Reid All About it

JANUARY 28, 2022

They provide low- and high-budget examples to illustrate what they mean. Josh Bersin is always insightful about the future of work, technology, HR, and learning. Still waiting for the new normal? Host: Brandt Krueger, founder Event Technology Consulting. Presenter: Chris Klauda, Senior Director, Market Insights, STR.

Newsletter 195

Newsletter Survey Team Software 195

.orgSource

SEPTEMBER 25, 2023

Develop an interactive onboarding chatbot to help new members navigate the offerings. Use ChatGPT to design and conduct surveys and market research. IT, communications, marketing, membership, and finance will likely be involved. For example, the HubSpot bot is free with the platform, uses natural language, and sets up quickly.

Las Vegas 88

Las Vegas FAQ Process New York 88

Reid All About it

FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). On Sunday, I made this brothy chicken soup with hominy and poblano from the New York Times so I had something ready to go during the week. But some new technologies could change that.

Chicago 243

Chicago Baltimore Education Content 243

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Alisha Haridasani Gupta, New York Times ). The Future of Technology for Nonprofits and Associations. Host: Fíonta.

millennials 307

millennials Montana Class Education 307

Reid All About it

SEPTEMBER 17, 2021

Instead of getting caught off guard like last year, they suggest preparing for anti-digital bias, making a virtual Plan B (but a better version than last time), investing in the right technology, and aligning your org chart and skill sets to the new reality. Companies have dozens of options for spending their marketing dollars.

Content 195

Content LMS District of Columbia Tips 195

Reid All About it

FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. On the side, not her broccoli purée, but thanks for the idea, Nigella, but the New York Times version , which we really loved. It’s fun to have broccoli in a new format. Remote work models. More info/register.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

APRIL 2, 2021

Mike Murray, Content Marketing Institute ). A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Hear what works, where to focus your resources, marketing, management, and tracking.

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

JUNE 2, 2017

I’m looking forward to spending a few days next week talking and thinking about association technology. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Are you spending the right amount of money on technology? Location: New York.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. Host: New York Society of Association Executives (NYSAE). Presenters: Rachel Clemens, Chief Marketing Officer, and Nicole Araujo, Client Engagement Director, Mighty Citizen. More info/register.

Learning Management System 285

Learning Management System Education Communications Technology 285

Reid All About it

FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. Learn what visual storytelling is and why it’s so important, the top 3 visual storytelling trends you need to know, and real-world examples and best practices you can use to engage your audience and achieve your goals. Email Marketing Workshop. More info/register.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

OCTOBER 4, 2019

Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month. When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. Data Analytics for Association Marketers.

LMS 186

LMS DC Social Media Washington 186

Reid All About it

JULY 9, 2021

The training of frontline (public-facing) employees has traditionally been the purview of a company’s HR department or, as with alcohol service training, for example, outsourced to a for-profit specializing in that niche. The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

NOVEMBER 5, 2021

Humanizing technology. Fionta explains how you can use technology to make your organization seem a whole lot more human during Giving Tuesday season, but their advice applies to any time of the year and with any audience. Lots of good stuff in here for marketers or anyone else who needs to influence behavior for a living.

Survey 195

Survey Revenue Price Team 195

Reid All About it

OCTOBER 29, 2021

Instead, when you hear crickets, he suggests you ask board members to use specific language—he shares several examples—to express their stance on an issue or proposal. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Host: Association Women Technology Champions.

Revenue 195

Revenue Survey Leadership Education 195

Associations Now

OCTOBER 2, 2019

WeWork is not the only player—though it shares about half the flexible-office market with Regus owner IWG—and associations looking for nontraditional office space to house their employees still have multiple options to explore. markets it studied to 13 percent in 2030 (600 million square feet).

New York City 95

New York City New York Project Marketing 95

Reid All About it

APRIL 9, 2021

Host: New York Society of Association Executives. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

San Diego 370

San Diego Revenue Strategy Content 370

Reid All About it

JANUARY 17, 2020

WBT Systems shares 11 issues that should be on every association’s radar in 2020 and beyond , especially those offering online learning programs, including learner self-reliance, market expansion, competition, learning pathways and more. One of my other favorite sources of recipes, besides Bon Appetit, is the New York Times.

Arlington 243

Arlington San Diego San Francisco DC 243

Reid All About it

AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Emily Pennington, New York Times ). Chapter benchmarking survey.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

OCTOBER 23, 2020

Many of them don’t have the capability or capacity to design the new training programs they need. Billhighway describes how many associations are helping their chapters overcome technology challenges and pivot to the virtual model. B2B content marketing report: benchmarks, budgets, trends, and COVID-19 response. Host: rasa.io.

Revenue 300

Revenue Review Content Strategy 300

Reid All About it

FEBRUARY 1, 2019

WBT Systems shares examples of association membership models that include online learning , reasons your association should explore this new type of membership model, and issues to consider before you make any changes. The Book Review (New York Times): my kitchen companion this morning. Some things never change.

