Nexus Marketing

OCTOBER 30, 2023

What all do you get in an SEO-optimized landing page or article from Nexus Marketing? Redirects should be implemented if needed to improve the URL and keep the site organized. Redirects should be implemented if needed to improve the URL and keep the site organized.

Organization 52

Organization Guidelines FAQ Content 52

Associations Now

OCTOBER 28, 2014

While the use of the term “organic” is regulated at the federal level, home and personal-care products, like soaps and clothing, don’t fall under that scrutiny. That organic facial cleaner you’ve been using may not really be organic after all, at least not in the way you think of the word.

Organization 40

Organization Products Industry Examples 40

Association Analytics

SEPTEMBER 8, 2022

Individuals and member organizations were on tighter budgets. You may have noticed that your members were engaging with your organization in different ways. Once you have this information, you can optimize your marketing efforts to get relevant messages to the right people at the right time. And members’ behaviors changed.

Revenue 169

Revenue Products Discount Class 169

Achieve

AUGUST 18, 2023

It’s no secret that effective marketing helps maximize the fundraising potential of your nonprofit’s events. For events that have a high fundraising potential to start, such as live auctions, being strategic in your marketing efforts can lead to significant revenue generation. A letter from your organization’s director or board chair.

Marketing 52

Marketing Video Social Media Revenue 52

Higher Logic

OCTOBER 4, 2017

But what exactly do these people do and how can they help all types of organizations? He’s going to talk about what data scientists can do for organizations and how they wrangle big data into actionable insights. Because of its’ breadth, it’s hard to find something much pithier than the definition from Josh.

Marketing 166

Marketing Software Team Project 166

Higher Logic

JULY 11, 2018

On the same note, having the budget available to invest in a marketing automation platform doesn’t always mean you have an inherent understanding of the implementation process to follow. In order to find a marketing automation platform that sufficiently meets your needs, you must first identify what those needs are.

Marketing 120

Marketing Tools Content Process 120

Associations Now

OCTOBER 7, 2015

What’s the difference between natural and organic? What, exactly, is the difference between natural and organic foods? Organic foods must be certified by the U.S. ” You can dig into the details on the USDA’s site , but in short, foods labeled organic must meet a number of different criteria. .”

Survey 40

Survey California Washington Products 40

Associations Now

JANUARY 29, 2020

New research looks at ways that analysis of social media and online forums can help marketers understand their association’s relationship with key stakeholders and evaluate campaign messaging. I spoke with Cheng about their research into Contingent Organization Public Relations.

Analysis 65

Analysis North Carolina Marketing Missouri 65

Reid All About it

JANUARY 19, 2024

Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Here’s some help for marketing more effectively to younger generations.

Revenue 256

Revenue Strategy Member Engagement United States 256

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Association Analytics

NOVEMBER 16, 2021

Reports share information on what has already happened in your business in an organized, straightforward format. Create a Data Task Force & Data Definitions. Bring together people throughout your organization that have different points of view but are curious about data and want to learn. First: Reporting vs. Analytics.

How To 169

How To Report Examples Tips 169

Nexus Marketing

MAY 17, 2024

What do these changes mean for organic SEO? Why AI Overviews are exciting Why some are worried How will AI Overviews impact organic SEO? Under it, we see the normal paid and organic search results. More context to keep in mind: AI Overviews will impact paid Google Ads just like organic results. Does it matter?

Content 52

Content System Analysis Resources 52

Jamie Notter

JUNE 1, 2015

Whether it's about attracting customers or the best employees, we see a definite sense of nervousness among leaders that they just aren't doing it right when it comes to Millennials, so they want to know what they should be doing. They will see the whole you as an organization. You need to BE an organization that makes sense to them.

millennials 70

millennials Organization Committee Team 70

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256

Survey Project Strategy Education 256

Reid All About it

FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. . More info/register. 1 CAE credit. More info/register. 1 CAE credit.

Certificate 266

Certificate Denver South Carolina Project 266

Associations Now

AUGUST 28, 2018

AADE chief operating officer Gina McClure said that in the past five years, as the number of diabetes-related devices on the market has expanded, members told the association in surveys and focus groups that they needed a way to better manage product information. But our CEO put it on staff to say, ‘Our board believes in us.

Organization 75

Organization Project Revenue Tools 75

Reid All About it

SEPTEMBER 15, 2023

Katherine Matthews, CAE, talks to Alexandra Mouw, CAE, about the National Council of Architectural Registration Boards’ journey to becoming a data-driven organization. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. 1 CMP credit. More info/register. Location: Arlington VA.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

JANUARY 12, 2024

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. You might not have given serious thought to these doable ideas, but you definitely should take the advice of people who live and breathe data every day. Inspiration.

LMS 266

LMS Education Member Engagement Revenue 266

Reid All About it

JUNE 23, 2023

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. As an event organizer, you can expand your attendee base, create richer customer connections, and drive your business goals further by creating an accessibility-friendly experience for your events. Event apps.

Metro 195

Metro Strategy Technology Marketing 195

Membership Marketing

MARCH 13, 2024

To start, here is a helpful definition of an invoice. “An i] Based on this definition, it is inappropriate to invoice a member for their renewal because a member is not obligated to pay. Some organizations offer a “bill-me” on a membership application or renewal notice.

