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7 Social Media Tactics That’ll Have You Flexing Your Association’s Brand Muscle

Association Briefings

When executed properly, social media is one of the best tools for an association to create an industry “brand” that’s seen as an informational authority. Here are seven social media tips to keep your followers excited about your organization’s social channels. In 2020, over , 3.6 In 2020, over , 3.6

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How to Create a Job Board and Generate More Revenue

MemberClicks

With over 50% of job seekers stating that their preferred source for finding job openings is online , creating job boards is an easy and impactful way to diversify your organization’s income while also attracting and retaining members. Job boards provide valuable opportunities for organizations. Are job boards profitable?

Revenue 52
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Wednesday Buzz: Social Media Mistakes of 2015

Associations Now

It’s been another banner year for social media: Associations gained more confidence with new platforms and revealed their thoughts about how they use them, and the platforms themselves evolved and grew. Keeping these failed attempts at humor in mind is key when using your association’s social media voice.

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5 Ways to Find Low-Cost Association Conference Speakers

GrowthZone

Someone who can give tips on social media or a new operating system? Use social media and your email list. Also include local leaders, donors, and people who have benefitted from your organization. Contact public speaking organizations. Source: Miranda Brookins, Demand Media. Keep it local.

Cost 114
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3 topics that will help you come up with engaging content when you’re just not sure what to publish

Association Success

Incorporating data-driven posts, evergreen advice and context about your organization into your editorial calendar can help shore up your content strategy. If your organization collects any data about your industry, crafting annual updates can help your content generate buzz. . Examples include: Productivity and workflow optimization.

Content 78
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With Social Media, Many Associations Are Still Rudderless

Associations Now

Years into the social media revolution, many associations are still forsaking strategy in their social communications, according to a new report. The result: Four in 10 don’t know whether social media is helping them meet their business goals. Where are they going wrong? That number suggests a lack of strategy.

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Building Personas: Defining Your Audience

Higher Logic

Creating personas is a valuable practice for many departments across organizations. This helps organizations deliver more personalized experiences, content, and solutions that are tailored to meet the needs of specific segments of your audience. What roles do they perform within their organizations? How much do they spend?