Association Adviser

MAY 8, 2017

In current business lingo, “disruption” means any business model, marketing schema, supply chain or source that changes the way we view the creation and delivery of products and services in an innovative, positive way. The registration area of MPINCC’s Annual Conference & Expo at the Moscone Center in San Francisco.

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Associations Now

FEBRUARY 2, 2016

The association estimates that the illegal market is 35 times greater than the legal sports betting marketplace. While some in San Francisco are worried about the costs of hosting the Super Bowl and events leading up to the game, other city business leaders are touting the potential gains in tax revenue.

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Associations Now

AUGUST 7, 2015

Late last month the San Francisco Travel Association (SFTA) made headlines when it became the first destination marketing organization to partner with Airbnb. As the destination marketing organization for San Francisco, we’ll continue our strong relationship with the hotel community as we leverage this new way of doing business.

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Associations Now

FEBRUARY 26, 2019

Jackie Wallenstein, director of membership, marketing, and communications at the Association of School Business Officials International, says you need to carefully prep members for video recordings. Its success hinged on a team of volunteer members, including one who is a podcast producer at a public radio station in San Francisco.

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Reid All About it

JUNE 5, 2020

The weekly list of free educational events and resources for the association community… What a week. They explain how to extend the learning and networking experience for virtual conference attendees with post-event activities. For years, I’ve read about chervil but never saw it in any market. It’s been hard to focus.

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Associations Now

MAY 3, 2016

At events, we use social media to engage with our attendees and to keep the hashtag flowing. Should event social media be a deeper part of the process? A new startup makes the case for social strategizing months before the event. When it comes to event social media, is your association’s problem a lack of planning?

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Associations Now

DECEMBER 7, 2016

A new report suggests that events will continue growing next year, but due to narrowing GDP growth, planners should work to rein in costs. The 2017 Meetings and Events Forecast notes that food and beverage prices are expected to rise globally due to a variety of factors, including attendee preferences. “The Uncertainty plays a role.

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Associations Now

AUGUST 18, 2019

Not only are places like Indy exceeding food expectations, they often offer delicious meals that are more affordable than in cities such as San Francisco or New York. Having unhealthy, greasy chain food is going to make you feel worse,” says Maddy Barnas, marketing director of Patachou restaurants in Indianapolis.

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Associations Now

NOVEMBER 29, 2016

This clever antismoking marketing strategy is aimed directly at hipsters. Also: If your member marketing isn’t connecting, look closely at these three issues. That’s the idea behind the Commune program, which has used its funding to launch events in local venues targeting hipsters—think live bands, DJs, art shows, and pop-up shops.

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Associations Now

JANUARY 9, 2017

Also: why a stadium could be a good event venue. While there were rumblings of a phone announcement before the event, the details were vague, making the news a genuine surprise. 10 great reasons why you should host your next #event at a #stadium … https://t.co/nG2DQjPRbT And it changed everything. Thinking Really Big.

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Beth Kanter

NOVEMBER 18, 2013

I was delighted to discover Leah Neaderthal, Co-Founder, Lean Impact who has done amazing work applying lean start up principles to all aspects of nonprofits. Her organization is hosting two Lean Impact, one in December in NYC and one in January in San Francisco (I’m a judge for the San Francisco event).

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Associations Now

AUGUST 4, 2017

Indianapolis is a great example of this phenomenon: Salesforce bought marketing-tech success ExactTarget, enabling a cadre of newly-anointed entrepreneurs to launch their own ventures and startups, further spurring activity in the city. Events as immersive, seamless experiences. Are there cool events that you can latch onto?

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Associations Now

NOVEMBER 6, 2014

Even unmanned aerial vehicles, a hot topic in the security sector, take center stage in a discussion of their potential for marketing property. Should all the political talk get too heated, a concert featuring Jennifer Hudson plus Realtors Got Talent Season 5 provide a more lighthearted end to the event. The Week Ahead.

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Associations Now

MAY 8, 2014

Share Your Own Have an upcoming event you’d like to tell your association peers about? Plus: a pair of intriguing healthcare events. Hence SHARE: Catalyzing the Sharing Economy, a conference set for May 13-14 at the Marine’s Memorial Theater in San Francisco. The Week Ahead.

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Associations Now

MARCH 27, 2015

In the midst of March Madness, the NCAA is facing a big controversy that threatens to hang a shadow over the association’s biggest sporting event of the year. Moving forward, we intend to closely examine the implications of this bill and how it might affect future events as well as our workforce.” On Thursday, Indiana Gov.

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GlowGlobally

MARCH 16, 2010

Market & Biz Plan. « Knowledge Application Gap Still Exists in Some Emerging Markets. Reaching Out To Global Markets Through Meetings & Events » Mar. Categories: Market & Bus Planning. San Francisco/Oakland, USA; Taipei, Taiwan). Market & Bus Planning (44).

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Reid All About it

JULY 8, 2022

The weekly list of free educational events and resources for the association community…. Unconference sessions give any event more relevance and buzz since they reflect what people want in the moment. Skip down to the list of free educational events if you prefer takeout. Here are the educational events scheduled for next week.

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Associations Now

OCTOBER 31, 2014

The taxi industry has plenty of reason to be upset about the rise of the upstart Uber—for one thing, it’s eating into the industry’s long-held market. It helped Chevy turn an event fail into a funny moment. (ht Also: how Chevy turned a major gaffe into a minor victory. “It is exactly the same menace.”

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Associations Now

MARCH 4, 2014

Community-building events are key ways to attract new members. “This mission doubles as marketing for the center, since visitors who attend these events may become future members. The key to success generally is agreed to be the realization that ‘it’s all about the people,’” the study states. .

