membership marketing benchmarking survey.

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DC Marketing System Report 150

Reid All About it

DECEMBER 15, 2017

The weekly list of free educational events for the association community… Thanks to all of you who told me during the ASAE Tech Conference that you read Brain Food. Aptify discusses the huge role association management systems (AMS) play in marketing to prospective members and customers and to existing members and customers.

Indiana 150

Indiana Technology Content Strategy 150

YourMembership

JANUARY 31, 2012

Membership Software Association Management Software. Associations. YourMembership.com Blog. Content Marketing is… January 31st, 2012 | Posted in Social Media and Business Trends. Chapman and Maggie Fox for today’s webinar: How Content Marketing is Changing Everything.). Associations. Advantages.

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Content Marketing Social Media Price 150

Reid All About it

NOVEMBER 25, 2016

Now, a few good reads and listens from the past week… One of the most thought-provoking and informative discussions I’ve heard lately was an Association Chat from a few weeks ago featuring association consultant and futurist, Shelly Alcorn. Tue 11/29 at 2 p.m. – ASAE’s Path Forward (Association Chat). Host: BizBash.

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DC Project Ohio Washington 184

YourMembership

JANUARY 13, 2012

Membership Software Association Management Software. Associations. YourMembership.com Blog. Page titles (and title tags) are seen in the results that come up when viewers perform a search. Smith is the Director, Inbound Marketing at YourMembership.com. Associations. Nonprofits + Foundations. Chambers + EDCs.

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Software Social Media Price Membership Management 150

Reid All About it

JANUARY 12, 2018

The weekly list of free educational events for the association community… Now that holiday feasting and festing is over (sad face), if you’re like me, you’ve recently renewed your commitment to a healthier lifestyle. But I’ve been thinking, a list of this type is not professionally on topic for this blog. 1 CAE credit.

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DC Washington eBook Marketing 153

Reid All About it

SEPTEMBER 1, 2017

The weekly list of free webinars and events for the association community… This week’s photo is a preview of my weekend, but without the chair—can’t fit a chair like that in my backpack. So, what did I enjoy reading this week… What happens when a membership prospect calls your association? Do you really know?

Content 150

Content Software Project Marketing 150

Reid All About it

SEPTEMBER 22, 2017

The weekly list of free professional development and events for the association community… Politicians and pundits need to listen to these two women whose friendship survives their opposing politics. Organizer: Association Executives of North Carolina. Host: Association Executives of North Carolina. Location: Durham NC.

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North Carolina Arlington DC Washington 222

YourMembership

AUGUST 1, 2012

Membership Software Association Management Software. Associations. YourMembership.com Blog. Smith is the Director, Inbound Marketing at YourMembership.com. Associations. Tags: ACCE Convention , chambers , social media , video. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Education + Alumni.

Social Media 150

Social Media Louisville Price Software 150

Reid All About it

APRIL 16, 2021

The weekly list of free educational events and resources for the association community…. WBT speculates about the invisible forces affecting your members , causing irregular or new behavior, and disturbing the regular attraction between them and your association. Member behavior. Education programs. Digital accessibility. Quick hits.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

DECEMBER 9, 2016

Well, it does in my world and the world of my fellow association tech geeks – you know who you are. I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. Tue 12/13 – Association Chat live streaming at the ASAE Tech Conference. Kerry Plowman, product marketing manager, Quickmobile.

Tools 150

Tools Social Media Case Study New York 150

Reid All About it

SEPTEMBER 30, 2016

After reading Elizabeth Engel and Shelly Alcorn’s paper, The Association Role in the New Education Paradigm , I was inspired to write my own take on how associations could transform higher education. Associations must adopt that mindset or, well, I hate to think. Social Media Siloes (Association Chat). More info/register.

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Maryland millennials Education America 150

WBT Systems

OCTOBER 25, 2017

Now’s the time for your association to start asking questions: How is the growth of the freelance economy impacting your association now? How could it impact your association in the next several years? From your association? Do market research like you would for any other audience segment.

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Survey America Learning Management System Education 236

Reid All About it

MARCH 1, 2012

Associations are made up of many communities based on demographics and professional interests. Please read the rest of this post at the Avectra blog. Tagged: Association , Basics , Content Marketing , Web and Social Media , Writing & Blogging. Understand your audience’s culture.

Content 150

Content How To New York Social Media 150

YourMembership

DECEMBER 6, 2011

Membership Software Association Management Software. Associations. YourMembership.com Blog. Smith is the Director, Inbound Marketing at YourMembership.com. Smith is the Director, Inbound Marketing at YourMembership.com. Associations. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Advantages.

Membership Management 150

Membership Management Software Social Media Price 150

Reid All About it

JULY 3, 2020

The weekly list of free educational events and resources for the association community… DEI education. Your association can help staff, volunteer leaders, and members know better by offering (and requiring for some) diversity, equity and inclusion (DEI) education. “A Then when you know better, do better.” Rethinking membership.

Montana 221

Montana North Carolina Review Member Engagement 221