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Association Brain Food: 2.2.24

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Member connections. At Sidecar, Amanda Kaiser and Amith Nagarajan describe another approach to helping members connect with each other: AI matching. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. SHRM was also dinged for not providing accessible online learning.

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Association Brain Food: 4.5.24

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One is the difficulty of proving the value of membership to members and prospects. Another is persuading members to make time for association engagement. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today.

Revenue 257
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Association Brain Food: 4.12.24

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Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Tracy King at InspirEd says Gen Z has different ideas for how they want to learn, work and build a career —and she has the research to back that up. Member recruitment. Gen Z education.

Revenue 257
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Association Brain Food: 9.22.23

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Both groups need to know how your association could fit into their educational plans, either by serving as an alternative to college or supplementing what they learn there. ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs, and challenges. Scientific society events. to 3:30 p.m. –

LMS 268
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Association Brain Food: 5.5.23

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Corporate learning. Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. When association professionals think about volunteering, members naturally come to mind. You’re indulging in a high-cost bad habit! This month’s topic: the member journey.

Chicago 205
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Association Brain Food: 5.12.23

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Learning business. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. Impexium explains how your association and members could benefit from offering a tiered membership model. State of the association industry. Membership tiers. Newsletters. But do you?

Chicago 200
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Association Brain Food: 9.15.23

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Watch how the members of the International Bridge Tunnel & Turnpike Association used the Open Space concept at a recent meeting —and hear why loved it. CAE (moderator), Senior Director of Faculty Development and e-Learning at the American Dental Education Association *All events are online at Eastern Daylight Time unless otherwise noted.

LMS 257