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Do Millennials Define Engagement Differently?

Jamie Notter

Her Millennial daughter came home from work and told the mother that she had quit her job. When the mom asked why, the Millennial daughter replied, “because they wouldn’t listen to my ideas.” But the Millennials are not down at that level, and, honestly, it’s through no fault of their own. So you have a choice.

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The Key to Attracting Millennials

Association Success

I am not an expert on Millennials, but I have three daughters aged 22, 20 and 18 so I am definitely gaining some basic understanding of how they think. Today, five years on, our membership is 47% Millennials, 34% Gen X and 19% Baby Boomers. That growth came from the Millennials. We did not lose the Baby Boomers.

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Is Your Organization Compatible with Millennials?

Jamie Notter

Since publishing When Millennials Take Over , we've been consistently approached by people wanting us to answer a central question: how do we attract Millennials? How do we retain our Millennial employees? They will see the whole you as an organization. You need to BE an organization that makes sense to them.

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Millennial-friendly meetings: Bring on the couches and big screens

Aaron Wolowiec

Google images of millennials and you’ll find young professionals connected to their smart phones and tablets. All this aside, while millennials crave technology, they still value face-to-face meetings – albeit with a different flare – and understand the importance of networking, according to a new report by Skift and Meetings Mean Business.

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Want to engage millennials? Don’t call them “activists.”

Achieve

It’s no secret that millennials (those born 1980-2000) want to do good. We’ve heard these statements from millennials themselves, and we have reported on them throughout the entirety of the Millennial Impact Project. It’s important to note, however, that millennial involvement looks very different than that of generations past.

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ICYMI: Key Takeaways From Our 2018 Super Forum Keynote Speakers

Higher Logic

Jackie challenged us to consider whether our definitions of customer loyalty aim high enough. Jackie’s key takeaway: “Live your values as an organization. Baby Boomers, when you hear your Millennial members talk about the importance of work-life balance, do you roll your eyes? Millennials. Show your values.

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Attracting Millennials: Are you thinking age-appropriately?

Association Adviser

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media! Younger vs. Older Millennials.