Higher Logic

OCTOBER 12, 2017

That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Understand the configuration process.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

Montana 370

Montana Conference Content Education 370

Reid All About it

MARCH 24, 2023

Sponsorship strategy. In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. Data-informed event planning. 1 CAE credit.

Revenue 229

Revenue Chicago Leadership Education 229

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JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Check out the content lineup if you haven’t already. AI and event planning. Hear about newsletter best practices to increase engagement and curate outside content.

Tools 195

Tools Education Newsletter Chicago 195

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AUGUST 11, 2023

Impexium recommends five strategies for a change management framework. Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Change management.

Chicago 195

Chicago Certificate Marketing Content 195

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MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. shares 15 ways to improve your newsletter content and delivery. Chapter habits. Association revenue. But do you?

Revenue 205

Revenue Certificate Committee Leadership 205

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AUGUST 4, 2023

The Endocrine Society and Matchbox Virtual Media announced a joint venture to design and deliver online experiences that will drive innovation in the medical, healthcare and scientific industries. Quick hits Five things to do to heat up your content marketing game during the summer lull. Online experiences. 1 CMP credit. 1 CAE credit.

Atlanta 195

Atlanta Price Revenue Denver 195

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JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising.

Revenue 205

Revenue Content Chicago Leadership 205

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MARCH 25, 2022

MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. Fri 3/25 at 11 a.m.* – The Association Show: Content. Learn how you can crowd source content from your community for your events. Presenters: Smriti Bansal, Head of Content, Braindate by e180.

Revenue 195

Revenue Content Virginia Technology 195

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JANUARY 29, 2021

8: Innovate. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. Presenter: Randall Rollinson, President, LBL Strategies. 8: Innovate. Tue 2/2 at 1 p.m. Communicate. Communicate.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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JUNE 2, 2023

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. Host: Grip Speakers: Abi Cannons, Senior Product Marketing Manager, Grip Matt Coyne, Chief Content Creator, Waves Connects Panos Moutafis, CEO & Co-Founder, Zenus Inc.

Technology 195

Technology Chicago Education System 195

Reid All About it

MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. Membership tiers.

Chicago 200

Chicago Newsletter Mooc Education 200

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MAY 29, 2020

Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. Host: Liz King Events. Mon 6/1 at 12 p.m.

San Diego 259

San Diego Strategy North Carolina Conference 259

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MAY 15, 2020

They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Chapter sponsorships. Host: PCMA.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

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JUNE 23, 2023

The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. Event apps.

Metro 195

Metro Strategy Technology Marketing 195

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MAY 7, 2021

WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. Backstage Pass: Producing Compelling Content that Drives Engagement.

St. Louis 370

St. Louis Technology Strategy Products 370

AssociationChat

JANUARY 15, 2024

It’s about creating events that truly resonate with our diverse global community,” Laura Harvey, Ex Ordo ‘s Chief Customer Officer. Laura Harvey explains how the underlying content creation process for scholarly events is akin to plumbing – not the “sexy” part of a system, but necessary. You can listen to the episode on Spotify.]

Content 52

Content Conference Revenue Guidelines 52

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MAY 26, 2023

WBT Systems shares strategies for convincing people to commit time to their own professional development. Research says alone time could yield more innovation. Association Chapters | Coffee with Innovators: Association Design Circle Every month, an association leader leads a conversation on an association innovation topic.

Technology 195

Technology Education Arkansas Leadership 195

MemberClicks

DECEMBER 10, 2023

Whether it’s a corporate meeting, a charity fundraiser, or a community celebration, a meticulously designed proposal is essential for securing approval for your event. Why You Need an Event Proposal When you’re venturing into event planning, understanding the purpose of an event proposal is crucial.

Proposal 59

Proposal How To Event Planning Tools 59

Reid All About it

APRIL 28, 2023

Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Mercury Creative Group explains why you should have an individual ideal buyer in mind when crafting marketing content—actually, this is a good idea when writing any content. Audience avatar.

DC 205

DC Recruiting Recruitment Washington 205

Fonteva

DECEMBER 19, 2019

It’s likely that you have developed a set member engagement strategy over the years. Follow along from the top, or skip to the section that interests you most using the following table of contents: What is member engagement? Association member engagement strategies. Why is member engagement important?

Member Engagement 59

Member Engagement Strategy LMS Class 59

Blue Sky eLearn

JULY 24, 2019

There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. For associations, both attracting new members and engaging current members are probably constant goals across most, if not all, of the events they host. Feedback cards.

