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Report: Targeted Emails Draw Higher Engagement

Associations Now

The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing. Automated marketing campaign messages had higher open rates than individual emails—39 to 36 percent, according to the report. Looking for more clicks?

Report 57
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Statement In Response To The 2020 Notorious Markets Report

InternetAssociation

IA member company anti-piracy and anti-counterfeit standards, partnerships, and technologies set the bar for the rest of the world and it defies reason to include them among a list of the worst of the worst IP infringers.

Report 59
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Celebrate Women’s History Month with these innovative leaders

Nimble AMS

This year, the United Nations declared the International Women’s Day theme to be “DigitALL: Innovation and technology for gender equality.” The UN chose the theme to highlight what women have accomplished in the technology sphere and the steps needed to achieve gender equality in digital spaces.

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Association Brain Food: 1.12.24

Reid All About it

Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. More info/register. 1 CAE credit.

LMS 266
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Five steps to becoming an innovative association and driving member value

Nimble AMS

Currently, 36% of surveyed members and 50% of surveyed association professionals believe that the fact their association isn’t keeping up with the pace of technology is the main reason their organization is falling behind. How would adopting innovative technology help your association thrive? Be a trailblazer. Increase productivity.

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Association Brain Food: 9.1.23

Reid All About it

MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. AI pulse survey. Membership trends. Membership budget.

Revenue 227
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Association Brain Food: 1.19.24

Reid All About it

The survey report will benchmark key factors in AI adoption, including budgeting, training and hiring. The United States of Associations The United States of Associations seeks to assemble association professionals from across the country for a fast-paced exchange of ideas. More info/register. More info/register.

Revenue 256