Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions?

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Reid All About it

JANUARY 26, 2024

It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Leadership development for young members. More info/register. 1 CAE credit.

Survey 259

Survey Project Strategy Education 259

Fonteva

FEBRUARY 23, 2022

To help you navigate Salesforce and the marketplace of tools that would be useful to associations, we’ve prepared these essential best practices and strategies for making the most of the world’s leading CRM: The Basics: What is Salesforce? Using Salesforce: 5 Membership Management Strategies Fonteva: The Ultimate Salesforce-Native AMS.

Strategy 52

Strategy Software Directory Membership Management 52

Reid All About it

AUGUST 11, 2023

They shared a definition of “community” on LinkedIn: a feeling of fellowship with others, as a result of sharing common attitudes, interests and goals. They chose this definition because “it reminds us that community isn’t just a place, it’s a feeling.” Change management. Generational stereotypes.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

JANUARY 5, 2024

I’ll definitely make her party prosciutto bundles and double blue canapés again. 3 Rules to Building an Outstanding Digital Member Experience Learn essential insights into how to optimize your organization’s digital member experience and bolster sustainable revenue growth. 1 CAE credit. . – 1 CAE credit. More info/register.

Revenue 281

Revenue LMS Price Education 281

Reid All About it

MARCH 17, 2023

They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs. I will definitely make that again. Association revenue. Gen Z in the workplace. More info/register.

Revenue 206

Revenue Certificate Committee Leadership 206

Reid All About it

AUGUST 7, 2020

Sponsorship strategy. They offer webinars, blog posts, and maybe even conferences to your members. Summer’s been weird for all of us, but take one bite of a tomato sandwich and, oh yeah, it’s definitely summer. Hear about some major considerations for online engagement. Virtual event benchmarking data. Talk about data!

Montana 369

Montana Conference Education Tennessee 369

Reid All About it

APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. Laura Lewis, Chief Communications Officer, Commercial Real Estate Women Network. Quick hits.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

APRIL 23, 2021

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey.

Revenue 370

Revenue Strategy Content Education 370

MemberClicks

DECEMBER 14, 2022

As much as you might love to never receive another email from the spam bots that clutter your inbox, email is definitely not dead. What’s more, 72% of customers say they prefer email as their main channel for business communication. Email allows you to easily scale your communication. In 2020, an average of 306.4

Email Marketing 52

Email Marketing Marketing Strategy United States 52

Association Analytics

FEBRUARY 14, 2022

Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. Member engagement – you can identify what products and services your members are interacting with to help increase engagement. Lay out your definitions up front.

How To 169

How To Case Study Cost Revenue 169

Reid All About it

SEPTEMBER 15, 2023

Data strategy. Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Cynthia Lockrey, Lockrey Communications Mon 9/18 at 4 p.m. – Looking to Engage Gen Z? Determine if It’s Time to Throw Your Association Program a Farewell Party Are your member, sponsor or industry programs stale?

LMS 259

LMS Revenue Arlington Education 259

Nimble AMS

AUGUST 8, 2022

But according to the Community Brands 2022 Association Trends Study , only 39% of association professionals have one! While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak.

Committee 116

Committee Review Survey Software 116

Reid All About it

MARCH 26, 2021

They suggest strategies for resolving some of the challenges you probably have with your SMEs. The webinar will cover physical distancing layouts, enforcing mask/sanitization policies, keeping attendees engaged and enjoying the event, lessons learned, and how communication between all parties has never been more important.

Innovation 259

Innovation San Diego LMS Strategy 259

Reid All About it

APRIL 9, 2021

During the pandemic, MemberSuite noticed your already full plate was taking on additional tasks and projects so they’re sharing strategies to help you cope with an extremely heavy workload. 5 tips to attract and engage the next generation of leaders—excellent advice from members of ASAE’s Healthcare Community Advisory Committee.

San Diego 370

San Diego Revenue Strategy Content 370

MemberClicks

MAY 13, 2024

From disorganized messaging to confusing landing pages to ineffective donation strategies, community engagement is a hot mess at many companies, corporations and nonprofits alike. In today’s post, we’re going to take a look at how to do online community engagement right. What is online community engagement?

Strategy 52

Strategy Survey Leadership Content 52

Reid All About it

JUNE 9, 2023

They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. What is/should be IT’s role and/or responsibility in their organization’s AI strategy? Event marketing. More info/register.

Revenue 206

Revenue Content Chicago Leadership 206

Reid All About it

JULY 10, 2020

Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. More info/register (fee for MPI non-members).

Montana 365

Montana Content Price Strategy 365

Higher Logic

MAY 16, 2019

An engaging experience with digital, personal touchpoints along the way. This change in the member’s journey requires a proactive, responsive, data-driven strategy so that you can engage each member at various levels of the funnel. How to Adapt Your Digital Strategy for the New Member Journey.

