Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

WBT Systems

JULY 31, 2018

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Create an online career center that features professional development programs and other career resources for young professionals. Industry trends job-seekers must know.

millennials 150

millennials Resources North Carolina Certificate 150

AssociationChat

MAY 20, 2020

Tahira Endean is a force to be reckoned with in the meetings industry. She’s passionate about creating and delivering human-centered events and is an awarded instructor of Sustainable Event Operations, as well as an industry speaker, blogger, and author. EVENTPROFS RESOURCES (40+). EventTechLab.com – resource for tech startups.

Resources 105

Resources Certificate Texas America 105

SBI

OCTOBER 11, 2020

When it comes to credentialing and certification programs, there are many advantages awarded to both the association and the professionals who pursue them. Here are a few things your association can do to build and maintain a strong certification program. The certification should have a clear, easy-to-understand value proposition.

Certificate 97

Certificate Cost Revenue Social Media 97

Reid All About it

FEBRUARY 2, 2024

The weekly list of free educational events and resources for the association community… Early-career microcredentials. Host: Fridays@4 Speakers: Feborah Dixon, CMP, seasoned meetings professional Grace Dobson, SHRM-SCP, Human Resources Analyst at The City of Frederick Pamela Williams, MS, PHR, Founder and CEO of CorpEx, LLC Mon 2/5 at 8 a.m.

Certificate 266

Certificate Denver South Carolina Project 266

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

WBT Systems

JULY 3, 2018

You can become the market leader by offering digital badges that focus on the skills required for employment in your industry or profession. Employers can’t rely upon a degree as a signifier of a person’s abilities, but a digital badge is a market signal for employability. Department of Labor.

Marketing 150

Marketing Certificate Education Michigan 150

Reid All About it

OCTOBER 6, 2023

The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. Content marketing. Next gen membership #1. Next gen membership #2.

Revenue 256

Revenue Certificate Tools Innovation 256

Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93

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NOVEMBER 10, 2023

The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. . s DE&I committee.

Certificate 281

Certificate Price Tools Technology 281

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FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Nimble AMS

AUGUST 19, 2021

As a member-based organization, your association can be THE trusted resource for information in your industry or profession. Because your association already focuses on your industry, you likely have access to the latest news, papers, research, and insights for your industry. Get it now. Expand your online career center.

Industry 78

Industry Tips Content Certificate 78

Reid All About it

AUGUST 25, 2023

The weekly list of free educational events and resources for the association community… “If you look at what you have in life, you’ll always have more. TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations.

millennials 370

millennials Survey Team Education 370

Membersuite

MAY 17, 2022

Many of MemberSuite’s customers, which I’ve been fortunate to work with to implement their credentialing needs in the last six years, knew the importance and value of these types of programs early on—that’s why we created a highly configurable certification management solution as part of our baseline offering. Program content (i.e.

How To 152

How To Certificate Course Revenue 152

Reid All About it

AUGUST 11, 2023

The weekly list of free educational events and resources for the association community… Association community. On the expo floor, at industry partner parties, and in restaurants, what a joy it was to be amidst my community. In some industries, employers have trouble cultivating and keeping talented professionals. Caputo, J.D.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

MARCH 8, 2024

The weekly list of free educational events and resources for the association community… 2024 association trends. Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Humans… so persuadable! 1 CAE credit.

Social Media 250

Social Media DC Strategy Education 250

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MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems. 1 CAE credit.

Revenue 205

Revenue Certificate Committee Leadership 205

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JUNE 18, 2021

The weekly list of free educational events and resources for the association community…. Their guidebook shows chapters how they scored in each of five KPI areas, describes best practices to follow to raise those scores, and provides links to additional resources on the AGC website. Good advice never goes out of style. Host: ASAE.

LMS 369

LMS Certificate America Committee 369

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AUGUST 18, 2023

The weekly list of free educational events and resources for the association community… Love. Unusual Collaborations: Follow the Yellow Brick Road Unusual partnerships and collaborations can be found in music, art, movies, business, athletics, and in other disciplines and industries. 1 CAE credit. Daughtry, M.Ed., 1 CAE credit. .

