Association Success

OCTOBER 23, 2017

Quality > Quantity All associations want to maximize revenue in order to better serve their members. Non-dues revenue channels can be a great opportunity for associations to broaden the range of services they offer, and to build relationships with other bodies in their industry. Efficiency is key.

Revenue 60

Revenue Project Proposal Products 60

WBT Systems

JANUARY 3, 2017

We are all making personal and professional new year’s resolutions for 2017, setting goals and making promises to ourselves to keep them this year. A still relevant blog post by industry analysts Talented Learning outlines their top five reasons to invest in association learning technology.

Technology 210

Technology Learning Management System Certificate System 210

Reid All About it

JUNE 25, 2021

Get an overview of terms and technology concepts having to do with LMS-AMS integrations, discuss the important end-user and association staff benefits—and potential pitfalls—of LMS-AMS integrations, and see live examples of LMS-AMS integrations. – Revenue Success from Scratch: One Association’s Story. 1 CAE credit.

LMS 361

LMS Revenue Tips America 361

WBT Systems

DECEMBER 13, 2016

Which association learning trends will still be important as we move forward into 2017? For example, the top ten blog posts in 2016 were: Why Digital Badges are the Future of Association Education. The 5 E’s of Generating Non-Dues Revenue from eLearning. Learning Content Curation for Association Member Education.

Learning Management System 150

Learning Management System LMS System Certificate 150

ISAE

DECEMBER 11, 2023

Not only do sponsorships generate important revenue for your day-to-day operations, but they also allow you to strategically plan for the future and expand the important work you’re doing to serve your members. For example, you can leverage solutions like these to improve efficiency, sourcing, and outcomes: Event management.

Nebraska 52

Nebraska Revenue Software Education 52

Reid All About it

JUNE 23, 2023

. – From Raw Data to Real Insights: Preparing Your Association for AI Learn about the importance of prompt engineering and creating successful prompts, how to use AI to increase member value and revenue streams, and what to do with your data for AI to work most effectively. 1 CAE credit. More info/register. 1 CAE credit.

Metro 195

Metro Strategy Technology Marketing 195

Higher Logic

MARCH 30, 2017

Beliefs don’t drive revenue. No wonder so many of us lack the invaluable ability to track and attribute revenue, or even success. The 2017 Business Impact of Online Communities study shared the perceived connection between online communities and competitive advantage, per 271 marketing and community professionals.

Strategy 120

Strategy How To Sample Class 120

Higher Logic

DECEMBER 19, 2017

With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives. Generate revenue. Do you want to establish yourself as a trusted resource and industry expert? Research and see what your competitors or others in your industry are talking about. Conversion. Improve SEO.

Content 227

Content Marketing Social Media Process 227

Higher Logic

SEPTEMBER 19, 2017

These aren’t hypothetical examples. They are direct quotes from Marketing General’s 2017 Membership Marketing Benchmarking Report , which lists new member acquisition as one of the top three priorities for associations. Expert Tip: To make the most of this, be sure to market your mentoring program and any industry job boards you have.

millennials 205

millennials Learning Management System Marketing Tips 205

Portage Group

MARCH 2, 2017

Decreasing revenues. Industry consolidation. Whether it is a new membership, governance, revenue or wholesale organizational model that is needed, the change at hand represents largely uncharted territory in the association space. Wednesday, March 29, 2017 9:00 am – Noon in Toronto. April 03, 2017. May 4, 2017.

Case Study 100

Case Study Course Revenue Strategy 100

Reid All About it

JUNE 9, 2017

Tue 6/13 at 1 p.m.* – 2017 Membership Marketing Benchmarking Report. Find out about the latest association growth trends revealed in MGI’s 2017 membership marketing benchmarking survey. Learn what has impacted associations over the past 12 months and how our industry has evolved over the past 9 years. 1 CAE credit.

DC 150

DC Marketing System Report 150

Leading Learning

DECEMBER 3, 2023

In 2017, The Economist declared lifelong learning an “economic imperative,” and it has hardly been the only publication in mainstream and business presses to insist on the importance of learning in a world where the scale, scope, and speed of change seem much higher than ever before. Teachable is just one of many similar companies.

