Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Host: American Marketing Association Speaker: Emily Dick, Demand Generation Director, Cvent Wed 11/8 at 2 p.m.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. This PCMA Convene article by Vanessa Page of mdg is essential and fascinating reading. She says it’s time to retire outdated and insider event marketing jargon. Audience personas. Creativity.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Don’t have a salesperson call them.

Technology 195

Technology Chicago Education System 195

Reid All About it

OCTOBER 9, 2020

Enjoy compelling future-focused learning and discussion about this article. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). marketing and communication professional.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

DECEMBER 18, 2020

Billhighway explains how to get access to real-time chapter financial data , reduce the risk of financial mismanagement and alleviate the chapter leadership burden. Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. COVID perspective.

Video 221

Video Certificate Review LMS 221

Arc 3 Communications

NOVEMBER 18, 2021

The term “thought leadership” tends to be used loosely these days to describe any content that has to do with an industry, regardless if it has any real value to the reader or not. What is Thought Leadership Content? Thought leadership is not necessarily just a type of content, but a type of content marketing.

Content 52

Content How To Newsletter Leadership 52

Reid All About it

MARCH 11, 2022

This is one of those articles I can see returning to again and again. ASAE’s Diversity Executive Leadership Program (DELP). Presenters: Ashley Roberts, Manager, Diversity Executive Leadership Program (DELP), ASAE. Your marketing team constantly talks about the buyer’s journey. Host: Content Marketing Institute.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. WBT Systems shared some depressing statistics about the percentage of leadership positions held by women. 1 CAE credit.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. While reading her article at Psyche, I realized this new habit would greatly improve conversations with members, customers and prospects. Online learning.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

NOVEMBER 24, 2017

The article also covers Bitcoin, Ethereum, initial coin offerings, and promising use cases. But, you have to read novels or poetry, not articles about blockchain, if you want to get those benefits. Mark Prevost at Billhighway continues his series on chapter leadership conferences. That’s your weekend reading right there.

Chicago 150

Chicago Recruiting Recruitment Video 150

Reid All About it

AUGUST 28, 2020

Challenges Women in Leadership Face and How to Deal with Them. Hear about the unique challenges and opportunities for women in the events industry, as well as real-world examples and lessons from women in leadership. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Montana 359

Montana North Carolina Content Certificate 359

SCD Group

JULY 22, 2012

7 Association Membership Articles Worth Saving. You may want to share these articles with your membership and marketing teams. Seven Levers to Increase Membership Recruitment Posted in the Membership Marketing Blog. Market penetration. Explore marketing channels. So Why Test in Membership Recruitment?

Discount 40

Discount Price eBook Recruiting 40

Reid All About it

APRIL 2, 2021

Mike Murray, Content Marketing Institute ). I followed a quasi-recipe from the late actor (and amazing cook from what I’ve heard) Vincent Schiavelli—the recipe is at the bottom of this article. Hear what works, where to focus your resources, marketing, management, and tracking. Quick hits. Stan Garfield ). More info/register.

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

DECEMBER 10, 2021

Recruitment & Retention: How to Overcome the Great Resignation. Get a deep dive into what skills to look for in the talent search process to yield the best results and produce an effective recruitment effort. Year after year, volunteers step up, take on chapter leadership roles, then step aside for the next set of leaders.

Chicago 195

Chicago Social Media Education Recruiting 195

MemberClicks

OCTOBER 24, 2023

This support network can be a big help in assisting you with industry challenges, staying up to date with changing trends, and doing well in competitive markets. We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success.

How To 52

How To Social Media Industry Recruiting 52

Reid All About it

JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Challenges and Hopes: Insights from MGI’s 2021 Membership Marketing Benchmarking Report. What should you do to recruit more members, increase your renewal rates, and grow your membership?

Video 195

Video Technology Content Strategy 195

Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. He says love will always differentiate us from AI—a prediction that reminds me of an article I mentioned two weeks ago about the value of emotional labor in the future. Here’s another good article about phishing attacks—this time the focus is on chapters.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

.orgSource

FEBRUARY 13, 2023

In digital markets, circumstances can shift quickly toward the unexpected. In a Harvard Business Review Article , authors Robert S. In fast-paced digital markets, strategies that include both opportunities and challenges are essential to growth. Being alert to market and business trends is a good defensive strategy.

Strategy 88

Strategy Innovation Process Products 88

Delcor

MAY 16, 2023

With calls to temporarily pause development on AI technology and growing concerns about how AI may impact the job market, you may be feeling a growing sense of anxiety about the future. With Hinton leaving Google, other companies and research organizations may try to recruit top AI researchers and engineers away from the company.

Technology 52

Technology Recruiting Recruitment Content 52

Reid All About it

AUGUST 27, 2021

Learn how volunteer scenarios and training gap analysis can help your association identify the type of content you need to develop and offer to prepare chapter members for volunteering and leadership. I’m seeing a wave of articles about the “bad science” of generationalism. Thought Leadership Session: Associations’ Future Strategies.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

FEBRUARY 21, 2020

The examples called out by Lou Downe in a Fast Company article on bad service design —from how banks handle identity fraud to how call centers handle student loans—should make you think twice about your processes. Joe Williams, Content Marketing Institute ). Presenter: Josh Kashorek, Director of Marketing at Journity .

