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Creating an Event Communication Plan

MemberClicks

…but, that said, do you have a plan for communicating with your attendees? That’s why you’ll want to put together an event communication plan that takes into account what you should tell them about before, during, and after the event. What is an Event Communication Plan? Attendee Feedback : Communication got both ways.

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Daily Buzz: Communicate Value Regularly

Associations Now

Colleen Bottorff writes on the MemberClicks blog that instead of working hard to convince potential members of your value in occasional recruitment campaigns, you should show it to them continuously through your regular communications. Sprout Social shares eight other social media insights that marketers need to know.

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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

How clearly are you communicating these benefits to members? The goal is to learn important facts, such as why they joined, why they stay, how they prefer to be communicated with, and whether they prefer in-person or online events. Other options to consider are social and community listening. Simply ask your members.

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What I’m Reading

Spark Consulting

Maddie Grant’s session at MMCC on tech tools for the socially savvy got a ton of good word of mouth last week. Also, Associations Now has a nice roundup post on the conference, and the MMCC website has a good summary , too. Social Media Examiner can help you out. Did you know she created a post about it?

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Social Media: A Marathon, Not a Sprint

Association Adviser

Early last month a colleague and I attended the Digital Atlanta conference in midtown Atlanta. It was a fantastic gathering of some sharp and creative minds who work in gaming, digital marketing, software, Web design, and social media. One session covered the steps needed to become a social media hero.

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Listen: Don’t just hear

Aaron Wolowiec

Jennifer Grau, president, Grau Interpersonal Communication. This month’s guest blog post is by Jennifer Grau , president of Grau Interpersonal Communication , who is a listening trainer, coach, facilitator, speaker and consultant. People rarely design conferences with quality listening in mind. Words wash over them.

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3 Ways an Online Community Enhances Learning

WBT Systems

Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online. What is an Online Community?