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Leadership Changes at GrowthZone: A New Chapter in Customer-Centric Innovation

GrowthZone

With an extensive technology and business leadership background, he is poised to guide GrowthZone into a new era of innovation and customer-focused growth. Paul brings years of expertise in developing customer-first strategies, ensuring that every product and service is tailored to meet the unique needs of our customers.

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Revenue-Generating Solutions for 5 Essential Member Needs

Membersuite

The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.

Revenue 135
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Association Brain Food: 1.19.24

Reid All About it

It will also explore which business functions are leading the way, how leadership is supporting AI efforts, and how policies are affecting adoption. Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. We’ll share five strategies for mapping stakeholders. Post-program campaigns.

Revenue 259
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Association Brain Food: 3.24.23

Reid All About it

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. Sponsorship strategy. Non-dues revenue. Quick hits Can AI write thought leadership content for you?

Revenue 230
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Association Brain Food: 10.20.23

Reid All About it

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.

Maryland 276
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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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Association Brain Food: 5.24.24

Reid All About it

Impexium published a really good guide to creating a request for proposals (RFP) for association management software , which includes advice from technology consultants Tobin Conley of DelCor Technology Solutions, Moira Edwards of Ellipsis Partners, George Rears of Achurch Consulting, and Wes Trochlil of Effective Database Management.

LMS 248