DC 221

DC Washington Content Education 221

YourMembership

APRIL 14, 2015

online article: “In a world of constant change, the fundamentals are more important than ever. They want to dominate the job board market. In the current job market the skills gap is leaving millions of jobs unfilled. Alternatively, a recruiter could search for qualified candidates based on the courses they’ve taken.

millennials 150

millennials Course Recruiting Recruitment 150

Reid All About it

AUGUST 14, 2020

and discussions by topic (sponsorships, DEI, marketing automation, advocacy, components, etc.). Some associations have placed virtual events in the marketing department, others have determined they remain with the meeting planners, and many are still navigating how best to address this important transition. 1 CMP credit.

Montana 370

Montana Conference Education Tips 370

SCD Group

JULY 11, 2012

4 Ways Content Marketing Builds Associations. Managing Content Marketing , the relatively new book from Joe Pulizzi and Robert Rose offers valuable information for associations and nonprofits interested in connecting with their members and prospects. Every piece of content should support a measurable marketing objective.

Content 40

Content Marketing Columbus Ohio 40

Association Success

OCTOBER 26, 2020

By 2030, just 10 years from now, Generation Z will start to occupy senior leadership roles and indeed, Generation Alpha will be leaving school and starting their own careers. Add to this, all the recent global and domestic issues confronting us that will further challenge the member recruitment efforts of many organizations for years to come.

millennials 78

millennials Recruiting Recruitment Committee 78

Reid All About it

NOVEMBER 4, 2016

Eyal recently wrote an article about two companies that used content and community to hook customers and turn them into loyal, repeat-visitor fans. If you’re not completely sure what LinkedIn is up to lately, you need to read this article about LinkedIn Learning. Associations have what it takes to do the same. Educate yourself.

Las Vegas 150

Las Vegas Leadership Washington Education 150

Spark Consulting

FEBRUARY 6, 2014

We’ve already done a lot of good work addressing things that were negatively affecting their ability to retain members, and we’re ready to move on to their recruitment efforts. If everything she’s participate in has to do with the topic of leadership, offer her a webinar on leadership that costs to register.

Cost 150

Cost Recruiting Recruitment Leadership 150

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. That creativity in communications, paired with catalytic leadership within their region, is what earned them this well-deserved recognition.”.

Communications 78

Communications Directory Social Media Massachusetts 78

Reid All About it

MARCH 19, 2021

Questions for leadership. This is one of the best articles about self-care I’ve read because it dismisses the usual tripe spewed out as self-care advice. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Bottom line… mindfulness can transform your life.

LMS 370

LMS Nashville Strategy Video 370

SCD Group

JUNE 10, 2013

Content Marketing Using Niche Networks By Monica Bussolati via Bussolati.com. Here are a few tips that will help you finalize a solid content marketing plan. Here are a few tips that will help you finalize a solid content marketing plan. They discover that traditional recruitment appeals no longer work. As a leader?

Mooc 40

Mooc Tennessee Georgia Colorado 40

YourMembership

MARCH 8, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. 3) Are you Walking a Tightrope When it Comes to Your Association’s Membership Marketing? by Megan Rockett.

Social Media 150

Social Media millennials Recruiting Recruitment 150

SCD Group

SEPTEMBER 12, 2012

10 Reasons Why Content Marketing Benefits Associations. Done strategically, content marketing attracts members to your association. Experiencing the Content Marketing World Conference for the second year reinforced my belief that associations need to reinvent themselves -- and market themselves -- as content-rich organizations.

Content 40

Content Marketing Recruiting Recruitment 40

CMA Solutions

JUNE 16, 2022

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. Within six months, our SEO campaign put Paramont EO, an electrical distributor in Chicago, Illinois, on Page One in its target markets.

Strategy 52

Strategy Press Release New Jersey Illinois 52

Association Success

JULY 4, 2017

Implementing a membership engagement cycle that includes opportunities to become active and involved through peer collaboration demonstrates that we value their thought leadership and subject matter expertise. We drive interaction in these communities through sharing articles and toolkits, such as one that provides Shop!

Recruiting 66

Recruiting Recruitment System Industry 66

MemberClicks

OCTOBER 11, 2023

In Illinois, creating a nonprofit organization or association has starting costs of: Articles of Incorporation : $50 via mail or $77.75 For more information, see Article 4. AD organizes young Black people in Chicago by providing them with political education, leadership development, and revolutionary services.”

Illinois 52

Illinois How To Chicago Software 52

Reid All About it

APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Read his BBC Future article through the lens of association strategic planning, and then ask yourself, what do we owe future members? Tom Whatley, Content Marketing Institute ).

LMS 276

LMS Pennsylvania Innovation Education 276

.orgCommunity

JULY 18, 2019

He said this approach is: “…inefficient, overly-expensive, a heavy burden on marketing and product development, and often results in a confusing and under-utilized array of products that are labeled as ‘member benefits’ simply because members get a price discount compared to non-members.”. Sponsored educational programs.

Revenue 53

Revenue Certificate Blended Learning Discount 53