Member Experience 196

Member Experience Technology Content Communications 196

Reid All About it

MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. Impexium explains how your association and members could benefit from offering a tiered membership model. Learn how engagement builds from our member’s points of view. Membership tiers. No plan, no progress. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

MAY 29, 2020

Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. Virtual is Vital: Event Strategy, Design and Engagement.

San Diego 259

San Diego Strategy North Carolina Conference 259

Higher Logic

MARCH 7, 2017

But, to be honest, that was a trick question - many departments can (and should) be part of their organization’s community. Sure, not everyone needs to be involved in the community, but for relevant teams, it makes working together easier. Corporate communications comes in as a far second place (12%).

Survey 214

Survey Team Marketing Content 214

Reid All About it

JUNE 16, 2023

ChatGPT can definitely help professionals with tasks, but its output still requires a human touch. AI conversations continue to bubble up in our community as we grapple with its potential and risks. They also share communications lessons learned from their decades of experience in media, business and communications.

Project 195

Project Tools Revenue Metro 195

Reid All About it

MAY 1, 2020

Engaging virtual attendees. Sarah Michel at Velvet Chainsaw Consulting recorded a shortish video you should definitely watch: five tips to guarantee engagement at your virtual event. Pair that one with four keys to ensuring your virtual events are actually engaging —from Elisa Pratt at Association Success. Host: Astriata.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

MARCH 3, 2017

I definitely agree with the #1 blogging tip: create a content strategy. A content strategy doesn’t have to be a complicated project. I’ve seen strategies of only a few lines that can keep people focused on goals, audiences and audience’s needs. Watch the #ideas17 hashtag on Twitter to vicariously enjoy the learning.

millennials 150

millennials Recruiting Recruitment Revenue 150

Higher Logic

SEPTEMBER 6, 2018

You can definitely employ single message automation, and it works especially well for onboarding/welcome campaigns. The bottom line: embrace simplicity for new member onboarding or welcome campaigns. elaborate”), you can always transfer new members to a nurture campaign after welcoming them.). The reality?

Marketing 250

Marketing Tips Communications Report 250

Reid All About it

AUGUST 28, 2020

Topics will include the value of peer-to-peer networking, mentorship, developing and utilizing exemplary communication skills across genders, and proven strategies for career advancement at every level of the organization. More info/register (fee for non-MPI members). Hear about some major considerations for online engagement.

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. How to create an editorial calendar that will streamline your content strategy. Join an insightful discussion on how you can unlock the true value of community-driven business. Host: Community by Association.

Revenue 195

Revenue Video Strategy Industry 195

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. My YouTube examples don’t quite fit this lofty definition. Thought leadership is a strategy that seems tailor-made for associations. That’s the beauty of thought leadership.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

JUNE 5, 2020

Kyle Lambert London (moderator), Manager, Association Leadership Engagement, National Association of REALTORS®. Future of Meetings: Creative New Strategies from Hotels, AV Companies & Design Agencies. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

Innovation 273

Innovation Conference FAQ Industry 273

Reid All About it

JULY 24, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. – Proven Strategies to Increase Member Retention.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

MAY 8, 2020

The session leaders will come ready to talk about actions their organizations have taken and offer their perspectives, but this is definitely intended as a conversation. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. More info/register. Host: Leading Learning.

North Carolina 221

North Carolina Montana Conference Revenue 221

WBT Systems

JULY 24, 2018

E-learning programs can definitely help associations solve some of the challenges described in these two reports. Now, we’re speaking to our members about how we can help them get to where they want to be in the future. E-learning’s role in member engagement and retention. The state of association membership.

Survey 150

Survey Marketing Certificate Education 150

WBT Systems

NOVEMBER 8, 2016

Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online.

Learning Management System 262

Learning Management System Arlington Social Media System 262

GlowGlobally

JANUARY 31, 2014

Thanks also go to our technical partner and expert, FairControl ( www.faircontrol.com ) – specialists in research, measurement, surveying and analysis of all types of marketing and communications activities that help render a brand more effective and directly accessible. Does Member Value Translate the Same Globally?

Member Engagement 60

Member Engagement Products America Marketing 60

Higher Logic

APRIL 13, 2017

That’s good career advice no matter what field you’re in, but it’s particularly powerful for community managers. Community managers hold an integral job that can get lasting results for businesses, yet they don’t always have the opportunity to communicate their importance. Member Engagement Specialist.

How To 180

How To Revenue Member Engagement Content 180

MemberClicks

NOVEMBER 14, 2023

You strive to keep your members engaged and involved in your organization because you know that member retention is key to your success. It’s more cost-effective for you to retain an existing member than to recruit a new one. Are you receiving negative feedback from your members?

Newsletter 59

Newsletter Strategy Social Media Survey 59