Reid All About it

SEPTEMBER 15, 2023

Data strategy. While this sounds like a no-brainer statement, it’s often not the reality at many organizations because legacy strategies and mindsets have aligned sales teams with traditional sponsorship and advertising goals, leaving membership acquisition and other programs out of the sales function altogether. Letting Go!

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

JULY 30, 2021

Writing as a Thought Leadership Strategy. Writing is one of the most powerful strategies for establishing thought leadership, increasing visibility and credibility, and growing your business. How to Use Your Member Engagement Scores. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

MAY 14, 2021

Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. More info/register. Host: Tasio.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JUNE 21, 2019

She’s perplexed (as am I) as to why associations are “ignoring the most obvious yet almost entirely dismissed path to a sustainable future for associations: community leadership and strategic, intentional online communities.”. Mon 6/24 at 2 p.m.* – 3 New Strategies to Boost Your Member Onboarding, Engagement, and Retention.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Association Adviser

DECEMBER 17, 2018

However, ad sales were down, member involvement in articles had declined and the association lacked an overall brand strategy to establish a consistent link between the publication and the association. Then, they engaged various stakeholders to find out what content they valued most and researched other publications for design ideas.

Case Study 77

Case Study Texas Guidelines Revenue 77

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. More info/register (fee for MPI non-members). Implicit bias.

Montana 370

Montana Conference Content Education 370

Reid All About it

APRIL 23, 2021

Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Content strategy. Shawn Zeller, Editor of CQ Magazine, CQ Roll Call. The survey closes Friday, April 30.

Revenue 370

Revenue Strategy Content Education 370

Association Adviser

FEBRUARY 26, 2018

This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges. Sixty-three percent of associations feel offering leadership development and events for the next generation of professionals is extremely important. So good job, you are on your way! Measure More.

Charlotte 122

Charlotte Indiana Communications millennials 122

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

San Diego 259

San Diego Strategy North Carolina Conference 259

Reid All About it

OCTOBER 9, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Join us to engage in organic dialogue with your fellow association consultants.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

OCTOBER 16, 2020

If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. James Lancaster, Editor, AMI Magazine. – Member ROI Simplified: Safeguarding Your Organization’s Future. Content audit.

Indiana 221

Indiana Review Education Conference 221

Association Adviser

JULY 13, 2016

By creating value for associations, outsourcing creates value for members & contributes to greater member engagement. Characteristics of a good partner should include industry expertise, honesty, integrity, flexibility and thought leadership. Print and digital magazines and/or journals. Why outsource?

Content 60

Content eBook Communications Social Media 60

Association Adviser

NOVEMBER 14, 2013

Association CEO Nails Critical Member Engagement Question. SmartBlog on Leadership. Developing a Successful Student Membership Strategy. Does your association have a magazine, newsletter, directory or website in need of revival? Dan Varroney. Potomac Core Consulting. How to Communicate After a Train Wreck.

Directory 60

Directory California Social Media Newsletter 60

Reid All About it

DECEMBER 9, 2022

Moderator: Heather Story, consultant, Volunteer Strategies. B2B2C: Connecting to your Members’ Customers (Nonprofit Conversations with Cecilia Sepp, CAE ). Bill West, Chief Credentialing Solutions Officer, Cornerstone Strategies. Drive Deeper Member Engagement While Growing Non-Dues Revenue (NDaP Expert Series).

Colorado 39

Colorado Recruiting Recruitment Survey 39

Association Adviser

AUGUST 23, 2017

Association Adviser recently sat down with Naylor Association Solutions President & CEO Alex DeBarr to talk about what the future looks like for associations, how leadership and innovation go hand in hand, and why the right tools of engagement are key to engaging members and driving non-dues revenue.

millennials 62

millennials Revenue Tools Content 62

Reid All About it

FEBRUARY 2, 2018

The weekly list of free educational events for the association community… Amanda Kaiser (aka Smooth The Path) and Dynamic Benchmarking just published the New Member Engagement Study. Last week, I shared an excellent article from The New York Times Magazine about Bitcoin and its underlying technology. 1 CAE credit.

