Associations Now

OCTOBER 10, 2019

According to “A View From Meeting Planners: Winning Strategies in Destination Marketing,” a recent report by Development Counsellors International, 55 percent of meeting planners surveyed said that dealing with safety and security caused them more stress than any other issue. Here’s a look at three tools worth checking out.

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Conference Metro Press Release Technology 57

Associations Now

OCTOBER 1, 2019

The program, which can be taught by instructors trained through an online course, focuses on helping students understand the dangers of nicotine dependence and provides them with healthy alternatives and strategies to quit.

Education 48

Education Press Release Resources Course 48

Associations Now

MARCH 20, 2019

Those materials included a mix of practical advice and public relations strategy. “We IECA issued a press release explaining what good educational consultants do, and Sklarow fielded calls from major media outlets like USA Today , the Los Angeles Times , and the Chicago Tribune. We moved forward right on the fences.

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Los Angeles Press Release Chicago Education 67

Associations Now

MAY 31, 2017

The International Air Transport Association is taking a training process that is difficult to carry out at the airport and placing it inside a virtual reality headset. Virtual reality is nothing new for the airline industry, of course—flight simulators are one of the best-known VR uses—but VR in ground operations training is a new strategy.

Tools 45

Tools Press Release Video Course 45

Associations Now

MARCH 6, 2017

In addition, 90 Days of Action provides tools—such as templates for press releases, fact sheets, and blogs—to help museums communicate about their efforts. Early findings show that most already use specific strategies to reach immigrant and/or refugee populations.

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San Jose Press Release Texas Chicago 75

Achieve

JUNE 11, 2020

For many nonprofits, events that were expected to bring in fundraising dollars have been cancelled and internal processes have undergone drastic changes to adhere to social distancing guidelines – all while staff, volunteers, and clients are grappling with the difficulties of the “new normal”. . What They Did It: .

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Florida Press Release Social Media Education 52

Associations Now

APRIL 16, 2013

. “Organizations seeking to maximize the economic and productivity benefits made possible by mobile technologies must look beyond simply which devices are used and re-examine business processes and workforce needs,” the group said in a press release. Flip your Top-down Strategy. Bottoms up.

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Strategy Press Release Michigan Technology 40

Associations Now

JUNE 7, 2017

Toolkits are one of the best ways to deliver value to your members by showing them how to make good use of the programs, products, and services your association offers—whether the purpose is to raise awareness of a new campaign, describe a benefit, or teach an important skill or process. Step 2: Include Members in the Development Process.

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Press Release Project Sample Content 64

Reid All About it

JUNE 17, 2016

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Discover why outreach is so important to any PR campaign, and learn how to write an effective press release. More info/register. More info/register. all times are Eastern Daylight Saving Time.

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LMS Raleigh Content millennials 150

Associations Now

AUGUST 10, 2016

More Membership Strategy A new set of membership packages is just one part of a large-scale effort to boost retention and grow membership at APICS. “New Membership Structure Press Release” is a very niche genre. See sidebar for more on other elements of the strategy.). Membership app. Easy add-on purchases.

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Certificate Press Release Products Revenue 40

Associations Now

JANUARY 19, 2016

There’s no reason Dennis Crowley couldn’t have posted what he did on the Foursquare blog —or included it in a press release, as many companies and associations do. Why are you relying on a press release to make it stand out? In none of these cases did any of the authors need Medium to tell their stories.

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Protech

NOVEMBER 11, 2020

Bjorn brings extensive experience and strategic insights to Protech with over 20 years serving in executive leadership positions and directing multi-channel sales and distribution strategies for Fortune 500 and early-stage consumer product, technology and SaaS companies. .

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Revenue Industry Maryland Class 52

Associations Now

DECEMBER 14, 2015

The group suggests that the best strategy to fight ad-blocking might involve putting the consumer at the forefront of the digital advertising process. This area warrants the most attention,” DCN’s press release said. Digital Content Next, an association for the digital publishing industry, says a third of U.S.

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Press Release Software Washington Content 40

Achieve

NOVEMBER 19, 2018

If you are not currently approved to accept donations through Facebook, you can begin the approval process with. Place ad spend behind your content: You’ll hear me say this often, but your organic content is only as good as your paid ad strategy. Send out those press releases. 3 easy steps. : Blackbaud 2018 Toolkit.

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Tips Press Release United States Florida 52

Achieve

JUNE 8, 2023

Here’s another problem you may encounter: Let’s say you can clearly define what you want to do with your campaign and why, so you jump into the planning process, skipping key steps like a feasibility study and prospect research and cultivation. This is why conducting a feasibility study is such a critical early step in the planning process.

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Project Press Release Resources Proposal 52

CMA Solutions

NOVEMBER 17, 2022

Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Want more eyeballs on your blog and press release? This continues to grow, and it has shown itself in ways we never imagined as digital marketers. What’s not to like? Add a video. Want those social media posts to pop?

Marketing 52

Marketing How To Social Media New Jersey 52

Association Adviser

OCTOBER 23, 2018

The CSLA circulates a press release announcing their win, posts the news and details of the win on its website, and shares the win broadly through its social media channels, all of which keep the association and its magazine top of mind for members and the public. How Does My Association Enter an Awards Competition? Eligibility.