Certificate 195

Certificate Education Revenue Marketing 195

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SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – More info/register.

LMS 256

LMS Revenue Arlington Education 256

WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Develop a content marketing funnel.

Course 186

Course Marketing eBook Content 186

Associations Now

JUNE 3, 2016

The Trustworthy Accountability Group, a coalition of advertising groups supportive of transparency efforts in advertising, has launched a new certification program to battle what’s considered rampant fraud in the digital ad industry. The ad industry’s transparency coalition is going to get some extra teeth.

Certificate 40

Certificate Industry Guidelines Process 40

Higher Logic

MAY 20, 2020

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Survey your members or repurpose existing content from your blog and other resources for new topics that interest your members. Use Webinars to Communicate.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Associations Now

MARCH 8, 2024

The American Marketing Association’s approach to learning reflects an awareness of when you need others’ assistance, while leveraging your own strengths. We were looking at the digital marketing space and saying, ‘We really need to make sure this exam is staying relevant,’” says Molly Soat, VP of Professional Development at AMA. “We’re

Certificate 57

Certificate Content Marketing Education 57

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JUNE 25, 2021

The weekly list of free educational events and resources for the association community…. They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. Quick hits.

LMS 361

LMS Revenue Tips America 361

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MARCH 24, 2023

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. They explain how to use AMS data for planning and marketing events. Women in the workplace.

Revenue 227

Revenue Chicago Leadership Education 227

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MAY 12, 2023

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). The corporate market is a growing profit center for them—and could be for your association too. State of the association industry. It’s not until early September, but put NDP on your radar. Learning business.

Chicago 200

Chicago Newsletter Mooc Education 200

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JANUARY 12, 2024

The weekly list of free educational events and resources for the association community… Free education. For this reason and many others, mentoring is rapidly becoming recognized as a highly effective worldwide human resource development process. More info/register (ASAE Marketing Professionals Community). 1 CAE credit.

LMS 266

LMS Education Member Engagement Revenue 266

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NOVEMBER 13, 2020

The weekly list of free educational events and resources for the association community… Looking forward. This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. Professionals in Certification Networking Event. The future of work.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Membersuite

FEBRUARY 17, 2022

If you align member and market needs with your mission, you’ll discover plenty of overlap where you can offer revenue-generating solutions. You have a larger non-member market you can cultivate and tap into. You have a larger non-member market you can cultivate and tap into. Offer a customization option. Virtual meetups.

Revenue 135

Revenue Certificate eBook Education 135

Reid All About it

APRIL 2, 2021

The weekly list of free educational events and resources for the association community…. The greater the participation, the richer the data available to you on industry trends regarding workforce models, compensation, and security, so please participate. Mike Murray, Content Marketing Institute ). Quick hits. Stan Garfield ).

Revenue 335

Revenue Conference Industry Strategy 335

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NOVEMBER 20, 2020

The weekly list of free educational events and resources for the association community… 86 “normal,” please. Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. ExpoChat is a Twitter-based conversation on topics related to the trade show industry.

Certificate 370

Certificate System Dallas Price 370

Reid All About it

JUNE 11, 2021

The weekly list of free educational events and resources for the association community…. WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs.

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

JULY 31, 2020

The weekly list of free educational events and resources for the association community… Economic outlook for associations. Please consider participating in Marketing General Inc.’s Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. They became “ virtual certified.”

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

MARCH 1, 2024

The weekly list of free educational events and resources for the association community… Education programs. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Advertising. AI for associations. More info/register.

Education 256

Education New Hampshire Tips Technology 256

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MARCH 25, 2022

The weekly list of free educational events and resources for the association community…. Brain Food resources. Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

MAY 21, 2021

The weekly list of free educational events and resources for the association community…. We hope you’ll join us to explore where the industry is heading—or better yet, where you’d like to take it. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Niche conferences. CAE credits.

San Jose 369

San Jose Email Marketing Tools millennials 369