Chicago 93

Chicago Nashville DC eBook 93

Association Adviser

MAY 23, 2018

On the flip side, only 17 percent said they have a good understanding of their readers’, members’ and advertisers’ needs and expectations of their association publications. Track member engagement on the digital edition of your publications. Here is an example of the American Bankers Association’s bimonthly magazine website.

Revenue 69

Revenue Survey Communications Newsletter 69

Association Adviser

FEBRUARY 15, 2017

After the event, create a slideshow of the best photos of your members or write a thank you to your event sponsors (the event wouldn’t be possible without them!). Plan thought leadership pieces that keep the conversation going. Your association’s magazine is an excellent place to do a deeper dive into content presented at your event.

Content 65

Content Social Media Video Guidelines 65

Association Adviser

JANUARY 31, 2018

For those associations, the innovations they need may look vastly different based on their needs, whether it is a total overhaul of their membership model, a revamped new member onboarding process, or a volunteer drive to get more members engaged with the association. Keep asking questions.

Innovation 62

Innovation Committee Survey Process 62

Association Adviser

JANUARY 31, 2018

For those associations, the innovations they need may look vastly different based on their needs, whether it is a total overhaul of their membership model, a revamped new member onboarding process, or a volunteer drive to get more members engaged with the association. Keep asking questions.

Innovation 60

Innovation Committee Survey Process 60

Association Adviser

JANUARY 29, 2018

Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? Chances are your members interact with your association in more than one way. Maintaining position as industry’s No. Get Started!

Communications 62

Communications Content Survey Social Media 62

Association Adviser

JANUARY 29, 2018

Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? Chances are your members interact with your association in more than one way. Maintaining position as industry’s No. Get Started!

Communications 60

Communications Content Survey Social Media 60

Reid All About it

MARCH 3, 2023

They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. How can associations provide corporate partners with valuable access to their member communities ? We need a new roadmap to engage members now and in the future.

Revenue 39

Revenue Tools Education Member Experience 39

Association Adviser

OCTOBER 13, 2016

Unfortunately, doing more with less is a new reality, but with appropriate planning and a written strategy, associations of all sizes can move toward an A+ communications program. This struggle may be related to lack of measuring and recording reader engagement. Primary challenges. It’s not too late to participate!

Communications 60

Communications Revenue Social Media Survey 60

Reid All About it

APRIL 22, 2022

Quorum explains why companies might want to have their own in-house governance relations team, strategy and software. New member engagement. She reminds us that there are all kinds of new member engagement plans for all sizes of chapters and associations. Amanda Kaiser says size does matter. More info/register.

Proposal 39

Proposal Price Technology Recruiting 39

Association Adviser

OCTOBER 13, 2016

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. Executive education is another hot growth area.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

AUGUST 19, 2022

Make sure you (and your association’s leadership) aren’t falling for any of them. Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Game-Changing Email Strategies to Dominate the Inbox in Q4.

Technology 43

Technology Software Cost Products 43

Reid All About it

JANUARY 6, 2023

The community strategy playbook from Mobilize is based on the blueprint they developed for their own user community. The playbook guides you step-by-step through strategy development, community, launch, communication and engagement plans and more—a comprehensive look at everything you need to nurture and grow an online community.

Revenue 42

Revenue North Carolina Education System 42

Reid All About it

OCTOBER 19, 2018

Why young companies are starting print magazines as a way to help build their brands. Tue 10/23 at 12 p.m.* – 4 Communication Strategies for Agile Success. A Balanced Approach to Member Engagement: How to Keep Members’ Attention Through Your Association Communications. Amanda Kaiser at Smooth The Path ).

Arlington 34

Arlington Austin Maryland Communications 34

Reid All About it

OCTOBER 25, 2019

Gerald Leonard, PM World 360 Magazine ). Leading Member Engagement from the Outside-In. Learn a new definition of engagement, and hear specific stories of organizations that have positioned themselves for success by becoming value-generating partners for their members. Host: Engage. Get team buy-in.

Review 85

Review Education Tips Technology 85

Mizz Information

MARCH 11, 2014

Suppose you''re not obsessed with online communities like I am--you might wonder how online community can help increase member retention. To me, it''s just a given--retention is about keeping members engaged with both the association and other members. Leadership buy-in is essential.

Cost 40

Cost Communications Course Newsletter 40