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Newsletter Communications Press Release Social Media 62

Idea Architects

DECEMBER 14, 2014

Did you answer "never really come right out and say it in an obtuse two-page press release " ? What it means is that you spend your time in conversation about the merits of your decision and the concerns people have rather than the process you used and the cloaked language you used to spin the ultimate decision. Transparency.

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Indianapolis FAQ Press Release Communications 60

Associations Now

SEPTEMBER 18, 2013

“The team at Adobe was the logical choice with which to work on this initial phase of the standardization of MPA’s metrics,” Ethan Grey, MPA’s SVP of Digital Strategy and Initiatives, explained in a press release. We look forward to test driving this new model and rolling it out over the months to come.”.

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Press Release Industry System Team 40

Association Adviser

JULY 26, 2016

Her insight into their rebranding research process left us with the strong impression that their new tagline of “moving professionals forward” is much more than a platitude; but a promise to members. A name change was never the plan, but organically in the re-brand process it was revealed this was something to explore.

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South Dakota North Dakota Proposal Minnesota 60

Associations Now

JANUARY 25, 2016

To make this a little less dramatic but bring it closer to home: A flawed new-member strategy isn’t so bad, a handful of disengaged board members isn’t so bad, a missed meeting attendance target isn’t so bad, a site-selection process that’s based mainly on who offered the swankest fam trip isn’t so bad, a chat about price-fixing isn’t so bad….

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Press Release Michigan Analysis Price 48

Association Adviser

AUGUST 7, 2017

One 2017 CIF states, “Members must be prepared to modify their internal structure and sales process to meet the demands of multi-generational buyers and new purchasing trends.”. Personal contacts and establishing trust as a source (not just press releases and social media) are important.”. Liz Richards, Chief Executive Officer.

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America Social Media Press Release Education 64

Association Adviser

NOVEMBER 6, 2017

We produce and distribute template resources like infographics, videos, PSAs, fact sheets and press releases that members can customize and use as their own. AA: You recently went through a rebranding process, can you tell us more? AA: Tell us about your media relations strategy. That culture change takes time.

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Communications Puerto Rico Social Media Newsletter 112

Association Briefings

OCTOBER 19, 2020

Your association must have strategies in place for handling customer service issues through your social channels. Curated content from members is a great way to showcase member press releases and case studies. You get the picture.

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Social Media Video Content Press Release 52

Associations Now

JULY 22, 2013

SIFMA has been working on a crisis-response strategy for many of Wall Street’s banks and has been staging mock cyberattacks in an effort to test preparedness. According to a press release from the association , the testing, which ended Friday, met its goals. More details: Wait, what?! Yeah, you read that right.

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New Hampshire Press Release Maine Industry 40

Reid All About it

JUNE 8, 2018

Email is the overlooked backbone of successful content marketing and SEO strategies. Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.);

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Cleveland DC Washington Press Release 31

SCD Group

JULY 9, 2012

A 5-step Association Newsjacking PR Strategy During the Republican primary season, a Mitt Romney aide told CNN when fall comes, “everything changes. Have you developed – with your Board and Senior Management, the decision processes designed for RealTime response? Strategy | Content | Discovery. Causeaholic.

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Press Release Ohio Price Content 40

Association Adviser

SEPTEMBER 24, 2013

Using social media to promote existing content, such as an article or a press release announcing new legislation—this is essentially free. MU: Although I agree with the premise that this is more effective, it can be a resource intensive process to implement. Costs of these tactics are very low, and the exposure is tremendous.

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Technology Social Media Maryland Press Release 60

Associations Now

MARCH 15, 2016

It’s kind of absurd to think about it in such basic terms, but it’s absolutely true—between all the press releases, white papers, blog posts, and legal arguments that groups publish every single day, the “face” of associations, more than ever, is content. Big content, small content, in-between content.

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Content Press Release Analysis Social Media 40

Reid All About it

JUNE 1, 2018

don’t use press releases to find new story ideas. ( Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); PR Daily ).

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Puerto Rico Chicago Tools Washington 30

Association Adviser

NOVEMBER 15, 2016

Is the press release dead? That means you need a spokesperson strategy that provides more speed, relying on leaders and members when it’s possible, but also blending with more readily available staff members who are authorized and trained to speak publicly. Why is it so hard to get into my local newspaper these days?

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San Antonio Texas Communications Austin 60

Associations Now

MAY 12, 2015

This kind of process will take time and money, but if done right, it can future-proof your content structure. That said, the two primary URL redirect strategies have different purposes. And there are ways to automate the process with plugins or other tools. (If Pretty permalinks preferred. It takes time to do this right.

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San Francisco Library Content Press Release 40

Trade Association CEO Blog

OCTOBER 18, 2011

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more. Need C6 Support?

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Newsletter Press Release Michigan Education 28

Beth Kanter

AUGUST 21, 2013

You can learn more about the Giving Day Play Book from this press release or upcoming Webinar. Today, Knight Foundation published a new Giving Day Playbook , which breaks down the whole process from Day One of planning to launch and post-campaign analysis. So you want to start a Giving Day. But they don’t have to be.

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Miami Georgia Press Release Social Media 28

Beth Kanter

JANUARY 14, 2014

Every time I have taught a social media and digital communications strategy over the past decade, I always include useful research studies about the who and how people are using these tools. Another example, the World Health Organisation ( @WHO ) shares news via its Twitter account even before press releases.

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Social Media Organization Class Project 28