Marketing 52

Marketing Mooc Course Education 52

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

DC 150

DC Washington Tools Education 150

Higher Logic

OCTOBER 10, 2019

Customer upsell and cross-sell is a huge revenue opportunity for subscription-based software businesses, but many sales teams tasked with account expansion face a similar problem: It’s not always easy to tell which customers are ready for an upsell or cross-sell pitch, and which ones you should continue to nurture. Review Current Events.

How To 189

How To Products eBook Social Media 189

Reid All About it

FEBRUARY 22, 2019

The weekly list of free educational events and resources for the association community… I was all excited to share a must-read article from ASAE (members-only) by Kaihan Krippendorff about how your association can lead your industry in the blockchain revolution. I suppose nothing’s truly secure these days. Presenter: John S.

Social Media 170

Social Media DC System Washington 170

Reid All About it

FEBRUARY 17, 2017

Familiarize yourself with the innovative ways you can learn and network with your colleagues in the industry, both inside and outside of the classroom. Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. Learn how to maximize your non-dues revenue earning potential.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Familiarize yourself with the innovative ways you can learn and network with your colleagues in the industry, both inside and outside of the classroom. Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. Learn how to maximize your non-dues revenue earning potential.

Charlotte 150

Charlotte DC Washington Newsletter 150

Associations Now

JANUARY 23, 2019

In 2017, “there was basically no volatility at all,” Farruk said, and every month was a positive one for stocks. ”So For example, if you have a long-term portfolio and have set it aside for long-term growth, but you’re fretting about the value going up or down from day to day, maybe it’s time to question whether it’s really long term.

Organization 55

Organization Marketing Class Revenue 55

Reid All About it

NOVEMBER 24, 2017

WBT Systems explains how learning pathways benefit your industry, association, and learners , and how to get started. See examples of different types of videos and discuss ways to apply marketing best practices to the development and deployment of video assets to ensure they drive the greatest return on investment. . 1 CMP credit.

Chicago 150

Chicago Recruiting Recruitment Video 150

Reid All About it

MARCH 10, 2017

I can vouch for a few of them, for example, making my schedule for the upcoming week is something I look forward to every Friday. Learn how association publishers can diversify their revenue through native content. Native or sponsored content has much more revenue potential than online advertisements.). More info/register.

Raleigh 150

Raleigh DC Washington Content 150

Reid All About it

JANUARY 21, 2022

I regret not buying Bitcoin back in 2017 when it was only $1300 (argh), so I’m determined to stay on top of what’s emerging now, starting with this introduction to Web3 by Mike Troiano at G20 Ventures. Guest: Mark Cooper, CEO, IACC, Chair, Events Industry Council. Email chains. New episodes are posted around 1 p.m. every Monday.

Survey 195

Survey Newsletter Price Technology 195

Association Adviser

JUNE 28, 2017

Preliminary findings were released this week from the 2017 Membership Marketing Benchmarking Report , which will be released later this summer at ASAE’s Annual Meeting & Exposition in Toronto. But this example just goes to show that you never know where one opportunity will lead – whether that’s tomorrow or 10 years down the road.

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Georgia Certificate Discount Class 95

Association Success

OCTOBER 8, 2019

Just look at the top responses to a 2017 LinkedIn survey , which asked 14,000 global professionals, “What would make you feel like you belong at the company where you work?”. In industries as varied as health care, service, retail, technology and education, worker cooperatives have reaped benefits by giving front-line workers agency.

America 60

America Education Case Study System 60

Association Success

OCTOBER 8, 2019

Just look at the top responses to a 2017 LinkedIn survey , which asked 14,000 global professionals, “What would make you feel like you belong at the company where you work?”. But also like Cooperative Home Care Associates , a Bronx-based home health care cooperative with a staff of over 2,000 and around $60 million in annual revenue.

America 60

America Education Case Study System 60

Associations Now

APRIL 6, 2017

Getting people excited about learning within your industry is clearly a valuable long-term goal for associations—but the challenge, of course, is to get your members to buy into your specific solution. Otherwise, organizations could quite possibly see a significant decrease in a crucial revenue channel.”.

millennials 55

millennials Case Study Education Content 55

Reid All About it

MARCH 31, 2017

For example, think about the “25 year old married with kids and working” compared to the “25 year old living at home with parents, periodically going to school and yet to pay their own bills.” I enjoyed the first episode about associations that manage to publish content rapidly in response to industry events or news. Wed 4/5 at 12 p.m.