Marketing 52

Marketing Products Communications Organization 52

Higher Logic

NOVEMBER 9, 2015

As simple and natural as her activity seems, she had a definite content strategy. She is a key representative of that organization, and she needs true feedback to properly steer her content strategy. Organizations should continuously take stock of reactions to their content and adjust accordingly. Surveys are crucial.

Content 120

Content Strategy Organization Communications 120

Aptify

JANUARY 27, 2022

Here’s what it takes to put data to work for your entire organization and see big results (hint: it’s now easier than you might think). . Large associations and other member-based organizations sit on a powerful asset: vast amounts of member data. What it takes to be a data-driven organization. Marketing .

Software 136

Software Membership Management Certificate System 136

Higher Logic

MARCH 7, 2017

No matter what the community is for - customer support, ambassador programs, association member engagement or an employee intranet - it should be a place where many people in the organization comes together to support the community and learn from members. Marketing is the gateway department.

Survey 214

Survey Team Marketing Content 214

Associations Now

AUGUST 27, 2013

. “Instead they are looking to salvage internal processes and the limits of their own organization’s capacity. Their focus is playing with the tools they have instead of looking outside of their organization for new tools.” ” How are you breaking down old processes at your organization? (ht ht @ VelChain ).

Social Media 40

Social Media Innovation Conference Tools 40

Reid All About it

JANUARY 5, 2024

I’ll definitely make her party prosciutto bundles and double blue canapés again. – Achieving Our 2024 Goals It is a New Year’s tradition to set goals for the year, in our personal lives and for our organizations. The ladies enjoyed Poinsettias to start the evening—the guys stuck with beer. Fri 1/5 at 4 p.m. 1 CAE credit.

Revenue 277

Revenue LMS Price Education 277

Membership Marketing

NOVEMBER 8, 2019

Some definite answers are apparent from the insights that we have gathered in this year’s research. Ideally changing the membership packaging is designed to respond to new market conditions, give members more options, and competitively price membership.

Report 40

Report Marketing Innovation millennials 40

Higher Logic

JANUARY 11, 2018

That never rang any truer for me than when I needed to document a marketing campaign for the first time. Last month we launched some redesigned campaigns for our marketing automation tools. Then Peter Nelson, our Director of Product Management, reminded me that I was celebrating prematurely, because I was definitely not done.

Tips 180

Tips FAQ Content Project 180

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. What is/should be IT’s role and/or responsibility in their organization’s AI strategy? Audience personas.

Revenue 205

Revenue Content Chicago Leadership 205

Forj

AUGUST 17, 2021

In episode 7 of the Managing eLearning Podcast , Jon & Matt sit down with Celisa Steele Co-Founder & Managing Director for Tagoras to discuss the Learning Business Maturity Model , which articulates the characteristics of a mature market-facing learning business or line of business, as well as the stages that typically precede full maturity.

Innovation 91

Innovation Revenue Strategy Marketing 91

Plexus Consulting

APRIL 10, 2012

Plexus Consulting Group® For health, education, workforce, finance and other non profit and public service organizations that want to leverage resources and strategically plan for U.S. or international market expansion. Planning for Success by Definition. How do you and your organization define success?

Education 40

Education Maine Communications Strategy 40

.orgSource

MARCH 20, 2023

Digital transformation involves adopting a vision that continues to expand along with business and market possibilities. One thing has definitely changed. The Gartner Technology Glossary offers these definitions. The second definition explains the purpose of digital transformation and the reasons why it is a continuous process.

Leadership 88

Leadership Process LMS Technology 88

Reid All About it

DECEMBER 14, 2018

Protech Associates published their definitive list of association blogs to follow in 2019. He breaks this “bag” down into the people, policies, talents, and tools an association IT director needs to move his or her organization forward. Kivi Leroux Miller, Nonprofit Marketing Guide.com ). Slefo, Ad Age ). More info/register.

Vermont 285

Vermont DC Washington Education 285

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

APRIL 16, 2021

This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. In this high-level workshop, attendees will review key contract clauses, negotiation tips, and strategies on how to ensure a strong contract to protect your organization. 1 CMP credit. Host: ASAE.

Revenue 363

Revenue Strategy Team Content 363

Association Analytics

FEBRUARY 14, 2022

The outcomes you can achieve tend to fall into four buckets that benefit your organization. These will support your business case by aligning with your goals: Consistent, trusted data with standard interactive reports using a common language that employees throughout your organization easily understand – all in a secure data warehouse.

How To 169

How To Case Study Cost Revenue 169

MemberClicks

APRIL 19, 2024

If you are interested in expanding the influence and footprint of your membership-based organization, you can often find inspiration from how commercial businesses compete and market themselves. Now member value propositions have been playing a more critical role for membership organizations. What is a Value Proposition?

Discount 52

Discount Price Sample Marketing 52

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. But busy association professionals can definitely save time using ChatGPT as a starting point on many tasks. Content marketing. You need a content marketing ecosystem to support them. Small staff challenge.

Committee 195

Committee Education Software Technology 195