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Beth Kanter

MARCH 3, 2015

The book shares how and why our mind pays attention to some events, ideas, or people and not others. The second stage is kindling, where you attract and capture short-term attention on a specific activity, event, or idea. For empathy, Parr uses the example of the BatKid story from Make-A-Wish Foundation in San Francisco.

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Executive Connections

SEPTEMBER 23, 2008

I attended one joint event of the San Francisco Bay Area and San Andreas Chapters and a second event hosted by the Sierra Nevada Chapter. I reminded our members that libraries and information centers must demonstrate their contributions to their organization’s bottom line if they expect continued funding.

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AvidXchange: Association Management

AUGUST 17, 2023

The AvidXchange Podcast Network just posted a new episode of its “Middle Market Report” program. JARETT TRAN Welcome to the Middle Market Report podcast. On this show, we sit down with thought leaders from various sectors within the middle market to discuss the trends and innovations impacting their industry.

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Beth Kanter

JANUARY 28, 2014

Here are the simple rules for nonprofit marketers as explained in this article in Social Media Today : Start with a hypothesis. Don’t Over Test: Keep it simple and don’t over do it. Those are some great general principles, but how might you apply this to testing your digital marketing channels if you’re a nonprofit?

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Associations Now

OCTOBER 7, 2019

Event planners and business travelers alike should be aware of the additional costs that come with launching an event in a coastal city, a new study finds. A big city or coastal locale might seem like the best way to draw in attendees, but a new report shows that those locations often come with a big additional cost.

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SCD Group

FEBRUARY 24, 2013

Meanwhile, other information/facts about this topic include: #5 Super Bowl shows big events remain big draws Key elements: "It's more than just being about live television," Pilson says. million instances of social-media engagement during the game between the winning Baltimore Ravens and San Francisco 49ers, Trendrr reports.

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Association 141+

SEPTEMBER 16, 2011

Recently, I have made visits to our chapters in San Francisco, Memphis, Indianapolis and (as I write this post on the plane back from this latest visit) Milwaukee. How to Manage Social Employees, Social Media at Events, and Car Talk. Social Media And Events Continue To Grow: 2012 Research. Membership Marketing Blog.

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ChatterBachs

JANUARY 7, 2011

Kristin Bockius - Microsoft State & Local Government Relationship Marketing Manager, Microsoft. Adriel Hampton - Investigator, San Francisco City Attorney’s Office (litigation defense, employee misconduct investigations, social media outreach); Gov 2.0 Club co-founder, San Francisco City Attorney’s Office.

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Association Adviser

FEBRUARY 18, 2014

High performing companies and associations are realizing that the ultimate goal is not coming up with great ideas or being the first to market. He cited the iPad-based point-of-sale system that the ASAE bookstore now uses at its various live events. “We sponsor their events. Great ideas are a dime a dozen.

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Beth Kanter

SEPTEMBER 19, 2012

It simply comes down to who you want to target, and how much you are willing to pay to place a bid: Facebook Ads allow you to combine a photo or logo and 90 text characters to promote a Page, app, event or external website to people who may or may not yet be connected to your cause – your choice. 2. Make every penny count.

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Los Angeles San Francisco Social Media Cost 28

Beth Kanter

MARCH 29, 2012

Next week should be officially be named “Nonprofit Techie Week” in San Francisco! I’m speaking at three events as follows: Monday, April 2, 2012, 11:30 am. Disparate marketing channels complicates the life of the average NPO today. Are speaking or hosting an event? Innogive Conference.

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Beth Kanter

AUGUST 26, 2014

In deck above, you will see a graph that shows that the Ice Bucket Challenge had more search volume than other news such as Ferguson and Iraq during the last few weeks. This shows the importance of timing and playing off current events. The San Francisco Gay Men’s Chorus challenged other Gay Choruses around the country!

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Off Stage

DECEMBER 5, 2008

Know what your members will spend in Washington, DC or San Francisco or Orlando. Then sit down with the AE and complete the following list (or one like it, depending on your circumstances): Event. And of course the list of meetings and educational events goes on and on. Association Marketing. AE Importance Rating.

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Reid All About it

JANUARY 17, 2020

The weekly list of free educational events and resources for the association community… Association exec Mark Golden explains why a future-focused profession needs full participation from all people to reach its potential—the reason diversity, equity and inclusion cannot fall off an association’s strategic agenda. Tue 1/21 at 12 p.m.

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Higher Logic

NOVEMBER 29, 2018

The largest Leave No Trace (LNT) event in the world? Nope, this all began (on a much smaller scale) back in 1986 when friends Larry Harvey and Jerry James built an 8-foot tall human effigy and burned it on Baker Beach in San Francisco (population: 35). this is how participants refer to the event's desert landscape).

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Higher Logic

JANUARY 26, 2017

Even if you don’t go to the monthly Community Manager Breakfast meetups (in San Francisco and New York City), sign up for this weekly newsletter. Even if your community isn’t specifically for customer support, you’re bound to find good resources in here, especially if you’re on the job market. Community Manager Breakfast.

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Higher Logic

NOVEMBER 17, 2015

You go to an event. Community management can be isolating - lots of you probably work as part of a larger marketing or communications team, but you're still the only community person on the team. Rachel has spent the last 20 years helping organizations implement emerging technologies to advance their business strategies. A conference.

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Beth Kanter

NOVEMBER 4, 2013

There arealso two Lean Impact Summits taking place, one in December in NYC and one in January in San Francisco (I’m a judge for the San Francisco event). This free SMS-based program provides farmers with real-time price information, which allows them to sell their products at fair market prices or higher.

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