Associations Now

OCTOBER 5, 2016

Coordinated member marketing may be big and flashy, but the word-of-mouth variety still has its role. Tony Rossell, senior vice president of Marketing General, highlights the value of treating your most fervent supporters as volunteers who can help market your association’s membership in a more formalized way. But as Inc.

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WBT Systems

APRIL 25, 2017

Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. Department of Labor, in December 2016 there were 5.6 Recipients can display these badges on social media, websites, email signatures and online resumes.

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Reid All About it

MAY 17, 2019

WBT Systems explains why the “education hacking” movement is growing and how your association can attract this new market. Host: Event Manager Blog. How to Validate Your Market for Educational Products. Learn how to assess your market effectively and launch new educational products with confidence. Follow Blog via Email.

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Reid All About it

JUNE 16, 2017

Get the lowdown on the voice-enabled speaker market in this post from eMarketer. Host: Event Manager Blog. Presenters: Kimberly Scott, MBA, CMP, HMCC, senior regional marketing manager, Illumina, Inc. Kevin Yanushefski, product marketing manager, Cvent. – The Dangers of Disjointed Social: Social Media Masterclass.

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Associations Now

FEBRUARY 5, 2020

The future of the phone company—which at one point claimed 20 percent of the global phone market —is uncertain. smartphone market, with a 43 percent share. market share had fallen to 3 percent. Today, Samsung, Huawei, and Apple largely dominate the global market for mobile devices,” Eadicicco says. Other Links of Note.

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Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. More info/register.

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Price Social Media Email Marketing Innovation 150

Reid All About it

SEPTEMBER 9, 2016

– App-tastic 2016: 45 of the Best Productivity Apps You Should Be Using. Livestreaming is the next big thing in social media. Learn step-by-step tips and actionable strategies for presenting content that makes your members’ digital experience both valuable and seamless across web, mobile, social media, and email.

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WBT Systems

NOVEMBER 15, 2016

. — David Spinks (@DavidSpinks) November 14, 2016. Mertz, CAE (@DianaTMertz) November 14, 2016. We have also posted in the past about how to successfully market your association learning management system to appeal to members and potential members. What if your mbrs had the same brand loyalty that Harley riders have?

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Associations Now

APRIL 4, 2016

Gain a new perspective from a legendary blogger on what readers look for in a blog post. Blogging is one of the most accessible—and most terrifying—ways to enter the digital universe. — Liz King (@lizkingevents) April 4, 2016. . — Liz King (@lizkingevents) April 4, 2016. ” Tweet of the Day.

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Social Media Tips Technology Marketing 40

Reid All About it

SEPTEMBER 30, 2016

American Water Works Association’s strategic objective to expand into seven priority markets was accompanied by the mission statement, “Better World Through Better Water.” Hear about the opportunities and challenges faced by a US association in penetrating the India market as well as the lessons they learned. Follow Blog via Email.

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Reid All About it

FEBRUARY 3, 2017

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. Tue 2/7 at 12 p.m.* – Addressing Public Health Crises in the Age of Social Media. John Haydon, digital marketing expert for nonprofits and charities. More info/register. Host: 4Good.

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Reid All About it

FEBRUARY 3, 2017

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. Tue 2/7 at 12 p.m.* – Addressing Public Health Crises in the Age of Social Media. John Haydon, digital marketing expert for nonprofits and charities. Follow Blog via Email.

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Reid All About it

JUNE 23, 2017

If you need a DIY approach to analytics, take a look at Debbie King’s advice for creating an analytics strategy and roadmap at the Association Analytics blog. Presenter: Anna Toon, learning product marketing manager, Abila. In this digital age, how you interact with your prospects will determine the success of your marketing.

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Associations Now

MARCH 23, 2016

A Google executive explains the best ways to use content marketing to engage members. Speaking at The Content Council’s Spring Conference, Seth Barron, the head of creative business partnerships for Google/YouTube ZOO, highlighted how best to engage readers in the world of digital marketing. Other good Reads.

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Content Marketing Social Media Tips 40

Beth Kanter

JANUARY 4, 2016

I also facilitated several design labs with nonprofits as part of the research for the Happy Healthy Nonprofit at the Alliance for Nonprofit Management and the National Arts Marketing Project. When I look back on 2015, it was a very rich and productive year. And, I expect no less in 2016. My Theme for the Year: Happy, Healthy.

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Achieve

AUGUST 28, 2016

The following blog first appeared on. If you’ve followed me on this blog or through my series of articles here, you’re familiar with my take on the need to move potential supporters from mere interest to deep engagement with your cause over time. Social Movements for Good: How Companies and Causes Create Viral Change. ,

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Beth Kanter

DECEMBER 8, 2016

Join me for a Twitter Chat about #MyGivingStory at 1pmPST/4pmEST on Tuesday, December 13 th , 2016. Participants include @GivingTues, @magusgalmarini (Agus Galmarini of the Gates Foundation) @ArielAzoff (Social Impact at Medium), @ meansandrew (Head of Philanthropy & Civic Innovation @Uptake ) and me. Blog Posts.

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Social Media New York Proposal Tips 55

Associations Now

AUGUST 30, 2017

“M&A activity in the association tech sector will ultimately make the vendor ecosystem more healthy,” Rick Bawcum, the CEO of Cimatri, argues in a recent blog post. Beth’s Blog takes a look at how the United Way of Central Ohio implements its program. It may just be a good thing. ” Other Links of Note.

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Associations Now

NOVEMBER 6, 2018

People can alert the organization of long lines via its website or social media, and the group will then order fresh, hot pizzas to be delivered. To get started on your planning process, the Eventbrite blog suggests breaking down tasks into four areas : planning, promotion, at-event, and post-event.