Raleigh 150

Raleigh DC Washington Charlotte 150

MemberClicks

SEPTEMBER 30, 2022

For example, if you know that many of the members of your community organization have young children, you may choose to host family-friendly events. What industry topics currently interest members most? Firmographic information is the data you collect on organizations and businesses. What committees or groups are the most popular?

Committee 52

Committee Tampa Social Media Software 52

Associations Now

MARCH 30, 2017

Here are a few tips for changing the culture around the office, as well as an example that shows these tips in practice. Associations have to realize that revenue is required to support the mission of the organization—and selling drives that revenue.”. After all, the good work that they do for their members and industries (e.g.,

Samoa 40

Samoa Metro How To Revenue 40

Forj

DECEMBER 29, 2017

Cutting back on the administrative headache of tracking credits for certificants is an imperative for the eLearning industry. From a five-mile-high perspective, however, lower prices for education shouldn’t bother us (if you’re currently looking at shrinking CE revenues in your annual report, just try to bear with me for a second).

elearning predictions 150

elearning predictions Mooc LMS Price 150

Associations Now

OCTOBER 14, 2016

How can your association ensure it’s serving industry needs and attendee expectations? Then, the following day, the Food Marketing Institute said it would not hold its June 2017 FMI Show , known as FMI Connect. Ending INTX gives us a clean slate, and we are excited to explore presenting our industry in new and different ways.”.

Strategy 40

Strategy Industry Marketing Revenue 40

Socious

NOVEMBER 3, 2016

How do you know which sessions are most relevant for your industry and your position? In this session, you'll learn what the best practice customer journey is for your industry, how to find your specific customers' desired path to conversion, and what next steps to take to optimize your marketing for maximum ROI. Length: 45 minutes.

Sample 100

Sample Marketing Conference New York 100

Associations Now

MAY 11, 2017

Craig Silverio, vice president of finance at the Packaging Machinery Manufacturers Institute (PMMI), calls these hacks “operational efficiencies”—in other words, “operating in a manner that is using your resources wisely, not spending more than you need to in various ways, and increasing your revenues in ways that you can,” he said.

Examples 45

Examples Resources Revenue Course 45

Association Adviser

JUNE 29, 2016

We’re the leading, statewide professional trade association representing 550 top commercial construction companies industry in Georgia. Our membership is as diverse as the commercial construction industry we serve. Our membership is as diverse as the commercial construction industry we serve. MD: Not really. It’s the opposite.

Georgia 106

Georgia Louisiana Jacksonville America 106

Fonteva

MARCH 19, 2020

They may even see more consistent non-dues revenue streams! For example, if you successfully incorporated new registration measures, or unsuccessfully incorporated new engagement strategies, plan your next event with that in mind. For example, were members lapsing at a certain time period such as at the 3-year mark or the 10-year mark?

Tips 52

Tips Recruiting Recruitment Social Media 52

Association Adviser

JULY 11, 2018

If industry professionals can’t name more than 10 manufacturers in their own state, the average consumer can’t either! In January 2017 I brought on my first staff member, and now I have two full-time and a couple of part-time staff. AA: Where does your revenue come from? Does GMA officially lobby for the manufacturing industry?

Georgia 86

Georgia Education Directory Software 86

Associations Now

APRIL 6, 2016

A multilevel membership structure that varies by benefits chosen, not by company size, could eliminate the headache of verifying member revenue or staff numbers. The concept is simple: For the same set of benefits, big companies (whether measured by staff size, revenue, or unit sales, for instance) pay more, while small companies pay less.

Discount 40

Discount System Revenue Cost 40

Association Adviser

NOVEMBER 6, 2017

For example, one goal is to help members raise awareness of public power in their communities. So we have some revenue goals, which we’ve been able to achieve and surpass, with the help of our advertising sales partner, Naylor. It’s shocking to think of something like that in 2017, but it’s true! earlier this year.

Communications 109

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