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How to write powerful emails that connect in trying times

Association Success

Oshinsky, who has led newsletter strategies for BuzzFeed and The New Yorker, encourages email writers to focus on one question in tough times: How can I be empathetic? Pay close attention to how you’re communicating with customers, not just what you’re communicating. The bottom line? Tone matters. Assess the situation.

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Association Brain Food: 1.19.24

Reid All About it

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. More info/register (Consultant Members Community). Hybrid/remote teams. Event trends.

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Association Brain Food: 1.12.24

Reid All About it

Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. Learn how to establish, administer, and evaluate an effective mentoring program. More info/register (Component Relations and Volunteer Management Professionals Community). Dirty data.

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How to Hire The Ideal Freelancer

Association Success

How to Hire a Freelancer for Your Association. Once you do this, set up a phone interview and get a feel for how they communicate. Communication is the most important job quality in a professional freelancer. If they have a great skill set but are crummy communicators, look elsewhere.

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Association Brain Food Weekly: 11.20.20

Reid All About it

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

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Are AI and EI an Odd Couple? Nope, Pairing Bytes With Behavior Is a Perfect Match

.orgSource

Thousands of dollars are spent on equipment and hours are devoted to strategizing how to grow those connections. It’s not just in the United States, it’s throughout the globe. Social skills to understand how others are feeling and adapt behavior and communication styles to the needs of the moment.

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Associations Next: The Art of the Ask

Ewald in Practice

He walks us through the planning process of fundraising, best practices, and how to measure results. Takeaways: People want to make a difference. Dave reminds us that the United States is one of the most generous countries in terms of individual giving. Raising funds is all about relationships. Are they more engaged?