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Associations Now

NOVEMBER 9, 2016

When it comes to digital marketing, investing in low-cost content suited to your audiences may beat a more expensive approach. But what if you simply need to change your standards when it comes to social strategy? But what if you simply need to change your standards when it comes to social strategy? Here’s why. Make it Pop.

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Social Media Cost Content Marketing 57

Reid All About it

FEBRUARY 16, 2018

At the 2016 ASAE Technology Conference, I ran into an old NAHB IT colleague of mine who told me about this new software they were using to streamline and automate dues and data collection from their 700+ local home building associations. How to convert blog readers into leads. Host: Event Manager Blog. Follow Blog via Email.

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Associations Now

AUGUST 31, 2016

In an interview with the Event Manager Blog , #eventprofs founder Lara McCulloch explains her role in the hashtag (which she claims is the second-oldest on Twitter) and why she and other event professionals launched it. “It is very important to reinforce the value of this amazing community on social media,” she explained.

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New York Social Media Content Tips 54

Associations Now

AUGUST 16, 2016

According to the authors, these kind of initiatives give associations an authority that social media outlets lack on their own. “We see a future for them that is bright. (@ChatterBachs) August 16, 2016. Check out our live blog for event highlights. What’s up with association marketing today?

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Reid All About it

JULY 7, 2017

Billboard says, “In 2016 there were 35 Patreon creators who made more than $150,000.” Hear how marketing automation is a tool that can shed light on how individuals are interacting with all of your digital touchpoints—web, email, social, and more—so that you can understand buying signals. Follow Blog via Email.

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Washington DC Chicago LMS 150

Reid All About it

SEPTEMBER 27, 2016

Right now, today, in 2016 is the best time to start up. Maybe you’ve seen them speak at a conference or webinar, read their blogs or even worked with them. Communication – interpersonal, public speaking, writing and digital/social media. Soft skills to improve social and emotional intelligence (EQ).

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Associations Now

DECEMBER 21, 2015

Is improving your association’s photography one of your resolutions for 2016? Event management pro Kelli White brings her experience to the table in explaining the “ 7 Fundamental Rules of Event Photography ” on Event Manager Blog. Could 2016 be the year Slack truly takes over? This list can help.

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How To New York Social Media Marketing 40

Reid All About it

MAY 5, 2017

I used to read lots of food blogs but I got sick of the invasive advertising. Learn about win-back strategies and how you can employ marketing automation to reactivate lapsed members. Learn why some apps fail, how to create an informative and engaging app experience, and how to effectively market your app. Follow Blog via Email.

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Associations Now

APRIL 21, 2016

— Jason Goldman (@Goldman44) April 21, 2016. — Rami (@Ramisms) April 21, 2016. Eavesdrop on relevant conversations taking place on social media. Need promotion and support on social media? s6pNkZ8dCt. 50 People on a Voice Call. This is interesting, an audio call with up to 50 people? W5HvrgMLXE.

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Associations Now

DECEMBER 20, 2016

And the criticism, whether on social media or elsewhere, may prove tough to bounce back from. In an interview with BizReport , Points Vice President of Marketing Danielle Brown makes the case that loyalty programs can be a defensive shield of sorts. — Kivi Leroux Miller (@kivilm) December 20, 2016. Esv1r7sf7z.

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Social Media Communications Tips Marketing 40

Socious

NOVEMBER 17, 2016

Over the past half-decade, we’ve seen enormous advancements on the social media front with the rise (and fall) of sites and apps like: Snapchat. According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant.

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Reid All About it

JULY 15, 2016

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Your Favorite Association Bloggers and Podcasters of 2016 (Association Chat on Blab). Presenter: Kathy Cohen, Head of Marketing, EverThere. Host/Location: Marketing General, Inc.,

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Associations Now

AUGUST 15, 2016

— Padraic #IvotedYes (@PawRickF) August 15, 2016. — Jonathan Shriftman (@Shriftman) August 15, 2016. The tide is turning on social media. — Twitter Advertising (@TwitterAds) August 15, 2016. Pepsi is the first brand to use Twitter’s promoted #Stickers option in a marketing campaign.

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Slice-Works

JULY 13, 2017

For example, your social media presence actually has a lot to do with the success of your eCommerce. This year, Big Commerce reported that 23% of online shoppers are influenced by social media recommendations/reviews. Having a strong presence on social media makes you available to questions or concerns at any time.

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Social Media FAQ Review Products 28

Associations Now

MARCH 17, 2016

Planned changes among online networks could change your social strategy. Things are changing on social media, and it isn’t clear if it’s for better or worse. It’s going to make social strategy a little more difficult for smaller organizations that want to get their messages across without having to throw down money.

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Beth Kanter

DECEMBER 17, 2020

Allison Fine and I originally published this blog post on the Candid Blog here. is AI-powered software that indexes and clusters millions of conversations and expressions across public social media, news, blogs, institutional sources, and search engine trails. Register for the webinar. Register for the webinar.

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Software Social Media Tools Communications 36

Associations Now

APRIL 20, 2016

Nearly 60 years after the first instant noodles were sold, the flash-fried noodles Ando created and refined in his Osaka kitchen have exploded into a booming international market. From the blog: This month on SocialFish: Resources for Small Staff Associations https://t.co/kPRIPnIEiF — SocialFish (@socialfish) April 20, 2016.

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Washington Social Media Innovation Leadership 40

Beth Kanter

JANUARY 4, 2017

I don’t set goals, but use the themes to guide the type of work I will take on, what I want to write about on my blog as well as my professional reading and professional development. When I look back on 2016, it was a very rich and productive year. And, I expect no less in 2017. Year in Review. What about you?

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