Certificate 107

Certificate Chicago DC Washington 107

Reid All About it

JANUARY 12, 2018

If you’d like an association context, Kathleen McQuilkin at DelCor Technology Solutions wrote a while back about cognitive biases and technology selection. Some quick hits: The New York Times, with more than 3.5 Telemarketing Still Has a Place in Today’s Association Marketing Mix. Host: Marketing General Inc.

DC 153

DC Washington eBook Marketing 153

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

AUGUST 7, 2020

Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. A plague is an apocalypse, but it can bring a new world. Andrew Sullivan, New York Magazine ). Like you need me to tell you this… Per a new study, hedonism leads to happiness.

Montana 369

Montana Conference Education Tennessee 369

Reid All About it

OCTOBER 16, 2020

Anna Goldfarb, The New York Times ). Green beans are all over the farmers market right now. Discuss new guidelines for social distancing, sanitation, and food preparation and review ways meeting professionals are utilizing technology to expand the reach of their events to include those impacted by travel restrictions.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

AUGUST 20, 2021

Host: New York Society of Association Executives. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Presenters: Andrew Pearson, Chief Marketing Officer, Socio.

Revenue 195

Revenue Content Resources Strategy 195

Associations Now

OCTOBER 9, 2013

At the recent annual conference of the Association of National Advertisers, corporate marketing executives discussed how technology advances and social changes are forcing advertisers to adapt. The same holds true for association marketers. Take the idea of differentiating a product or service, for example.

Marketing 40

Marketing Newsletter New York Products 40

Associations Now

JANUARY 31, 2017

Here’s a bit of a conundrum to start out the year: Despite all the complaints about email filling up our inboxes and generally annoying us, email newsletters and marketing messages are doing pretty well from an attention-grabbing standpoint. You pay for the ease of use that comes with Mailchimp and Campaign Monitor, for example.

Email Marketing 40

Email Marketing Marketing Tools Newsletter 40

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. Hosts: Firespring and Nonprofit Coordinating Committee of New York. Learn about a range of IOT tools, including wearable and location-aware tools, beacon technology, virtual reality/augmented reality systems and much more.

Tools 175

Tools Social Media Marketing Case Study 175

Reid All About it

MAY 1, 2020

Billhighway shares recent examples of different virtual education options offered by chapters around the country, plus tips on how to get your chapter leaders started with virtual education. Bruce Rosenthal gives some examples for how associations can pivot their sponsorship programs to virtual events. Virtual event sponsorships.

North Carolina 273

North Carolina Revenue Strategy Education 273

Associations Now

JANUARY 3, 2014

If you’re not thinking about how to better serve your market, there’s likely someone else out there who is. Today the tradeshow, which is invitation-only for exhibitors, has expanded beyond its original location in Long Beach, California, to include New York City and Las Vegas as well. Please share your story in the comments.

Las Vegas 40

Las Vegas Los Angeles New York City Marketing 40

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. Hosts: Firespring and Nonprofit Coordinating Committee of New York. Learn about a range of IOT tools, including wearable and location-aware tools, beacon technology, virtual reality/augmented reality systems and much more.

Tools 150

Tools Social Media Case Study New York 150

Reid All About it

APRIL 5, 2019

Human contact is becoming a luxury good ,” said Nellie Bowles at the New York Times. The real situation is more complex: these industries haven’t adapted to changes in their market, but newer, more adaptive brands have. Presenter: Amilya Antonetti, Chief Digital Strategist and Marketing Officer at Steve Harvey World Group.

District of Columbia 170

District of Columbia DC Washington LMS 170

Higher Logic

NOVEMBER 19, 2015

Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day. Share member accomplishments and they will spread the good news.

Social Media 120

Social Media FAQ Boston Content 120

Associations Now

MARCH 7, 2014

cities and states are getting creative when it comes to how they market themselves. If it’s true, it looks like there’s a new trend in the destinations space. cities and states are getting creative when it comes to how they market themselves to attract new leisure and business travelers as well as meetings and conventions.

Chicago 40

Chicago Marketing Iowa California 40

GlowGlobally

MARCH 31, 2014

Since 2001, emerging markets have become the world’s economic engine with annual GDP growing an average of 6 percent and a rapidly growing consumer class, driving corporations to compete for market share. High-tech : GCC also aspires to develop into a centre for technology. Challenge of Volunteerism in Emerging Markets.

Case Study 60

Case Study Marketing Project Metro 60

Association Adviser

MARCH 28, 2019

The Pew Research Center’s December 2018 report, “ Artificial Intelligence and the Future of Humans ,” is based on input gathered from nearly 1,000 international experts in technology, business and related fields. Collaborate only with AI-responsible technology partners.

eBook 62

eBook Virginia Committee New York 62

Associations Now

MARCH 18, 2016

Thanks to consumer interest, an immersive experience, and low-cost headsets, virtual reality may become a mainstream feature of association meetings and destination marketing. Perhaps you were one of the lucky 1 million New York Times subscribers who received virtual reality viewers last fall, thanks to a collaboration with Google.

New York 40

New York Video Project Cost 40