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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Data Collection / Automation Tools. Brainpower, commence!

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Segmenting Your Market - A Case Study.

Association Success

The following charts illustrates an example of this: As the chart illustrates, each of the five industry suppliers executes their own marketing strategies using different combinations of our association’s offerings and those offered by others. Fortunately, that tool already exists and should become an important part of your sales operation.

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Association Brain Food: 2.9.24

Reid All About it

Attendees expect associations to use AI, data analytics and other tools to enhance their event experience. Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Leave with tools you can use today to build a strategy that best fits your organization.

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Case Study: Texas Society of Association Executives

Association Adviser

Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. With a new design direction, TSAE then revamped its content strategy. The post Case Study: Texas Society of Association Executives appeared first on Association Adviser.

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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

SNMMI is a dedicated society that proudly represents 17,000 nuclear and molecular imaging professionals worldwide, working to facilitate the knowledge, tools, and resources necessary to strengthen and advance their meaningful careers in the field. The need for a new messaging strategy. Getting in touch with members through automation.

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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

As you strategize for the future, consider a few add-on tools to help you amplify the impact of your online community and strengthen your ability to meet the personalized needs of your members while driving association revenue, among other business objectives like recruitment and advocacy. Resource: Higher Logic + AACSB Case Study.

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Customers for Life: Meet the Zenoss TechZen User Community [Case Study]

Higher Logic

New capabilities coupled with engagement strategies have helped us gain greater insight into the needs of our customers and the community.". JB: We couldn’t properly track user activities within our previous tools, so that’s been a big improvement. John Boyle, Technology Alliances & Community, Zenoss.