Tips 201

Tips Software Recruiting Recruitment 201

Reid All About it

FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. If your association fits any of the five scenarios described by Lowell Aplebaum, FASAE, CAE, in his recent post, it’s time to review your strategic plan. Good enough” technology. Shrinking network.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

JUNE 16, 2023

Event planning. Is your event planning to-do list still up to snuff? Whether you’re new to the business or have been planning events forever, take a look at the post-pandemic event checklist put together by Impexium. Host: Quorum Speaker: Jonathan Marks, Co-Founder & CTO, Quorum Tue 6/20 at 3 p.m.

Project 195

Project Tools Revenue Metro 195

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JUNE 19, 2020

Inclusion strategy. Virtual events are responsible for some of the silver linings described by WBT Systems in their post this week. They see associations stretching their innovation muscle, learning new skills, reassessing assumptions, discovering ways to improve, and summoning up the courage to take tough steps forward.

Video 221

Video Conference Revenue Industry 221

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. Membership marketing. CAE credit.

Education 195

Education Committee Recruiting Recruitment 195

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JANUARY 21, 2022

Innovating Meetings & Events: The Way Forward ( Chatting with Agnes & Cecilia). Explore other strategies that will help financial executives to better connect with nonprofit boards to advance strategic planning and innovative change. More info/register. Host: Vanilla. Mon 1/24 at 1 p.m. CAE credits.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

APRIL 19, 2019

While listening to speakers and fellow attendees at digitalNow , I kept thinking associations are their own worst enemy when it comes to innovation. This week’s post at WBT Systems resonates with that line of thought: they explore nine barriers to association innovation. Dee McCurry, Ex Ordo ). More info/register. More info/register.

DC 170

DC Washington Chicago LMS 170

Reid All About it

NOVEMBER 3, 2017

The weekly list of free professional development events for the association community… I love the role of content curator, haven’t you noticed? explains why all associations should help members filter the noise with personalized content curation. Fostering a Culture of Innovation at Your Association. SURGE 2017.

DC 150

DC Washington Innovation Price 150

Reid All About it

SEPTEMBER 25, 2020

Since attendees will forget most of what they hear and lose touch with new connections, associations should provide a learning experience that goes beyond the confines of an isolated event. Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. Virtual conference experience.

Case Study 285

Case Study Content Montana Price 285

Associations Now

APRIL 30, 2014

A management consultant shares why associations should learn about innovation before promoting themselves as experts. All associations want to create unique and innovative content to share with their audiences. For some, innovation may mean slight adjustments. ” she writes. Hands-Off Can Hurt.

Innovation 40

Innovation Analysis Event Planning Team 40

Reid All About it

DECEMBER 1, 2017

Tue 12/5 at 1 p.m.* – Fostering a Culture of Innovation at Your Association. Have you ever wondered how your association’s culture impacts your ability to be innovative? Presenters: Jamie Notter, Partner, WorkXO Solutions, and Dan Stark, Director of Product Strategy, NimbleUser/Community Brands and former association executive.

North Carolina 158

North Carolina Chicago Washington DC 158

Reid All About it

OCTOBER 29, 2021

6% have no formal, documented strategy for their virtual conference. Many associations have plans to revisit or implement a Diversity & Inclusion (D&I) strategy. What process should your association take to develop a D&I strategy? Guest: Robb Lee, Chief Strategy Officer, ASAE. Flexible work model.

Revenue 195

Revenue Survey Leadership Education 195

Associations Now

AUGUST 1, 2019

The report recommends that organizations save experiments and other innovative elements for mainstay events that have more lead time and steady budget: “Consider identifying a few smaller programmatic events and using those to test news ideas on a small scale to see what works, then roll out the winning ideas to larger events.”.

Resources 95

Resources Report Event Planning Content 95

Achieve

JANUARY 18, 2023

CharityBids’ guide to virtual charity events. , the following tools will help streamline your event planning: Your nonprofit’s CRM. Post exciting content on relevant. platforms that will capture audience members’ attention and motivate them to register for your event. into your nonprofit event planning.

Social Media 97

Social Media Tools Event Planning Cost 97

Reid All About it

MARCH 30, 2018

The most common website mistakes revealed by content audits. ( Way off-topic: Check out my Grabbing the Gusto blog if you’d like to check out the list of recipes I’ve made this week or plan to make in the coming week, and my list of recommended fiction and non-fiction ebooks (including cookbooks) on sale right now. by TechRepublic ).

Project 150

Project Resources Software eBook 150

Reid All About it

MAY 14, 2021

Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation. Loren Edelstein, Vice President, Content Director, Northstar Meetings Group.

St. Louis 341

St. Louis Technology Strategy Conference 341